Oum El Majd Loudghiri

Founder of Oxpert

Tourism is a highly strategic sector for the development of the Moroccan economy, bolstered by a proactive
government policy. It is also a complex sector that is exposed to the different legislative, regulatory, economic
technological and social developments, consumption patterns, as well as client requirements that are ever-changing,
especially due to digital economy.

Consequently, self-renewal with the intention to fulfill these new demands and expectations has becomean imperative
process for every business― be it a large corporate group or independent stakeholders, wishing to achieve the tourism
market penetration.

OXPERT is the outcome of a profound reflection on the problems and solutions designed to target this sector, and
of the culmination of a unique professional career path that kicked off in an investment bank and was paved into
top positions within the luxurious Mamounia.

It is an advisory service led and managed by a hotel operator to help the new generation of hoteliers undertake the
different strategic, management and financial issues, over the different stages of development of their projects.

OXPERT is also devoted to facilitating the implementation and success of your project by dint of the good
knowledge of the Moroccan market, and to help you develop or adapt your strategy according to the local
conditions.
OXPERT aspires to be your preferred firm for strategic, management and financial advising that target the hotel,
tourism, leisure and culture sector in Morocco and Africa.
ABOUT US

OXPERT Hospitality Advisory Services is OXPERT supports independent operating

s t ra te g y a n d h o te l m a n a g e m e n t or start-up businesses in undertaking
Co n s u l tancy Company fitted with high management problems, and monitors
standard sector relevant expertise. Thanks support systems.
to a global and specialized vision, our
teams assist you throughout the entire
s t a g e s o f b u i l d i n g yo u r p ro j e c t to
g u a rantee optimum success.

OXPERT advises investors and operators

through the development stage (Design,
Business Plan, Partnerships Search,
Transactions, Funding and communication
with the public authorities).
 OUR VALUES
EXCELLENCE
Is one of our most important values, reflected in our ongoing commitment to
provide the best services possible, seeking self-improvement relentlessly,
control minutest details, setting high requirements to ourselves and our
partners. Excellence is also manifested by our aesthetic tastes, hard work
and our competencies.
PASSION
Our passion for this business is at once a value and our main drive for being.
It is a true source of energy, enthusiasm and creativity that incites us tosurpass
ourselves, take on new challenges and inspire our business environment.
PASSION
Our passion for this business is at once a value and our main drive for being.
It is a true source of energy, enthusiasm and creativity that incites us to
surpass ourselves, take on new challenges and inspire our business
environment.
INNOVATION
to combine creativity with a prospective vision, our success relies on the
multi-skills of our team, endowed with an innovation-driven corporate culture
that constantly enriches its expertise thanks to ongoing trainings and
maintaining a proper lookout.
WHY CHOOSE US?

OXPERT HAS A GLOBAL AND SPECIALIZED VISION: our proven

know-how in management and finance combined with a good
knowledge of the hotel business enable us to provide our clients with
the most tailored solutions.
Our sector expertise allows us to support you in addressing
operational issues.

TAILORED APPROACH: for OXPERT, every client is unique.

We strive to adapt to actual conditions, needs and expectations.

STRONG COMMITMENT: a strong commitment entails advising you as if

your business was ours.
This necessitates great responsiveness and flexibility in strategic and
operational support.

RELIABLE AND TARGETED PARTNERS: to better address the sector

issues, our team couples skills with a network of dynamic partners.
OUR SERVICES
ADVISING INVESTORS ADMINISTRATIVE AND FINANCIAL MANAGEMENT
We support hotel owners and developers, as well as investors through their purchase, Whether it is to enhance the reliability of the numbers / processes, organize the finance function
sale or development process: or to bring financial clarity to the company strategy, OXPERT takes action on various issues, such
as:
Feasibility study
Financial modeling through a business plan or the development of a budget / forecasting process
Business Plan
that can lead to the creation of a management control service or re-establishment of a profitability
Assessments model;
Search for funding
Due diligence Bid and Offer Managing performance through dashboards, shortening termination deadlines, optional support of
Linking investors, operators and closing deals a tool (reporting, consolidation, budget);
Pre-opening and opening plans
Accounting/ Financial management by leveraging the strong mastery of financing related matters
or accounting techniques to develops reports and forecasts, and to optimize the WCR;

Efficient operations that may go through cost definition and follow-up or reinforcement of internal
HOTEL MANAGEMENT ADVISING oversight.

We assist hotel and tourism operators to leverage the performance of their establishments through These actions always aim to support Finance Departments in optimizing their operational and financial
revenue stimulation, quality improvement, and cost analysis and reduction: processes, as well as upgrading the productivity of business.
OXPERT also offers, through its fiduciary partner:
- Social, legal and tax advice ;
Operation Diagnosis - Accounting outsourcing
Development and implementation of tailored operational standards and measures - Payroll outsourcing
HR Support
Support in setting a suited information system HOTEL MANAGEMENT TRAINING
Support HSQE
We assist hotel and tourism businesses in training their staff through customized trainings courses
anchored by our partners:
OXPERT undertakes to identify the issues of every client and to determine the best performance
models to address them. Management training courses
Function-specific training
Training programs tailored to the needs of your establishment
W W W . O X P E R T C O N S E I L . C O M
 TEL :+212 (0) 5 24 43 30 35 CONSEIL@OXPERTCONSEIL.COM

PLACE DU 16 NOVEMBRE, GUELIZ, APPT D1 N°26, MARRAKECH, MARRAKECH 40000, MA

w w w. o x p e r t c o n s e i l . c o m