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Abstract
Historically, the human resources (HR) function and functionaries have struggled
to establish their credibility and value in the eyes of key stakeholders, including
the top management and line managers. Arguably, one of the reasons for this
struggle for acceptance is their inability to present data-driven, business-oriented
proposals, requiring urgent attention to elevate the analytical capability of the
HR function. This paper focuses on the role and significance of HR analytics
to organizations through a Six Thinking Hats approach. It presents a holistic
understanding of HR analytics encompassing the concept, benefits, limitations,
and likely solutions.
Keywords
Six thinking hats, HR analytics, strategic HR performance
Introduction
“In God we trust. All others bring data.”
—Edward Deming
The highly competitive, uncertain and often paradoxical business environment
today poses complex problems forcing organizations to make critical decisions
on how best to capitalize their precious resources and maximize productivity.
Accordingly, most of the functions are tied to a standard set of performance
metrics that allow them to design, implement, monitor and improve their
business performance across varying business cycles. The human resources
(HR) departments crave to gain a seat at the senior leadership table. But the
root cause of the problem is that HR today is mostly doing descriptive analysis
by presenting transactional measurements of HR functional tasks which
lacks analytical insight. This calls for urgent attention to elevate the analytical
capability of the HR function.
1
Department of HSSM, NIT, Jamshedpur, Jharkhand, India.
Corresponding author:
Smruti Patre, Department of HSSM, NIT, Jamshedpur 831014, Jharkhand, India.
E-mail: smruti.patre@yahoo.in
192 South Asian Journal of Human Resources Management 3(2)
HR professionals have readily available, rich data of their workforce and also
the required tools and techniques to take on predictive and further prescriptive
analysis. Using the immense power and potential of HR analytics, they can provide
predictive and prescriptive insights by using its knowledge and experience of
the workforce demographics, skill, competency and performance profiles. It not
only helps the hiring managers to source the right talent but also identify employees
who are at risk of leaving, especially the key performers.
According to Deloitte’s Global Human Capital Trends 2016, 77 per cent of
executives researched rate HR analytics as a key priority, and 6 out of 10 organi-
zations are planning to implement HR analytics in next 5 years. Forty-four per
cent of companies are using workforce data to predict performance today as
against 29% in 2015. As a result, 51 per cent companies are now correlating
business impact with HR progress as against 38 per cent in 2015 (Deloitte,
2016). This shows how more and more companies are now connecting their HR
data to business outcomes.
This article aims to examine the critical role of HR analytics in organizations
through the Six Thinking Hats method (De Bono, 1985). It is a powerful and
proven technique emphasizing parallel or lateral thinking instead of adversarial
thinking such that when practising six hats thinking, everyone is using the same
tool at the same time on the same challenge and thus many brains think together
creatively and collaboratively. Thus, this method promises to be one of the most
effective techniques to provide a holistic understanding HR analytics as it promotes
supportive and collaborative thinking from six different perspectives.
a time instead of switching from one idea or thought to another. These thinking
elements include the following:
convincing business case for the value that the HR function can deliver to achieve
strategic objectives. Hence, he/she proposes implementing predictive analytics in
HR and asks everyone to wear different hats and express their views.
The HR head decides the sequence of hats to be worn. Putting on the blue hat
he/she opens the discussion with white (to present background information on HR
analytics), followed by red (to gauge the feelings of the participants), yellow
(to capture positive aspects of HR analytics), black (to study barriers and limitations
of applying analytics), green (to develop new alternatives to overcome barriers),
once again red (to assess the final views of participants) and finally, concluding the
discussion with blue hat thinking. Accordingly, the different thinking approaches
are mentioned below.
Seven types of collected data are used for carrying out HR analytics,
The success of any business depends on the level of expertise and skill of the
workforce. Coolen and IJselstein (2015) introduced the HR analytics capability
wheel and argued that “only those organizations that manage to create and main-
tain a balanced blend of different relevant capabilities will be successful in HR
analytics.” These “relevant capabilities” were described as perspectives and
include the business perspective (e.g., proper understanding of business challenges
and strategy), the HR perspective (e.g., knowing about HR processes, available
HR data and ethics of analyzing employee data), the consultant perspective
Patre 195
• Companies will seriously focus more on data quality and its validity rather
than data quantity.
• Leaders at all levels will have HR data at their fingertips, to view, analyze
and make decisions instantly.
• Instead of individual analysts, analytics teams will take over the task to
mine data, unearth patterns and provide high quality recommendations.
Conclusion
If used strategically, HR analytics is a powerful tool for organizations in optimi-
zing their workforce decisions for best business results. Hence, HR and other
departments need to have an understanding of the purpose and execution of
workforce analytics. It is not only about using advanced techniques but also about
reducing human bias and creating new insights. HR can successfully contribute as
a strategic function by implementing analytics aptly. While this article explored
the concept and contribution of HR analytics from the perspective of the Six
Thinking Hats technique, future studies may examine how HR analytics can predict
the economic value of human capital investments to demonstrate the impact of
people on performance.
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Patre 199
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