Professional Documents
Culture Documents
Personality:
What It Is And Why You
Should Care
Copyright ©2017 Cengage Learning. All Rights Reserved. May not be scanned,
copied or duplicated, or posted to a publicly accessible website, in whole or in part.
Personality
• Dictionary definitions
– State of being a person
– Characteristics and qualities that form a
person’s distinctive character
– Sum total of a person’s physical,
mental, emotional, and social
characteristics
Copyright ©2017 Cengage Learning. All Rights Reserved. May not be scanned,
copied or duplicated, or posted to a publicly accessible website, in whole or in part.
Personality (continued)
• Psychological definition
– Unique and relatively enduring internal
and external aspects of a person’s
character
• They influence behavior in different
situations
• Description is complex
– Humans change according to different
situations and people
Copyright ©2017 Cengage Learning. All Rights Reserved. May not be scanned,
copied or duplicated, or posted to a publicly accessible website, in whole or in part.
Role of Race, Gender, and
Culture in Shaping Personality
• Race and gender
– Personality theorists traditionally
consisted of white men of European and
American heritage
• Ignored ethnic and gender influences
• Culture
– Cross-cultural psychology research
• Conclusion shows that personality is formed
by genetic and environmental influences
Copyright ©2017 Cengage Learning. All Rights Reserved. May not be scanned,
copied or duplicated, or posted to a publicly accessible website, in whole or in part.
Differences in Cultural
Beliefs and Values
• Individualism versus collectivism
– Impacts:
• Child-rearing practices
• Self enhancement - Tendency to promote
oneself aggressively and be conspicuous
Copyright ©2017 Cengage Learning. All Rights Reserved. May not be scanned,
copied or duplicated, or posted to a publicly accessible website, in whole or in part.
Assessment in Personality Study
• Evaluation of personality
– Used for diagnosis, education,
counseling, and research
• Principles of measurement
– Reliability: Consistency of response to
a psychological assessment device
– Validity: Extent to which an
assessment device measures what it is
intended to measure
Copyright ©2017 Cengage Learning. All Rights Reserved. May not be scanned,
copied or duplicated, or posted to a publicly accessible website, in whole or in part.
Assessment Methods
Thought and
Clinical Behavioral
experience
interviews assessment
samples
Copyright ©2017 Cengage Learning. All Rights Reserved. May not be scanned,
copied or duplicated, or posted to a publicly accessible website, in whole or in part.
Self-Report Inventories
Advantages Disadvantages
• Advantages
– Less time-consuming and expensive
– Objective scoring
– Accepted by younger employees
– Prevents test takers from looking ahead
at questions and changing their answers
Copyright ©2017 Cengage Learning. All Rights Reserved. May not be scanned,
copied or duplicated, or posted to a publicly accessible website, in whole or in part.
Projective Tests
• Projective techniques
– Rorschach Inkblot Technique
– Thematic Apperception Test (TAT)
– Word association and sentence
completion
• Interpretation is subjective
– Reliability and validity of the tests are
low
Copyright ©2017 Cengage Learning. All Rights Reserved. May not be scanned,
copied or duplicated, or posted to a publicly accessible website, in whole or in part.
Clinical Interviews
Copyright ©2017 Cengage Learning. All Rights Reserved. May not be scanned,
copied or duplicated, or posted to a publicly accessible website, in whole or in part.
Behavioral Assessments
Advantage Disadvantage
Copyright ©2017 Cengage Learning. All Rights Reserved. May not be scanned,
copied or duplicated, or posted to a publicly accessible website, in whole or in part.
Gender Issues in Assessment
Copyright ©2017 Cengage Learning. All Rights Reserved. May not be scanned,
copied or duplicated, or posted to a publicly accessible website, in whole or in part.
Personality Research
Methods
Clinical Experimental
method method
Virtual
Correlational
research
method
method
Copyright ©2017 Cengage Learning. All Rights Reserved. May not be scanned,
copied or duplicated, or posted to a publicly accessible website, in whole or in part.
Clinical Method
Copyright ©2017 Cengage Learning. All Rights Reserved. May not be scanned,
copied or duplicated, or posted to a publicly accessible website, in whole or in part.
Clinical Method (continued)
– Disadvantages
• No precision and control of the experimental
and correlational methods
• Subjective
• Accuracy of childhood memories cannot be
checked
Copyright ©2017 Cengage Learning. All Rights Reserved. May not be scanned,
copied or duplicated, or posted to a publicly accessible website, in whole or in part.
Experimental Method
Copyright ©2017 Cengage Learning. All Rights Reserved. May not be scanned,
copied or duplicated, or posted to a publicly accessible website, in whole or in part.
Experimental Method (continued)
• Advantages
– Well controlled and systematic
• Disadvantages
– Safety and ethical reasons restrict
control over some aspects of personality
and behavior
– Dependent variable is influenced by the
subject’s attitude
Copyright ©2017 Cengage Learning. All Rights Reserved. May not be scanned,
copied or duplicated, or posted to a publicly accessible website, in whole or in part.
Virtual Research Method
Copyright ©2017 Cengage Learning. All Rights Reserved. May not be scanned,
copied or duplicated, or posted to a publicly accessible website, in whole or in part.
Virtual Research Method
(continued)
• Disadvantages
– Sample may not represent the
population
– Online test-takers may have different
characteristics from non-responders
– Honesty and accuracy of data is
questionable
Copyright ©2017 Cengage Learning. All Rights Reserved. May not be scanned,
copied or duplicated, or posted to a publicly accessible website, in whole or in part.
Correlational Method
Advantage Disadvantage
Copyright ©2017 Cengage Learning. All Rights Reserved. May not be scanned,
copied or duplicated, or posted to a publicly accessible website, in whole or in part.
Theory in the Study of
Personality
• Theory – Provides the framework to
describe data in a meaningful way
– Set of principles that must:
• Be testable and capable of stimulating
research
• Be able to clarify and explain data by
organizing those data into coherent
framework
• Help understand behavior
Copyright ©2017 Cengage Learning. All Rights Reserved. May not be scanned,
copied or duplicated, or posted to a publicly accessible website, in whole or in part.
Questions About Human
Nature
• Free will or determinism?
• Inherited nature or nurturing
environment?
• Dependent or independent of
childhood?
• Unique or universal?
• Satisfaction or growth?
• Optimism or pessimism?
Copyright ©2017 Cengage Learning. All Rights Reserved. May not be scanned,
copied or duplicated, or posted to a publicly accessible website, in whole or in part.