CO

Cover Letter Rubric

Level 0 Level 1 Level 2 Level 3 Level 4
Criteria Remedial Emerging Developing Proficient Exemplary
(> 50%) (50% -59%) (60% - 69%) (70% - 79%) (80% - 100%)
Marks
Knowledge/ Understanding
 Contact Info, Addresses, Dates, Salutation, Signature etc. Poor Limited Some Considerable Thorough
application application application application of application of
Paragraph 1 of the of the of the the criteria the criteria
 Identify the position you are applying for criteria criteria criteria
 Explain how you heard about the job opening/position
 Explain why you want the job or want to work for the company?

Paragraph 2
 Why should Best Buy hire you? (e.g., skills, qualities, knowledge,
experience, etc.)
 Elaborates on at least 3 reasons and gives specific real life examples
for each

Paragraph 3
 Concluding remarks with thank you and polite reference to future
contact /20
Thinking/ Inquiry
 Cover letter is tailored towards the specific position and company Poor Limited Some Considerable Thorough
 Company and/or position is clearly researched application application application application of application of
 Real life examples clearly exemplify skills, qualities, knowledge, of the of the of the the criteria the criteria
experience etc criteria criteria criteria /10
Communication
 Spelling Poor Limited Some Considerable Thorough
 Grammar application application application application of application of
 Punctuation of the of the of the the criteria the criteria
 Capitalization criteria criteria criteria /10
 Sentence Structure
Application
Final Product Poor Limited Some Considerable Thorough
 Looks Professional application application application application of application of
 Easy to Read of the of the of the the criteria the criteria
 Correct formatting- (font, margins, heading, bolding) criteria criteria criteria
 Quality paper /10
 Minimum 3 paragraphs, maximum 1 page
 Overall effective and impactful cover letter