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How to Increase Email Marketing

Security?

Businesses have found the power of email marketing. It is one of the most effective
promotional tools that helps companies to promote their products and services, connect
with customers, build relationships with them and achieve long-lasting results. To develop a
healthy relationship with customers and to keep them coming back for more, it is essential
to set up and implement effective email marketing practices. As a business owner, you
should pay attention to the email marketing security. Your junk folder is filled with emails
from spammers, phishers and malware authors.

They are constantly trying to steal your data therefore a very important thing for all
business owners is to setup good email marketing practices today more than ever before
email marketing is crucial for your business success! With the help of our service you will get
rid of spam bots and stop receiving bulk emails from low-quality related businesses. You will
be able to protect your email address and make it unreachable for unwanted third parties E-
commerce is constantly growing in importance, and as one of the most essential digital
resources, email marketing is also considered a critical part of running an online business
after all, it's how businesses build and maintain long-lasting relationships with customers
and that said, the question remains: how can you make sure that your emails aren't getting
hijacked by cyber criminals? In this article, we'll discuss some simple measures you can take
to increase email marketing security at the same time, businesses need to protect their
valuable email addresses and other contact details.

Today's security challenges demand advanced protection methods to keep your business
safe and avoid risks associated with data leakages, phishing attacks or spam. To protect your
business from cyber threats and Email marketing is a powerful online marketing tool that
allows you to nurture and grow relationships with prospects and customers. It is also an
essential part of any eCommerce business, accounting for nearly 50% of sales conversion
rates.

The effectiveness of email marketing strategy relies heavily on its security, the main goal of
which is to protect against unauthorized third-party access and delivery problems. Email
marketing has become an important source of revenue for many online businesses,
however, the very nature of email means that it is easy to abuse and easy to hack. With
viruses and malware spreading across the internet like wildfire, it is essential to take steps
to increase your email marketing security.

Your integrity as a business is at stake!'''A few effective measures you can take to improve
the safety and security of your email campaigns include enabling encryption for your emails,
using secure third party email providers such as MailChimp, authenticating users via third
party solutions such as Google Authenticator or Facebook authentication email marketing is
great way to improve your sales and build trust with customers.

Why is email marketing security important?

The security of email marketing is the main concern of nearly every marketer today. Yet,
with the number of high-profile data breaches growing, many businesses remain
complacent about email security risks. They fail to implement measures that can protect
both their business and customers from identity theft, spam, phishing attacks, viruses, and
other cybercrimes.

At the same time, they overlook legitimate threats such as loss or theft of sensitive
customer information from driving customer acquisition to building long-term relationships
with your customers; email marketing is one of the most powerful forms of digital
marketing.

Experts agree that up to 80% of online adults have an email address, making it one of the
most cost-effective and conversion-rich forms of marketing available today. Email marketing
provides a perfect channel for you to communicate with prospects and customers on a
personal level about products and services, provide updates on promotions or events, as
well as build trust and credibility.
The majority of major brands award 1 figure ROAS (return on ad spend) through email
marketing. We can help you find those.

The security of your ecommerce business can be at stake if you are not prompt to take
measures against email marketing fraud.

The rapidly growing use of email marketing by ecommerce marketers today makes it
imperative that they take steps not only to retain existing customers but also attract new
ones with the proper implementation of these practices: After you register your domain, set
up your hosting software, and buy an Email Marketing Software license, you need to write
concisely targeted emails.

Common types of marketing email threats:-


1. Scams
2. Phishing
3. Spoofing
4. Malware

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