Capstone Group

Global Blockchain Consulting

CONFIDENTIALITY NOTICE – ONLY FOR INTENDED PERSON(S)

 Table of Content

1 Capstone Group Introduction

2 Capstone Group Service Offerings

3 Case Example

CONFIDENTIALITY NOTICE – ONLY FOR INTENDED PERSON(S)

 Team’s academic background covers top tier schools across the globe:

About us
Capstone Group is a global blockchain consulting company that
provides full stack project incubation, global PR/marketing, global
community management, market making, and exchange listing
advisory.

Our Team spans in 3 key locations: China, US, and Korea.

Team’s past experience covers traditional investment banking, strategy consulting,

blockchain exchanges, crypto wallet, blockchain projects, and blockchain medias:

CONFIDENTIALITY NOTICE – ONLY FOR INTENDED PERSON(S)

 Service Areas
One stop shop for global blockchain project incubation and advisory
● Market research and whitepaper creation
Project Set-up ● Token economy and business model design
● Blockchain/Dapp/Website building

● Customized PR/marketing strategy

Global PR/Marketing ● Targeted content generation
● Global distribution channels

● Build project community including CN/KR/EN

Global Community
● Day to day community management
Management
● Community events and interaction

● Holistic listing strategy and execution

Exchange Listing
● Fast track application process
Advisory
● High success rate for top tier exchanges

● Market making
Market Making ● Liquidity management
● Crypto asset management

Full Stack Blockchain Project Incubation

CONFIDENTIALITY NOTICE – ONLY FOR INTENDED PERSON(S)
 Our Differentiated Strength
Strength Details Client Impact

● Incubated/led 2 top 100 projects, 5 top 300 projects Ability to contribute on

Extensive Experience of
● Advised 50+ top tier projects listed on Binance, Huobi, OKex, Bithumb, overall strategy, planning,
Leading Large Scale Project
Bittrex，Gate.io, etc. and industry resource

● Community with 250,000+ members

Largest Crypto Community Ability to contribute on
● Cover over 300 cities in China, as well as Korea and USA
in China and across the global trading volume and
● High community loyalty with active engagement
Globe create project hype

● Cover hundreds of leading media worldwide such as: Bishijie, Jinse Finance,
Industry Leading Media and Mars Finance, CoinTelegraph, Coinness, Coindesk, etc. Ability to build influence
KOL Resources ● Cooperate with 100+ crypto KOLs on Weibo, Youtube, Telegram,Twitter，etc. and increase publicity
● Joint effort with Coinness, the largest crypto media in Korea

● High and middle level management from Blockchain exchange, media, and
Industry Leading Team projects Ensure effective strategy
Composition ● Investment banker, strategy consultant, and trader from wall street and precise execution
● Alumni from top tier schools across the world

Cost efficiency ● With top tier quality and same work scope, Capstone can be 10-30% more Increase work quality while
cost efficient decreasing cost

CONFIDENTIALITY NOTICE – ONLY FOR INTENDED PERSON(S)

 Geographic Footprint
Our clients and services span across the globe

London ⧪ ⧪ Poland
Switzerland ⧪
San Francisco⧪ ⧪ ⧪Seoul
Beijing
⧪New York ⧪ Tokyo
Shenzhen ⧪
Thailand⧪
⧪ Singapore

CONFIDENTIALITY NOTICE – ONLY FOR INTENDED PERSON(S)

 Table of Content

1 Capstone Group Introduction

2 Capstone Group Service Offerings

3 Case Example

CONFIDENTIALITY NOTICE – ONLY FOR INTENDED PERSON(S)

 Global PR/Marketing - Media PR

1000+ Chinese Blockchain and 50+ Korean Platforms 600+ International Medias
Traditional Medias

CONFIDENTIALITY NOTICE – ONLY FOR INTENDED PERSON(S)

Global PR/Marketing - Joint Venture with
Coinness.com
Joint Venture with Coinness - No.1 blockchain media in Korea,
providing exclusive express blockchain flash news service to 20
platforms and 1.5 million users

Coinness runs a blockchain section in the

Coinness Media Coverage
Korea’s largest IT industry media

CONFIDENTIALITY NOTICE – ONLY FOR INTENDED PERSON(S)

 Global PR/Marketing - KOL Marketing
KOLs will study the project, create original content, and publish on variety of platforms
Support marketing on customized content, event promotion, trading advice, influence building, etc.
● In China, we cooperate with 100+ blockchain KOLs from multiple platforms including Wechat, Weibo, Bihu etc.
● In Korea, we own a KOL brand that distribute 100+ content daily through over 50 KOLs around the world
● In US, we cooperate with over 60 blockchain influencers on Youtube, Twitter, Instagram, etc.

China：KOL event promotion Korea: KOLness brand US：Over 60 blockchain influencers

CONFIDENTIALITY NOTICE – ONLY FOR INTENDED PERSON(S)

 Global PR/Marketing -
Forums and Blogs
Leverage global blockchain forums and blogs (Reddit, Blockchain Forums:
Bihu,etc. ) to distribute targeted project content to crypto
enthusiasts
● Improve SEO results for Naver(Korea) and Baidu
(China)
● Facilitate organic discussions in crypto communities

Chinese Forums Korean Forums

CONFIDENTIALITY NOTICE – ONLY FOR INTENDED PERSON(S)
 Global PR/Marketing - Offline events

Offline events help build industrial influence and quality network, while increase media exposure

● In China, Capstone team has experience organising major blockchain forums and 50+ meetups, salons and parties
● In Korea, CoinNess co-hosted 2019 Blockchain Pyeongchang Forum and 10+ project meetups
● All the events will be promoted through our marketing channels including: media, community, KOL, blog and forums

Conferences Hosted By Capstone

CONFIDENTIALITY NOTICE – ONLY FOR INTENDED PERSON(S)

 Global PR/Marketing - Global
Conferences
Capstone has partnered with/participated in conferences with global influence, including Consensus, BlockShow,
Asia Blockchain Summit, Wanxiang Blockchain Summit, etc.

CONFIDENTIALITY NOTICE – ONLY FOR INTENDED PERSON(S)

 Global Community Management -
Crypto Community Base
Capstone covers 250,000+ crypto enthusiasts in China, Korea, and USA
● In China, we are managing a community with over 650+ wechat and QQ groups
● In Korea, we are running the only blockchain media community with about 10,000+ members
● In US, we are running a telegram groups of 200,000+ members

Wechat based Community with 200k+ members Kakao based Telegram based
Community Community
CONFIDENTIALITY NOTICE – ONLY FOR INTENDED PERSON(S)
 Global Community Management -
Online Events and AMA
● Community events (trading competition, bounty quiz, airdrop, AMA etc.) help facilitate organic
discussion, cultive loyalty to project, and vitalize the project community
● Capstone supports the entire event cycle : Event planning - Promotion - Management - Feedback

Trading Bounty Quiz

Global Airdrop AMA
Competition
CONFIDENTIALITY NOTICE – ONLY FOR INTENDED PERSON(S)
 Table of Content

1 Capstone Group Introduction

2 Capstone Group Service Offerings

3 Case Example

CONFIDENTIALITY NOTICE – ONLY FOR INTENDED PERSON(S)

Capstone has provided
advisory and incubation
services to 50+ clients
globally

Our clients include

multiple well-known top
tier projects
Our Clients
Our clients have
successfully listed on top
tier exchanges including
Binance, Huobi, OKex,
Bithumb, Upbit, or second
tier exchanges including
Bittrex, HitBTC, Gate.io,
Kucoin, MXC, BKEX

CONFIDENTIALITY NOTICE – ONLY FOR INTENDED PERSON(S)

 Business Partners with Token

Selected Business Partners Exchange Listed

CONFIDENTIALITY NOTICE – ONLY FOR INTENDED PERSON(S)

 Project Results

Project Exchange Listed Results

IEO and Trading

● Trading volume exceeded 50M USDT, on the first day of listing on Binance
● Trading volume exceeded 15M USDT, token price went up by 4x, on the first day
of listing on Gate.io
Community and Marketing
Privacy Computation ● 40,000+ members in 100+ wechat groups
Network ● Covers top tier traditional and blockchain media
● Top ranked on Mytoken hype index

IEO and Trading

● Trading volume exceeded 70M USDT, in the first week of listing on Binance
Community and Marketing
Content Sharing ● 20,000+ members in 40+ wechat groups
Network ● Covers top tier traditional and blockchain media
● Top ranked on Mytoken hype index

IEO and Trading

● Over 50,000 people participated in IEO, total amount reached 110M USDT
● On the first day of listing on Gate.io, trading volume exceeded 100M USDT, token
Media Value price went up by 10x
Exchange Network Community and Marketing
● 260,000+ members in 600+ wechat groups
● Covers top tier traditional and blockchain media
● Wechat hype index exceeded “BTC” and “ETH” in peak time

CONFIDENTIALITY NOTICE – ONLY FOR INTENDED PERSON(S)

 Business Partners without Token

Project Details Results

● Generated CONSENSYS blockchain report ● Published 4 reports

● Co-organized CONSENSYS Korea meet-up as ● Released on 30+ media platforms in Korea
exclusive partner

● Co-produced Klaytn DAPP research report as exclusive ● Published 13 reports

partner ● Released on 30+ media platforms in Korea

● Co-produced the GATE.io research report as exclusive ● Published 13 reports

media partner ● Released on 30+ media platforms in Korea

● Produced Huobi KR weekly research report ● Published 27 reports

● Co-hosted the Asia Crypto Currency Exchanges ● Released on 30+ media platforms in Korea
Summit

CONFIDENTIALITY NOTICE – ONLY FOR INTENDED PERSON(S)

 Disclaimer

The contents of this document are for informational purposes only and are not to be construed as
providing legal, accounting, tax or other professional advice or services to the Company and may not be
used in lieu of professional accounting, tax, legal or other professional consultants. Advice may not be
used to replace legal advice of a qualified practicing attorney in the appropriate jurisdiction. This
document is provided without warranty of any kind, either express or implied, including, but not limited to,
performance warranties, warranties of merchantability, and fitness for a particular purpose. In no event
shall Capstone Group, its affiliates, partners, agents or employees be liable or responsible for any
decisions or actions you or others make based on the information in this document, and even if you have
been informed of the possibility of loss, and shall not assume legal responsibility or liability for incidental,
special or similar losses. Some of the contents of this document may involve third-party organizations,
but the company does not verify the qualifications of such institutions, and does not support, guarantee,
sell, or recommend any third-party agencies or obtain them through third-party organizations. A service
or product offered by any other individual or institution.

CONFIDENTIALITY NOTICE – ONLY FOR INTENDED PERSON(S)

 THANKS
contact@capstonegroup.co

CONFIDENTIALITY NOTICE – ONLY FOR INTENDED PERSON(S)