Why Uber?

The role & profile offered by Uber is really challenging & exposure would be immense. The
profile require working with ground reality & facing real life challenges & issues, which has
immediate business impact. It would be amazing to work in growing company. It will be
enjoyable experience in working with smart & cooperative Uber team member.

Why I applied?

View on Uber?

My motivations?

Why start up?

What sales pitch to driver?
1. Customer base of uber
2. Less expected time to expected cost by mapping of customers driver location
3. Partnering with driver to share premium revenue during peak hours n extra working
hours.
4. Flexibility in work.

Mail communication in 2 paragraph for NPD uberx

1) how will you ensure adequate supply from drivers
by reward, recognition & incentives programs - surge pricing (increasing supply during
peak time or high demand time), giving incentives per trip if drivers fullfill certai criteria
(rating >4.8, atleast acceptance rate -80% & ), giving incentives if drivers is online for
more than 8 hours).
2) start Uber in city?
3)An Uber competitor opens in your city with unlimited cash capital, if you were them
how would you steal Uber's customers? If you were Uber how would you convince drivers
not to leave?
4) How would you convince drivers to work holidays?
16) In estimating how many trips a driver is likely to be able to complete during peak bus
hrs with Uber, which of these metrics is least relevant?
.avg time spent by each client in car
.avg pickup time
.number of unique driers
.avg idle time
19) During peak demand hours, all of the following will like to go up except:
.Average arrival times
.Driver earning per hour
.ratio of completed trips to requests
.zeros

20) questions about Uber surge pricing. Which metric effect surge pricing?
Avg ETAs
Avg Trip duration
Comp/requestd trip
no of drivers in systems
22) which metrics tell you that you need more drivers? or What's the KPI for the quality
analysis?
One of the most critical pieces to Uber's success is having a strong relationship with our
driver partners. In a single paragraph, illustrate several values you think are important to
maintaining and strengthening Uber's relationship with drivers. How would you
contribute to this community? Write a 2-3 paragraph email to Uber's partner drivers on
any topic you'd like. You could be discussing a new product launch (e.g., uberX), getting
them excited for a major event (New Year's Eve), or you can use data from either of the
CSV files to communicate something that might help drivers improve their business. If
needed, specify whether your email would go to all drivers or just a subsection..
29. In four sentences or less, how would you sell Uber to a driver you are trying to sign
up?
31. Write a 2-3 paragraph email to Uber's partner drivers on any topic you'd like. You
could be discussing a new product launch (e.g., uberX), getting them excited for a major
event (New Year's Eve), or you can use data from either of the CSV files to communicate
something that might help drivers improve their business.
If needed, specify whether your email would go to all drivers or just a subsection.
32. One of the most critical pieces to Uber's success is having a strong relationship with
our driver partners.
In a single paragraph, illustrate several values you think are important to maintaining
and strengthening Uber's relationship with drivers. How would you contribute to this
community?
1 give you two options for a promo to drivers. choose the best one and explain why
2) How are you going to scale supply? Assume that you have to get 100 drivers in a new
city, how do you get them? What about next 1000?
3) why uber & how u ll uber in new city
4) What obstacles do you expect to experience when bringing Uber to your city, and
what are your proposed solutions?
5) elaborating about how I would do in different situations such as motivating drivers,
how to keep them satisfied and how to give them the right information in order to even
out supply. Make sure you study the different notions within Uber in order to understand
how they work (eyeballs, zeroes, completed trips etc)
6) If you were in this city, what/who wold you partner up with? How would that process
go?
What would you say to a driver that wanted to quit?
7) If nobody knew about surge pricing, how would you explain it and justify using it? How
would you go about implementing it? Specifically, based on what factors would prices be
changed and in what regions?
8) Provide adaptations for Uber's logistical process

9)standard problem where I was asked to model out how much an Uber driver would
make based on all the relevant factors I could think of. We later discussed the model and
talked about how other Uber offerings could cut into
10)How would you supply a new product in a launch city?
11)How should you respond to the city officials claiming that Uber disadvantages older
drivers unfamiliar with technology?
12)What would you do if a competitor came into play that undercuts Uber's paysplit with
the drivers? Uber's is hypothetically 80/20, theirs is 90/10.
13)Consider the roll out of a premium Uber service that offered the ultra luxury cars for a
more premium price (S500s, 750LIs, etc). What are the logistics of that business line?
They will also ask you to consider an ultra premium business line that charges a premium
for the highest rated drivers. They really tried to compel me that this was a good idea,
and I disagreed pretty strongly. People will definitely pay extra for ultra premium cars,
but when you stratisfy your drivers like that, you imply that certain drivers are good and
certain drivers are bad, which undercuts your customer service proposition.
I chose to not agree. Premium cars is obv the better choice, and even if proposed as
complimentary services, the premium drivers concept is not practical in a customer
service driven business.
14)Sometimes holidays can take Ubers off the road at night because the drivers break
their fast after sundown; this situation applies to the holiday of Ramadan, and because
many of the fleet drivers are Muslim, the supply of cars drops precipitously at rush hour
the whole month. How to make sure you keep enough Ubers on the road while keeping
the drivers happy?
15) If you could only allocate drivers on a minimum 8-hour shift basis and you could
increase hourly drivers by 20% over the supply listed, how would that change your
allocation strategy above?
Please do the following:
1. Explain your methodology for reallocation
2. Suggest the results you expect to result
3. How would you manage a fleet of drivers to do what you want?
Here's a description of the variables:
Compl = the number of completed trips
Eyes = the unique number of people who opened the Uber app
Zeroes = the unique number of people who opened the Uber app but when they did so
they saw no cars available. A zero can occur because there is not enough supply (drivers)
on the road or because the person looking at the Uber app isn't within a certain mileage
range of the available cars.
Avail Drivers = number of drivers on the Uber network in total (receiving either
commission or hourly payment)
Hourly = number of drivers on the Uber network receiving hourly payment
So, for example, from this data:
At 7am on May 16th, 6 people opened the Uber app and all of those folks saw cars
available (0 zeros). We completed 1 trip. And, we had 6 drivers on the system of which 6
were scheduled and paid hourly. We had no drivers at that hour on the system out of
their own free will. In contrast, at 8pm, we had 6 hourly drivers and 2 commission
drivers.

Assuming you had hour-by-hour control of hourly drivers, how would you reallocate (not
increase - just reallocate) the current supply of hourly drivers (given you have no control
over commission hours) to better serve demand?
Opportunities Commitment

Please do the following:

1. Describe the metrics you would use to drive this decision
2. Explain your methodology for reallocation
3. Give a brief summary of your reallocation (please give specific examples)
4. Suggest the results you expect to result (please give specific examples)