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  • SALES REPORT - Shubham Srivastava

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    Shubham Srivastava
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    The document discusses sales forecasts and profitability analysis for different business units over the next 3 years. It finds that the Home Office unit and the Fasteners product subcategory are the least profitable. It also notes that Joel Eaton has the highest sales-to-profit ratio while Paul Knutson has the lowest, and that products in the Central region have heavy discounts but still low profits, indicating high potential for increased profit there through adjusted advertising budgets.

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    Sales analysis using Tableau

    Original Title

    SALES REPORT_Shubham Srivastava

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    The document discusses sales forecasts and profitability analysis for different business units over the next 3 years. It finds that the Home Office unit and the Fasteners product subcategory are the least profitable. It also notes that Joel Eaton has the highest sales-to-profit ratio while Paul Knutson has the lowest, and that products in the Central region have heavy discounts but still low profits, indicating high potential for increased profit there through adjusted advertising budgets.

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    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
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    8 views9 pages

    SALES REPORT - Shubham Srivastava

    Uploaded by

    Shubham Srivastava
    The document discusses sales forecasts and profitability analysis for different business units over the next 3 years. It finds that the Home Office unit and the Fasteners product subcategory are the least profitable. It also notes that Joel Eaton has the highest sales-to-profit ratio while Paul Knutson has the lowest, and that products in the Central region have heavy discounts but still low profits, indicating high potential for increased profit there through adjusted advertising budgets.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 9

    Shubham Srivastava

    Manager, Sales
    Sales forecast for the
    next 3 years quarter
    wise.
    • Hence the least profitable part of business is Home office at $86,671
    • Hence the least profitable sub category is “Fasteners” at $985
    • Joel Eaton has the highest Sales to Profit ratio and Paul Knutson has least.
    • Our products are heavily discounted in the Central region.
    • Our products are heavily discounted in the Central region and still has low profitability and hence we have max profit generation
    possibility from this region. Hence advertising budget distribution is inversely proportional to profit.

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