SRI SARATHI INSTITUTE OF ENGINEERING AND TECHNOLOGY, MBA- NUZVID

Branch: MBA Faculty: G. Rajesh

Subject: Business Communication & Soft Skills Maximum Marks: 20 M
Year/ SEM: I / I
II- MID QUESTIONS

Unit-III

1. Describe business etiquettes related to dining telephone and E-Mails.5M

2. Explain business etiquettes across different cultures.. 5M
Unit-IV

1. Define Report Writing and explain its features and difference between formal and informal
reports.5M
2. What is meant by business correspondence? Explain it structure and steps for effective
correspondence.5M
3. Explain different types of Business meetings and its importance, guidelines for effective
meetings. 5M
Unit-V

1. Define presentation. Explain its elements, types and steps. 5M

2. What is meant by the term Interview and explain the objectives and process of interviews. 5M
3. Define assertiveness and explain strategies and barriers to assertiveness. 5M

CASE STUDY: (COMPULSORY) 5M

Susie is a secretary for the president of Frito Lay, part of PepsiCo. She enjoys her job but notice has been
taken by coworkers of some her habits.

Last Friday, causal Friday, Susie arrived to work wearing sweatpants, a tank top and flip flops. Usually on
Fridays there are no major appointments however this was no usual Friday. This Friday a representative
from Nestle had a meeting with the president. This meeting entailed major decisions towards both
companies’ futures. Frito Lay has been trying to purchase Nestle, which would make them the number one
sales in the world. In the meeting the representative made notice of Susie attire and was not impressed.
The representative and the president also over heard Susie telephone conversations about the previous
evening. The representative for Nestle was contentious about this business decision due to the first
impression seen of Frito Lay’s employees.

After Lunch on this particular Friday, Susie arrived 5 minutes early. Once arriving she began to shop for a
new pair of shoes. She got the all of her normal duties done prior to the weekend. However, the president
had also prepared a letter to Nestle regarding the purchase, and it needed to be sent off by 3 pm. However
Susie was too busy shopping for her new shoes to hear what the instructions were and didn’t get the letter
mailed until Monday. This made the president very mad and needed to speak with her about her future
with Frito Lay.

1. Describe what Susie did right in this scenario.

2. Describe what Susie did wrong and what she could do to correct it.
3. Discuss some topics of discussion the president should have with Susie in their meeting.