Chapter 4

Nature of Resort Products and

Services
-Demand and Supply-

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 Bora-bora

Swiss Ski Resort

1
Ice Hotel, Sweden
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 MOTIVATING FACTORS IN GUEST
PATRONAGE OF A RESORT

• Appealing destination
• Setting and scenic environment
• Welcoming atmosphere
• Sense of place (architecture, landscape, displays,
and artifacts)
• Spacious, comfortable, and clean accommodations
• Luxurious bathroom with deep soaking tub or
personal spa
• Signature sport and variety of recreation 2

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 THREE BASIC RESORT PLANNING
CONCEPTS
• Building around a natural attraction

• The hotel as the focal point of the resort

• Building within a master-planned enclave

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 BASIC ELEMENTS OF A RESORT
COMPLEX -SUPPLY

• Lodging facilities
• Interior design
• Landscaping
• Dining and bar lounge facilities
• Transportation and travel services
• Recreational activities and facilities
• Family-oriented resort vacations
• Shops and services 4

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 IN-ROOM ENTERTAINMENT AND
ELECTRONIC COMMUNICATION
EQUIPMENT USED BY UPSCALE
RESORTS

• Wi-Fi access

• Free high-speed Internet access

• Flat-panel/high-definition television

• DVD player

• CD player

• Advanced stereo system

© 2010, Educational Institute (continued)

 IN-ROOM ENTERTAINMENT AND
ELECTRONIC COMMUNICATION
EQUIPMENT USED BY UPSCALE
RESORTS
(continued)
• Stereo player for iPod/iPod
docking station
• Gaming consoles (Xbox, Sony
PlayStation, or Nintendo Wii)
• Instant messaging to the
concierge
• In-room movies (sometimes
with home theater setup for
selected movies)
6

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 LUXURY BATHROOM
EQUIPMENT
• Water temperature control on shower sprays

• Luxury bath finishes—tiles, stones, and countertops

• Double vanities

• Enclosed toilets

• High-tech toilets with warm water-spray

• De-misting mirrors

• Built-in television for viewing from tub

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 ELEMENTS THAT MAY BE
INCLUDED IN LANDSCAPING

• Lighting for illumination, safety, and visual effect

• Good traffic circulation and congestion control
• Controlled access to residential areas
• Special paths to gardens and other attractions
• Appropriate signage, architecturally integrated with the
environment
• Separate access to recreational areas and clubhouses
• Separate entrance to conference or convention facilities
• Main entrance routing for vehicles 8

© 2010, Educational Institute (continued)

 FACTORS TO CONSIDER IN
PLANNING F&B OUTLETS
• Average occupancy throughout the year
• Segmentation of guests by age groupings
• Potential local patronage based on community demographics
• Length of stay
• Mix of independent guests versus groups
• Major recreational options and ongoing activities
• Planned events

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 VARIABLES IN SPACE
REQUIREMENTS FOR RESTAURANT
FACILITIES
• Restaurant concept
• Reception/wait for seating
• Number of meal periods
• Type of menu and variety
• Banquets and catering
• Style of service
• Average guest check
• Average party size
• Food production requirements and equipment
10

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 ELEMENTS OF A WELL-
DESIGNED SPORTS FACILITY

• Defined playing or recreation area

• Regulation game facilities design

• Provision for the needs of disabled guests

• An administrative counter

• Clubhouse with locker rooms

• Parking

11

© 2010, Educational Institute (continued)

 TYPES OF STORES IN MID- TO
LARGE-SCALE RESORTS

• Drugstore
• Bookstore/newsstand
• Gift shop
• Clothing store
• Sporting goods store
• Personal service
• Jewelry
• In-house specialty foods/bakery
12

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 BENEFITS OF ENTERTAINMENT
AGENCIES
• Agencies are often able to provide quality entertainment at
lower prices.

• Agencies handle many acts and entertainers and can provide

diversity and last-minute substitutes in emergencies.

• Agencies save management many hours of searching and

screening entertainers.

• Agents can frequently provide useful advice concerning

lighting, sound, and staging.

13

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 HYATT REQUIREMENTS FOR
ACCESSIBLE GUESTROOMS

1. Safety grab bars should be installed in the tub and shower.

2. The commode should be suitable for a guest with disabilities.

3. The minimum door width for the entrance and bathroom should
be 36 inches.

4. Commode accessories must be conveniently positioned for a

wheelchair user, and the wheelchair must fit under the sink.

5. Mirrors, light switches, thermostats, etc., must be reachable at

wheelchair height.

14

© 2010, Educational Institute (continued)

 HYATT REQUIREMENTS FOR
ACCESSIBLE GUESTROOMS
(continued)

6. The shower must have a seat and a hand-held shower head

available.

7. Faucets and all doors should use lever handles.

8. Audiovisual fire alarms must be installed if local code

requires them.

9. If possible, no raised thresholds should exist.

10. The aesthetic quality of the room should be consistent with

all other guestrooms. 15

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