Professional Documents
Culture Documents
04 Mar 2021
IIITDM Kancheepuram is launching a new M.Des. program in Integrated Product Design from
July 2021 and a Dual Degree in M.Des. from 2023. The purpose of the program is to produce
design leaders who have the courage and confidence to identify and resolve paradoxical
challenges through creative, smart and contextually relevant products. This document outlines
the program objectives, key principles informing curriculum design, the curriculum structure
and syllabus.
Program Objectives:
Figure 1 below shows the overall curriculum structure and the logical flow of courses.
The courses in the first two semesters are designed to aid the concept and embodiment design
projects of the students. The course delivery will be coordinated by faculty to ensure that they
add value to the students and their projects. The courses will also be augmented by a series of
workshops with external experts. The students will be encouraged to leverage the power of
digital tools from the second semester. As a policy, the school will encourage students to mix
and match open-source tools. An overview of industry grade tools will be provided through
workshops. The vertical specific electives will help the students understand practices in specific
industries of interest. A full-semester internship provides an option for the students to
experience product development in the industry or develop their own product/startup or work
on faculty-led products. Internships will be co-supervised by the faculty.
The evaluation process will include class assignments, project reviews by industry mentors and
an external jury, and reflection on their experience and theoretical concepts. The assessments
will look into the ability of the student to produce highest quality of work with available tools.
The internship report will require the student to reflect on his/her participation and the process
of product development in the chosen context. The final project evaluation will not only assess
the product prototype, but also a thesis where the student is expected to reflect on his/her
experience in design and innovation vis-à-vis the theoretical concepts learnt. The above
activities are expected to challenge the thinking of students and instil the spirit of action
research.
Syllabus for M.Des. courses (Semester 1):
Prepared by Dr Gurunathan
Course 1. To introduce elements of art and their application in aesthetics and design
Objectives 2. To provide in-depth understanding of principles of design, concepts of form, 2D/3D geometries,
exploration of surface textures in different materials, relationship between form, materials and process.
3. To provide hands-on training in sketching to enable the students to communicate the design ideas and
also to stimulate design improvements
Course At the end of the course the students will be able to:
Outcomes ● Understand aesthetic principles governing the design
● Use freehand sketching to communicate the design ideas through realistic product representations
Contents of the Module 1: Art-Design-Aesthetics Interrelation (8 hrs)
course Role of art in design and idea communication; Aesthetics in design; Drawing tools and materials; Basic
(With sketching; Emotive qualities of line; line wight and style
approximate
Module 2: 2D and 3D forms (12 hrs)
break up of Geometric and organic shapes; Shape modifications; Basics of forms; Constructing complex forms from solids;
hours) Freehand representation of shapes and forms using orthographic drawings
Hands-on practice will focus on presentation of design ideas through sketches using conventional tools.
Texts & 1. J.Itten (1975), Design and Form, John Wiley and Sons, ISBN:9780471289302
References 2. Robert H McKin (1980), Experiences in visual thinking, Brooks/Cole, ISBN: 978-0818504112
3. D’Arcy Thompson (1992), On growth and form, Cambridge University Press, ISBN:9780521066228
4. Shyamala Gupta (1999), Art, beauty and creativity: Indian and Western Aesthetics, D.K.Printworld ,
ISBN: 9788124601334
5. Betty Edwards (2001), The New Drawing on the right side of the brain, Harper Collins,
ISBN:9780007116454
6. Hannah. G. G (2002), Elements of design: Rowena Reed Kostellow and the structure of visual
relationships, Princeton Architectural Press, ISBN:9781568983295
7. M. Macnab (2011), Design by nature: Using universal forms and principles in design, New Riders,
ISBN:9780321747761
8. D. Puhalla (2011), Design elements, form & space: a graphic style manual for understanding structure
and design, Rockport Pub, ISBN:9781592537006
9. K. Eissen, and S. Roselien (2012), Sketching: basics, Stiebner Verlag GmbH, ISBN:9783830714101
Course Title Design, Technology and Society Course No
Course 1. To provide an understanding of the social and cultural history of design and technology
Objectives 2. To develop critical thinking skills and ability to surface unstated needs / hidden meanings
Course 1. To introduce students to a variety of theories and methods used in new concept development
Objectives 2. To enable students to pick and choose appropriate methods for the context
Course 1. To introduce a range of materials used in different stages of product devp (concept to prototype)
Objectives 2. To provide detailed understanding of the behavior of different classes of materials with respect to
temperature stability, thermal and electrical conductivity, strength, toughness and chemical resistance
3. To introduce analytical tools and methods for qualified materials selection for product design
Course After completion of this course, students are able to:
Outcomes • Apply systematic and objective materials selection based on the principles of Ashby model/
Cambridge Engineering Selector (CES)
• Define correct conditions and objectives regarding materials selection and analyze and evaluate the
role of geometrical aspects in materials selection
Contents of the Module-1: Introduction and overview (18 hrs)
course ● Properties of Metals, Ceramics and Polymers
(With ● Basics of design calculations and design-oriented materials selection,
● Introduction to Material Property Charts
approximate
Module-2: Material selection process (18 hrs)
break up of ● Rationalizing and Critical Assessment of Material Properties
hours) ● Selecting materials and shape with multiple constraints and objectives
● Materials selection for industrial design
Module-3: Advanced materials & environment (6 hrs)
● Advanced materials design – Composites and Hybrids
● Materials and environment
Evaluation: 70% assignments/activities + 30% End Semester
Texts & 1. Ashby, M.F. (1992), Materials Selection in Mechanical Design, Elsevier, 5th and 4th editions,
References ISBN:9780081005996
2. Gordon, M. Joseph (2002); Industrial design of plastics products, ISBN:9780471231516
3. Karana, Elvin, Owain Pedgley, and Valentina Rognoli, eds. (2013), Materials Experience: fundamentals of
materials and design. Butterworth-Heinemann, ISBN:9780080993591
4. Maleque, Md Abdul, and Mohd Sapuan Salit (2013); Materials selection and design. Springer Singapore,
ISBN:9789814560375
Course Title Design Realization Skills Practice Course No
Course To help students develop workshop practice and rapid prototyping skills to realize mockups and concept
Objectives prototypes
Course Students will develop skills in workshop practice and rapid prototyping; project management and focusing on
Outcomes delivering outcomes
Contents of the Module-1: Exposure to tools/equipment to machine external appearance of simple shapes. (20 hours)
course a. Wood carving
(With b. Plastic welding and cutting
c. Engraving
approximate
d. Sheet metal works
break up of e. Wire cutting
hours) Module-2: Exposure to rapid prototyping tools – subtractive, additive and electronic (8 hours)
Module-3: Practice in realizing simple products in terms of shape, size and functionality etc. (14 hours)
Course To encourage the students to identify a domain and problem of interest, and conceptualize and showcase a
Objectives new product concept using all the theories, methods and tools learnt in the 1st semester courses
The activity will be carried out in the design studio, and supported by regular design reviews with peers,
faculty, and mentors
Prepared by Dr Gurunathan C
Prerequisite Studies of Form and Design Sketching To take effect from 2021 Batch
Course 1. To introduce the advanced sketching and modeling concepts needed for product design
Objectives 2. To provide hands-on training in computer-based sketching and 3D modeling tools.
Course Students will be able to demonstrate drawing and modeling skills to communicate the design ideas/concept
Outcomes products using computer-based tools
Prerequisite Probability and Statistics at undergraduate level To take effect from 2021 Batch
Course The objectives of the course are to help engineering students understand:
Objectives 1. To understand concepts of quality and reliability
2. To evaluate the overall reliability of a system from component reliability.
Course On completion of the course, students are able to:
Outcomes ● Model repairable and non-repairable systems and calculate failure/repair rate, reliability, availability
● Use various probability density distributions significant to reliability calculations
● Fit a given failure dataset of a product into a Weibull distribution and estimate the reliability
Contents of the Module 1: Concepts of Product Quality and testing (6)
course ● Quality Function Deployment / House of Quality
(With ● Software testing for quality
● Electronic products testing for quality
approximate
Module 2: Concepts of Reliability (9)
break up of ● Basic concepts of repairable and non-repairable systems
hours) ● Reliability, Availability and Maintainability
Module 3: Failure data analysis (9)
● Fitting discrete and continuous distributions to failure data sets, Weibull analysis, estimation of
important reliability parameters
Module 4: Calculation of System Reliability from Component reliabilities (12)
● Markov modeling of repairable and non-repairable systems
● Reliability Logic Diagrams
● Fault-tree analysis
Module 5: Preventive and Predictive maintenance (6)
● Failure Modes and Effects Analysis
Course The objective of this course is to encourage the students to translate their concepts into a minimum viable
Objectives product (PoC) using all the theories, methods and tools learnt in the 1st and 2nd semester courses
Course Students will develop skills in workshop practice and rapid prototyping; project management and focusing on
Outcomes delivering outcomes
Course This course will provide a broad technical knowledge and practical expertise of hybrid and electric vehicle
Objectives (HEV) technologies, analysis, design, component selection and sizing at both system and vehicle level.
Course 1. Introduce the process of medical device design - the non-technical factors that impact a medical
Objectives technology’s clinical and market success, and to emerging themes that are shaping healthcare innovation
2. Challenge students to apply design thinking to the broader healthcare system.
Course On successful completion of this course,
Outcomes • Students gain exposure to clinical need identification, stakeholder interviews, ideation, and prototyping.
• Students will become experts on intellectual property, FDA regulation, reimbursement, and startup
financing introduce non-technical factors that help shape an innovation’s path to impact.
Contents of the ● Introduction – Medical Device Development: Academia vs. Industry
course ● Project Management – How corporations manage medical projects
(With ● Pre-clinical Device Development – Research projects
● Regulatory considerations for medical device development
approximate
● Manufacturing, Quality Control, and Quality Assurance
break up of ● Business – What makes corporations tick and research labs tock
hours) ● Marketing medical devices, and the basics of sales forces
● Clinical trials, CRA’s, and CRO’s
● Design Controls: DHF, Proposal, DDP, Inputs, Outputs, Specifications
● Design Controls: Verification, Validation, Transfer
● Risk Analysis: FMECA, Risk analysis document
● Organization types, putting together project teams, Project Management: The Sequel
● Consultants – Role in medical device development, Advamed, Anti-kickback statute, Confidentiality
Course Students understand creative problem solving both in engineering and the arts.
Outcomes Students can understand and design the moving and innovative sculptures
Offered for Master of Design (Semester 3); Delivered Online Status Core X Elective
Course 1. To help designers understand the innovation challenge from entrepreneurial/managerial perspectives
Objectives 2. To introduce designers to the different paradigms and processes of managing product innovation
Offered for Master of Design (Semester 3) (Delivered Online) Status Core X Elective
Course At the end of the course, the students should be able to appreciate
Outcomes • Product-service systems which are also referred to as servicizing, resource-efficient business models,
green business models, or circular business models
• create designs that are sustainable in terms of environmental burden and resource use, whilst
developing product concepts as parts of sustainable whole systems, that provide a service or function to
meet essential needs
Contents of the Module 1: Introduction to Product Services systems (6hrs)
course ● Socio-technical systems
(With ● Environmental Impact
Module 2: Environmentally-responsive design methodologies (18hrs)
approximate
● Industrial ecology
break up of ● Dematerialization
hours) ● Design for reuse / modularity
● Design for recycling
● Remanufacturing: issues/problems, current and future developments
Module 3: Alternative resources (10 hrs)
● Alternative energy
● Alternative materials
● Sustainable packaging.
Module 4: Life-cycle assessment methods (8hrs)
Elective-2:
Course To develop an understanding of mathematical principles behind algorithms for innovative design by bringing
Objectives together mathematics, computer science, engineering design and art
Course This course will provide a broad technical knowledge and practical expertise of system requirements, design,
Objectives analysis, verification and validation activities to enhance design and manufacturing capabilities. Students will
gain an understanding of systems engineering, the model-based approach to design and manufacturing, the
Digital Twin, and a roadmap toward a model-based enterprise.
Course On successful completion of this course students will be able to:
Outcomes ● Explain the value and expectations of systems engineering and model-based systems engineering,
and the underlying motivations and opportunities represented by a model-based enterprise. They
will develop the knowledge necessary to perform a baseline assessment of an organization’s
potential to leverage model-based systems engineering.
Contents of the Module 1: Introduction to Systems Engineering (6 hours)
course ● Definition and properties of a system
(With ● Systems Engineering and the LifeCycle
● Systems Engineering Process Overview
approximate
● Business Impacts of Systems Engineering
break up of
hours) Module 2: Model-Based Systems Engineering (8 Hours)
● Model-Based Definition
● Model-Based Systems Engineering Methodologies
● Systems Modelling Language (SysML)
● Model-Based Systems Engineering (MBSE) Application Strategies
● Verification and Validation Strategies
Course This course will give theory and hand-on-training to conduct simulation across the product lifecycle from
Objectives concept design to in-service operation across multiple disciplines encompassing structures, motion, fluids,
thermal management, electromagnetics, system modelling and embedded systems, while also providing data
analytics and true-to-life visualization and rendering..
Course On successful completion of this course students will be able to:
Outcomes ● Demonstrate their software skills in the multi-disciplinary simulations including structural, fluids,
thermal, manufacturing, systems modelling, IoT and multiphysics.
Contents of the Topics to be covered:
course • Basic concept of finite element method
(With • Modelling techniques
approximate • Mesh types
• Boundary constraints
break up of
• Material and Properties
hours)
• Mechanical and thermal stress analyses
• Dynamic response – impact and crashworthiness
• Product optimization in terms of product size, shape and material
• Non-linear stress analysis
• Casting and deep drawing
• Structural Optimization
• System Modelling and Control Systems
• Composite Analysis & Optimization
• Design of Experiment (DoE) Studies
• Electromagnetic simulation
Evaluation: 70% assignments/activities + 30% End Semester
Texts & 1. S.S. Rao (2018), The finite element method in engineering, Butterworth-Heinemann Publishers, UK,
References ISBN:9781856176613
2. Nam-Ho Kim (2018), Introduction to Non-linear finite element analysis, Springer, ISBN:9781441917454
3. NAFEMS (1992), A finite element primer, Bookcraft Ltd.
4. Paul Jacob and Lee Goulding (2002), An explicit finite element primer, NAFEMS Ltd.,
ISBN:9781874376453
5. A.A. Becker (2001), Understanding Non-linear finite element analysis, NAFEMS Ltd.,
ISBN:9781874376354
Course Title Design of non-invasive systems Course No
Course This course is to cultivate the skill of appreciating the communication between system (Bio and mechanical)
Objectives and environment. Further, plan the device to diagnose systems using suitable tools of noninvasive monitoring.
Course After the completion of the course students will be in a position to appreciate the system-environment
Outcomes interaction and them decide on suitable tools such as electronic, acoustical, optical, photonic etc.
Course This course aims to present wearable product designers with realistic, reliable knowledge of human anatomy
Objectives and function from a design perspective.
Course After completing the course, students will be able to structure wearable products that enhance health,
Outcomes performance, safety, and pleasure.