Email Subject – LC000808 - FY21 CSP DIRECT BILL PARTNERS AND INDIRECT RESELLERS AZURE

CUSTOMER ACQUISITION CAMPAIGN

Terms and Conditions

Campaign Summary

During the campaign period from 1 July 2020 to 30 June 2021, eligible CSP partners will earn
an incentive equivalent to 10% of the eligible monthly Azure Consumed Revenue through the
CSP motion.

Campaign Program Benefits

 Starting 1 July 2020, eligible CSP partners will earn an incentive equivalent to 10% of the
eligible monthly Azure Consumed Revenue through the CSP motion.
 This campaign is applied in addition to the global core incentive earnings under the CSP
Direct Bill Partners and CSP Indirect Resellers.
 Earnings under this campaign is 100% rebate.

If you haven’t enrolled in the Campaigns Incentive Program in Partner Center, please expect to
receive an enrollment invitation email. For more information on enrollment, visit the Incentives
page on the Partner Website.

Campaign Program Terms & Conditions

This Campaign Program is governed by (a) the terms and conditions in the Campaign Program
Guide and (b) the terms and conditions set forth in this email below (the “Additional Campaign
Terms and Conditions”). Except as expressly set forth in the Additional Campaign Terms and
Conditions, terms defined in the Campaign Program Guide will have the same meanings when
used in the Additional Campaign Terms and Conditions.

By participating in the Campaign Program, submitting information to Microsoft in

connection with the Campaign Program, or accepting any Incentive Payments from
Microsoft as a result of the Campaign Program, Participant agrees to and accepts the
terms and conditions in the Campaign Program Guide and the Additional Campaign
Terms and Conditions.

Effective Date and End Date

This Campaign program starts on 1 July 2020 and end on 30 June 2021.

Eligibility
To be eligible to earn for this Campaign Program, the Participant must satisfy all the
requirements defined in the Campaign Program Guide and the additional criteria included
below:
Authorized CSP Direct Bill Partners and CSP Indirect Resellers with an active MPN membership,
and a valid Cloud Reseller Agreement.

Participant should be eligible and enrolled under the respective global CSP Direct Bill Partner
or CSP Indirect Reseller programs.

This Campaign is only applicable to partners in Bangladesh, Brunei, Indonesia, Korea, Malaysia,
New Zealand, Nepal, Philippines, Singapore, Sri Lanka, Thailand and Vietnam (“Territory”) who
meet all eligibility criteria set out in the Campaign T&Cs and have enrolled in “Campaigns”
program in Partner Center.

Customer segment
Strategic – Commercial Other; Strategic – FSI; Strategic – Public Sector; Major – Commercial
Other; Major – Education; Major – FSI; Major – Government Other; Major – Health; SMC
Commercial – Corporate; SMC Commercial – SMB; SMC Education – Corporate; SMC Education
– SMB; SMC Government – Corporate; SMC Government – SMB
Customer Locations: Bangladesh, Brunei, Indonesia, Korea, Malaysia, New Zealand, Nepal,
Philippines, Singapore, Sri Lanka, Thailand and Vietnam
For purposes of this program, customers will be identified by End Customer ID/Tenant ID.

Eligible Products
“Azure Consumed Revenue” (“ACR”) means the revenue associated with usage of Azure
metered and suite services during the Program Term from subscriptions where Participant is
associated via CSP to customers Azure consumption on either an Azure Resource, Azure
Resource Group or Azure subscription ID.

Azure consumption should be paid Azure (excluding any unpaid Azure, trials, free promos,
etc.).

For avoidance of doubt, ACR will be determined by Microsoft’s Azure reporting suites. Where
Participant is associated to the same consumption in multiple ways then they will only get
credited once for that consumption.

Sales Criteria
Customers must reach the level of minimum USD$500 of monthly ACR for the first time in the
past 12 months.
Whether a unique customer counts as a New Azure Customer Add will be determined by the
customer’s Top Parent ID (TPID) code, which Microsoft assigns to the customer at its subsidiary
or corporate headquarters organizational level, and taking into consideration all ACR at the
customer TPID level.

No incentive will be earned for that month if the monthly ACR goes below USD$500.

Eligible ACR refers to the monthly ACR starting from the month the customer qualifies as a
New Azure Customer.

Participant will receive an incentive award for eligible ACR that meets the defined “Detailed
Eligibility Criteria” noted in these T&Cs.

Incentive Award
Participant will earn incentive equal to 10% of ACR from each New Azure Customer Add during
the campaign period, as long as the monthly ACR for the customer is at least USD$500 per
month.

The maximum award a Participant can earn from a single customer TPID is capped at
USD$5,000 over the campaign period.

Participant’s eligibility is determined at the Global MPN ID level. For clarity, where an eligible
partner has multiple TPID’s, the associated revenue/seats will be aggregated prior to
performing the incentive calculation.

For an eligible transaction to be included in the incentive calculation, it must have been
recorded in the Microsoft internal sales tools during the relevant program period.

For an eligible transaction to be included in the incentive calculation, it must have been
recorded in the Microsoft internal sales tools during the relevant Program Term.

Payment
Payment Method: Wire Transfer
Payment Frequency: Quarterly
Eligible Participants who earned incentive will be paid within 60 days of the conclusion of the
relevant payment period.
For more information regarding payments refer to the Campaign Program Guide.
Thresholds
Minimum threshold: USD$200 per participant
Minimum threshold: USD$50,000 per participant
The minimum pay-out is set at USD$200. If a Participant earns less than USD$200 or the
equivalent in local currency during the full campaign term, the incentive amount will be
forfeited.

POE Activities/Documentation
During the Term of this Campaign Program, Participant will perform the following POE
activities (“POE Activities”):
N/A

Definitions
When used herein, and in addition to terms defined elsewhere in the Additional Campaign
Terms and Conditions, the following terms have the following meanings:
“Affiliate” means any legal entity that owns, is owned by, or that is under common ownership
with Participant or Microsoft. Ownership means control of more than a 50% interest.
“Distributor” means a distributor who is authorised by Microsoft to sell Eligible Products
pursuant to a Microsoft channel agreement.
“Customer” means any legal entity (other than Participant or its Affiliate(s)) within the Territory
that acquires Licensed Offerings for use as an end user, and not for distribution or resale.
“Licensed Offerings” means Licensed Software, Hardware, Services, Documentation
Components and Software Assurance collectively.
“Microsoft” means the applicable Microsoft entity determined in accordance with the MPN
Agreement.
“Reseller” means an entity (other than Participant’s Affiliate(s)) within the Territory that
purchases Licensed Offerings for resale directly to Customers.
“Territory” means the geographic area in which Participant is authorized by Microsoft to
distribute the Eligible Products during the term of the campaign.