MGT 368

Please establish a business model canvas for these following companies-

Group 6- Nagaad

Channels: Nagaad is a purely Bangladeshi company. And they use some of our popular social
media to spread their business like Facebook marketing, when we are in Facebook then we can
see many advertising from Nagaad. If any new customer want to open a Nagaad account then he
or she do one thing, go to any telecom store and they can open their account by 5 to 10 minutes.
There are many campaigns where recitation in Nagaad is totally free. They use our popular actor
like, Mosharof Karim, Mishu subbir, Polash etc. If a customer need help they ensure their
customer service both online and offline.

Customer relationships: Customer relationships are a very important thing for any company.
Nagaad is very much focused on that. They use social media because they know thus people are
in social media they are their main customer. If any customer need help their help center is there
online and offline. Their recent update is thus people are using Nagaad for them they provide
their Covide-19 free by Nagaad. Nagaad and Visa have come up with an exclusive instant
cashback offer for credit cardholders. It’s a great opportunities for the card holders. And also up
to 2,000 taka discount at Evely.