Instructions:

Before you begin using the template: Click "File" and "Make a Copy" to save your very own copy
1) Replace raw data in the "Data" Tab with your own data
2) Check your formulas in the "Staging Tab" making sure each formula pulls from the right rows from "Data" tab
3) Ready! Now check the "Dashboard" tab and change the months from the drop down menu in cell D4

This file is meant to get you started. Use your imagination on what other mertrics you can display using this template. Go Get'em!!

Bill Hanna, CPA

 KPI Dashboard
For the month of Nov-20

Working Capital Efficiency

DSO (Days Sales Outstanding) DPO (Days Payables Outstanding)

51 94)
Sales KPIs
CAC (Customer Acquisition Cost) Sales vs. Budget%

$14,444 92%
Cost KPIs
CPFTE (Cost Per Full Time
OPEX Actual vs. Budget Employee)

106% $13,032
This is the basic version of the KPI dashboard
To purchase the Premuim version including 10 additional KPIs, explanations, tips on how to improve each one, this will be coming soon on our website on May 10, 2021
1) Working Capital Efficiency Category Jan-20 Feb-20 Mar-20 Apr-20 May-20 Jun-20 Jul-20 Aug-20 Sep-20 Oct-20 Nov-20 Dec-20
Account Receivables Balance $2,800,000 $2,940,000 $3,087,000 $3,241,350 $3,403,418 $3,573,588 $3,752,268 $3,939,881 $5,628,402 $6,754,082 $8,104,898 $9,725,878
Credit Sales $1,500,000 $1,590,000 $1,685,400 $1,786,524 $1,893,715 $2,007,338 $2,810,274 $3,934,383 $5,508,136 $4,500,000 $4,770,000 $5,056,200
# of days 31 29 31 30 31 30 31 31 30 31 30 31
DSO (Days Sales Outstanding) 58 54 57 54 56 53 41 31 31 47 51 60
Target 45 45 45 45 45 45 45 45 45 45 45 45

Accounts Payable Balance $3,100,000 $3,255,000 $3,417,750 $3,588,638 $3,768,069 $3,956,473 $4,154,296 $4,362,011 $6,231,445 $7,477,734 $8,973,280 $10,767,936
COGs $900,000 $954,000 $1,030,320 $1,102,442 $1,168,589 $1,340,000 $1,433,800 $1,519,828 $2,150,700 $2,700,000 $2,862,000 $3,090,960
# of days 31 29 31 30 31 30 31 31 30 31 30 31
DPO (Days Payables Outstanding) 107) 99) 103) 98) 100) 89) 90) 89) 87) 86) 94) 108)
Target 90 90 90 90 90 90 90 90 90 90 90 90

2) Sales KPIs
Sales & Marketing Costs $550,000 $650,000 $689,000 $730,340 $774,160 $820,610 $886,259 $868,534 $1,329,388 $1,650,000 $1,950,000 $2,067,000
# of new customers 40) 45) 33) 21) 65) 45) 50) 33) 75) 120) 135) 99)
CAC (Customer Acquisition Cost) $13,750 $14,444 $20,879 $34,778 $11,910 $18,236 $17,725 $26,319 $17,725 $13,750 $14,444 $20,879
Target $15,000 $15,000 $15,000 $15,000 $15,000 $15,000 $15,000 $15,000 $15,000 $15,000 $15,000 $15,000

Sales $1,500,000 $1,590,000 $1,685,400 $1,786,524 $1,893,715 $2,007,338 $2,810,274 $3,934,383 $5,508,136 $4,500,000 $4,770,000 $5,056,200
Sales Budget $1,650,000 $1,732,500 $1,819,125 $1,910,081 $2,005,585 $2,105,865 $2,211,158 $2,432,274 $3,316,737 $4,950,000 $5,197,500 $5,457,375
Sales vs. Budget% 91% 92% 93% 94% 94% 95% 127% 162% 166% 91% 92% 93%
Target 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100%

3) Cost KPIs
OPEX Actual $600,500 $612,510 $643,136 $675,292 $709,057 $744,510 $751,955 $759,474 $1,127,932 $1,801,500 $1,837,530 $1,929,407
OPEX Budget $550,000 $577,500 $606,375 $636,694 $662,162 $695,270 $716,128 $723,289 $1,074,191 $1,650,000 $1,732,500 $1,819,125
OPEX Actual vs. Budget 109% 106% 106% 106% 107% 107% 105% 105% 105% 109% 106% 106%
Target 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100% 100%

OPEX $600,500 $612,510 $643,136 $675,292 $709,057 $744,510 $751,955 $759,474 $1,127,932 $1,801,500 $1,837,530 $1,929,407
Full Time Employees 45 47 50 52 54 56 58 60 $87 $135 $141 $150
CPFTE (Cost Per Full Time Employee)$13,344 $13,032 $12,863 $12,986 $13,131 $13,295 $12,965 $12,658 $12,965 $13,344 $13,032 $12,863
Target $12,500 $12,500 $12,500 $12,500 $12,500 $12,500 $12,500 $12,500 $12,500 $12,500 $12,500 $12,500
 Actual Jan-20 Feb-20 Mar-20 Apr-20 May-20 Jun-20 Jul-20 Aug-20 Sep-20 Oct-20 Nov-20 Dec-20
Sales $1,500,000 $1,590,000 $1,685,400 $1,786,524 $1,893,715 $2,007,338 $2,810,274 $3,934,383 $5,508,136 $4,500,000 $4,770,000 $5,056,200
COGs $900,000 $954,000 $1,030,320 $1,102,442 $1,168,589 $1,340,000 $1,433,800 $1,519,828 $2,150,700 $2,700,000 $2,862,000 $3,090,960
Gross Profit $600,000 $636,000 $655,080 $684,082 $725,126 $667,338 $734,125 $778,173 $1,101,188 $1,800,000 $1,908,000 $1,965,240

Account Receivables Balance $2,800,000 $2,940,000 $3,087,000 $3,241,350 $3,403,418 $3,573,588 $3,752,268 $3,939,881 $5,628,402 $6,754,082 $8,104,898 $9,725,878
Past due Accounts Receivables $150,000 $140,000 $122,500 $111,500 $45,000 $400,000 $440,000 $484,000 $532,400 $638,880 $766,656 $919,987
Accounts Payable Balance $3,100,000 $3,255,000 $3,417,750 $3,588,638 $3,768,069 $3,956,473 $4,154,296 $4,362,011 $6,231,445 $7,477,734 $8,973,280 $10,767,936

OPEX $600,500 $612,510 $643,136 $675,292 $709,057 $744,510 $751,955 $759,474 $1,127,932 $1,801,500 $1,837,530 $1,929,407
Full Time Employees 45 47 50 52 54 56 58 60 $87 $135 $141 $150
Sales & Marketing Costs $550,000 $650,000 $689,000 $730,340 $774,160 $820,610 $886,259 $868,534 $1,329,388 $1,650,000 $1,950,000 $2,067,000
# of new customers 40) 45) 33) 21) 65) 45) 50) 33) $75 $120 $135 $99

Sales Budget $1,650,000 $1,732,500 $1,819,125 $1,910,081 $2,005,585 $2,105,865 $2,211,158 $2,432,274 $3,316,737 $4,950,000 $5,197,500 $5,457,375
OPEX Budget $550,000 $577,500 $606,375 $636,694 $662,162 $695,270 $716,128 $723,289 $1,074,191 $1,650,000 $1,732,500 $1,819,125