Cars Survey

Dear customer,
This survey studies the total quality of cars. We will be very glad if you spend a
few minutes of your precious time on answering it. Your opinion is important!
First, circle the correct option below.

Gender:
 Male
 Female

Age:
 Under 20
 20 – 29
 30 – 40
 Above 40

Marital Status:
 Married
 Single

What car brand do you have?

 TOYOTA Camry
 HONDA Accord
 NISSAN Maxima

What is your car model?

 Under 2005
 2005 - 2010
 Above 2010

Is it your: 1st 2nd 3rd 4th/more car?

Now, please fill the next table by selecting from 1 to 5 for each element (1 as
least satisfied and 5 as most satisfied). Then, rank each dimensions by giving it
score out of 10.
Thank you for your corporation… Have a nice day

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Rank Degree of Satisfaction
Dimension Elements
1 - 10 1 2 3 4 5
Cruising speed, acceleration
Economy fuel
Performance
Braking distance
Steering, handling
Full-range traction control
Rigid body structure
Power remote control
Outside rearview mirrors
Audio system
Features Cruise control
Courtesy lights
Reclining seats
Deluxe wheel covers
Antilock brakes system (ABS)
Car match the advertisements
Conformance Receive promised service
Freedom from noises, squeaks
Front and side air bags
Battery rundown protection
Rear window defogger
Reliability Engine block heater in cold climates
All season tires
Frequency of failures
Corrosion resistance
Chip resistant paint
Air conditioning
Durability
Safety belts
Instant alarm
Perimeter lighting
Speed, competence of repair work
Access to spare parts
Serviceability # Miles for maintenance services
Readily, expense of service
Color, instrument panel design
Aesthetics Control placement
Feel of the road
Transportation for service
Responsiveness Emergency roadside assistance
Customer assistance
Assurance, Empathy degree of assurance and empathy
Competitive price
Price
Special discounts/offers
After sales service
Customer Service Treatment during / before sale

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