1.

Glossophobia
2. Persuasion
3. Ethos
4. Invention, Arrangement, Style, Memory, and Delivery.

Test 2.

1.   Starting from, speakers need to ensure their message is ethical in addition to understanding
their subject and their compelling tactics. Persuasion is frequently mistaken for another form of
communication that has identical but distinct means of communication — coercion. Like belief,
coercion is a mechanism that changes reasoning or behaviors. But disappointing or detrimental
approaches propel the desired improvements in coercion, not justification. Strong and Cook
compared both: "Persuasion uses logic to compel rationality, while manipulation uses force to
force reason to give in to power. Force, "which is sometimes defined as promises of reward or
penalty, but often as physically or emotionally resilient or by pasting something here and
pressing the Paraphrase button.

2. Delivery is the way a document is sent to an audience. As recollection, transmission is less

prominent in writing than in oratory; but authors must think several times about how their texts
are better presented.
Example:
A nominee for political affairs is showing strength as she talks in a loud voice and moves her
hand at the podium.
A student walks around the room at an academic seminar, as he delivers his thesis rather than
standing behind the podium all the time.
A prosecuting counsel contacts each juror specifically during her closing statement.