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Unit 7:

CULTURES

1. True or false:
1-T 2-F 3-F 4-T
5-T 6-F 7-T 8-F
2. Complete the table:

ADJECTIVE NOUN

Conventional Convention

Present Presence

Intelligible Intelligibility

Able Ability

Native Native

Personal Person

Foreign Foreigner

Comprehensible Comprehensibility

3. Matching:
a) Comprehensible, intelligible.
b) Conventional.
c) Personal.
d) Native.
e) Foreign.
f) Present.
g) Able.
4. B.
5. Find expressions:
a) British empire.
b) Cultural baggage.
c) Global language.
d) Cultural yardsticks.
e) Continental European.
f) Social personality.
6. According to the article, they are fluent in the "global language" so they know all
the secrets of the world. As the result, they lost some of their cultural yardsticks
and consequently often don't communicate as well as they think they do. They
have forgotten how to switch between their social personalities.
7. Answer the questions:
a. has peaked.
b. shifts east.
c. current global use appears as strong as ever.
d. adds 20 million to the global community of English speakers every year.
e. cross-cultural communication is a tricky thing.

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