INTER-NATIONALITY TASK FORCE CASKET

a. Summary of the Case

In the case, the group of professionals has been formed who had to control and
serve the new joint venture between companies from Japan, United States, and
South America. They had to make, sell, and service pet caskets for the burial of
beloved pets, mostly dogs and cats to meet growing demand everywhere. José
has been appointed as its chair. He initiated a meeting of all the members of the
new company. He gave historical information, and then he reviewed the market
for the innovations of their prospective product. Next part of the meeting was
opened to comments and suggestions. Mariana Preus said that the current
designs are top-notch and no need to develop a new product line. Jose reminded
to all the participants of the meeting that their task force’s purpose is to redesign
the product and its manufacturing systems. All other members of the meeting
agreed not to make any changes in the design of the product. They also urged
José to submit the memo to the council of presidents with this recommendation.
José knows that the proposal would not satisfy the council of presidents.

b. Statement of the Problem

c. Areas for Consideration

d. Alternative Course of Action

e. Recommended Decision