REPORT

Project Title- Market Research for campus hiring.

Mentor: Mrs. Garima Chawla

Task 1:
Make a list of colleges providing the following courses in the southern region of the country
 B.Pharm
 M.Pharm
 Pharm.D
 BDS
 MBBS
 BHMS
 BAMS
The states that were looked into were-
 Telangana
 Andhra Pradesh
 Karnataka
 Tamil Nadu
 Kerala
 Goa
 Puducherry
In this task, a list of over 150 colleges in order of their rankings in terms of their popularity
and NIRF rankings. The sites that were referred for preparing the list were-
Collegedunia.com, Shiksha.com and NIRF website.

Task 2:
Research upon the prevailing medical job profiles in the IT sector
While researching, I came across five job profiles which the other IT companies were
offering. Those job profiles included
 Medical Coder
Medical coding is the transformation of healthcare diagnosis, procedures, medical services,
and equipment into universal medical alphanumeric codes. A medical coder is responsible for
assigning the correct code to describe the type of service a patient will receive
 Pharmacovigilance
Pharmacovigilance is the process of collecting, researching, monitoring, evaluating and
assessing information derived directly or indirectly from patients to identify adverse effects
of marketed medications and ensure drug safety. The aim of pharmacovigilance is to identify
new hazards associated with medications and provide effectively safer medicines to the
public.
 Drug Safety Associate
A Drug Safety Associate is responsible for assessing the safety of pharmaceuticals drugs
once they’re on the market. Using standardized guidelines, they determine whether the
medication causes any adverse reactions in patients and report their findings back to the
pharmacovigilance department.
 Duty medical officer
Medical Officers are senior physicians who manage all aspects related to patient care within
their departments. They oversee daily operations, serve as clinical advisors, and investigate
any problems that may arise. They also contribute to medical research programs and
supervise clinical trials.
 Medical reviewer
Medical reviewers perform audits on all medical records contained in health care facilities.
Also known as medical auditors, they review data to ensure the accuracy of the record as well
as assess the quality of patient care. Medical reviewers examine medical documents for
accuracy, such as looking at patient records and insurance paperwork.

While looking into it further, the following IT companies were recruiting for the above-
mentioned job profiles
 Accenture
o Medical Data Analysts Associate
o Associate-Pharmacovigilance
 Tata Consultancy Service
o Duty Medical Officer
o Drug Safety Associate
 Tech Mahindra
o Drug Safety Associate
 Infosys
o Duty Medical Officer
 Cognizant
o Lead- Medical Reviewer
o Medical Coder
 Wipro
o Drug Safety Associate
o Pharmacovigilance
The information for this task were collected from LinkedIn, Glassdoor.com, Naukri.com,
Company’s website, Monster.com
Here is the questionnaire which is to be send to the placement cell of the colleges in order to
get an idea of the number of interested students .
https://docs.google.com/forms/d/e/1FAIpQLSdXZFA2I_q7d5Vq2PvjqdIOu3JulVod5yaBWo
PShE9iNBTuyw/viewform?usp=pp_url

Task 3
This task was about creating the list of colleges according to their NIRF rankings. The data
was compiled from the NIRF website.

Task 4
A list of 70 colleges were given which included the medical, engineering and Pharma
colleges. A thorough research and collection of data was to be done which includes the
rankings (NIRF based), courses offered, student strength, the recruiters(IT companies mostly
preferred) and the average CTC offered. The information for this task were collected from
various websites such as LinkedIn, college websites, Collegedunia.com etc.
A general observation that was made during the research was that medical college students
usually ends up doing internship in their own colleges and then later they go for either private
practice or for higher studies. Those colleges do not have the placement committees,
therefore the information regarding their recruiters or the CTC offered were not available.
The colleges offering pharma courses have an active placement cell as well as the colleges
offering engineering courses.