Subject: Media and Information Literacy

Topic: Types of Media and Media Convergence

Types of Media
1. Print Media
2. Broadcast Media
3. New Media
The print Media – is a typed media used in mass communication in the form of printed publications.

Major Types of Print Media

1. Book
2. Newspaper
3. Magazine
4. Poster
5. Brochure
6. Press Release

The Characteristics of Print Media

1. A proponent of literacy
2. Portable
3. Independent form of media
4. Structure

The Broadcast Media – The term broadcasting refers to the airborne transmission of electromagnetic
audio signals (radio) or audiovisual signals (television) that are readily accessible to a wide population
via standard receivers.
 Radio Broadcasting
 TV Broadcasting

New Media – digital media that are interactive, incorporate two-way communication and involve some
form of computing.

Social Media – forms of electronic communication (such as web sites) through which people create
online communities to share information, ideas, personal messages, etc.

The avenues of new media: Social Media Networking Sites

 Facebook
 Twitter
 Instagram
 Youtube
 Tumblr

Media Convergence – where the old and new media collide (Henry Jenkins)

The Convergence of Media in the Age of information

 Digital Print
 Teleradio
 Stream Media
 Mass Media and Social Media