ANDY NELDEBERG

Customer Success Manager | Account Supervisor | Marketing Manager

Charlo'e, NC 28205 • (712) 251-8646 • andy.neldeberg@gmail.com • h'ps://www.linkedin.com/in/andyrollin

Professional Summar y
Highly experienced, market-driven professional with an extensive background in marketing projects of varying complexities
across multiple brands and industries in a distinguished career that spans 8+ years of excellent leadership and management.
✓ Capacity to build and execute a series of storytelling campaigns and optimizing customers’ digital transformation journey.
✓ Leverage excellent collaboration and communication skills and the ability to be adaptable to changing customer dynamics,
gather and organize research information for application to new business, and developing marketing plans/solutions.
✓ Possess a creative and innovative mindset, scaling the proactive and reactive communications and achieve greater impact.
✓ Well-versed in developing marketing proposals, deck development, creative briefs, and management of direct reports.
✓ Performance history of partnering with cross-functional teams to develop product growth opportunities and product launches.
✓ Analytical Sales Lead with an in-depth mastery of sales cycle as exemplified through the Top Sales Lead distinction during my
entire professional career by establishing high KPI scores (Sales: 85% vs. 60% average, Revenue Growth: 45% vs. 20% average).

Core Competencies
Digital Transformation | Customer Innovation | Client Account Management | Business Development | Account Management |
Marketing Plans | High-quality Client Service | Merchandising System | Consumer Insights | Project Work Scope, Scheduling, and
Logistics | Creativity | Marketing Programs | Internal Communications | Marketing Solutions | Client Management | Strong Writing
Skills | Client Relationship Management | Customer Success & Retention | Advertising Strategy | Strategic Direction | Budget
Management | Design Trends | Product Positioning | Business Administration | Business Administration | Integrated Marketing
Communications | PR | Digital Media, E-commerce & Online Marketing | Marketing Strategy | Coaching, Mentoring & Training |
Campaigns & Special Events | Business Relationship | Customer Experience & User Experience | New Product Launches | High
Attention to Detail

Professional Experience

Digital Account Manager, Townsquare Interacdve, Charlo'e, NC ▪ December 2020– Present

Leverage best practices to build and maintain robust client relationships to ensure that the company is positioned to deliver
exceptional services according to client’s requirements. Consistently manage and maintain a growing book of current business.
→ Develop and manage digital markedng strategies with clients to help them achieve their digital markedng goals effecdvely.
→ Serve as a key person for all accounts within a book of business and educate clients on all existing and new product offerings.
→ Enhance customer retention, provide support to clients, and strategically build long-term partnerships across a book of
business.
→ Optimize client’s campaign by analyzing and measuring client’s success while keeping abreast with new trends in digital
technology.

Sales Team Lead, Crate & Barrel, Charlotte, NC ▪ May 2019 – December 2020
Fastidious and perceptive in the management of various store programs and ensured 100% delivery of all KPIs in every quarter.
→ Evaluated the staff’s sales and product knowledge and ascertain their overall skill level is at par or beyond expected.
→ Advocated for new store initiatives by spearheading the information drive and being thoroughly involved in its site adoption.
→ Accomplished the effecdve training and management of an elite mulddisciplinary team of 3 full-dme Department Specialists
and 35 part-dme associates organized to provide well-grounded customer support and set the trend on strategic leadership
Assistant Store Manager, Michael Kors, Des Moines, IA/Charlotte, NC ▪ Aug 2017 – May 2019
Spearheaded all facets of operations, sales, and management, including new product releases and seasonal campaigns.
→ Recognized as the top 5% Floor Manager for the district and commended for surpassing average KPIs, such as growth for
repeat client sales by 10% – 15% as a'ributed to my personal sales, 20% increase in the sales revenue which resulted aler
my inidadve to re-launch a training program for employees, 2% increase in conversadon with converted customers.
→ Facilitated the training and mentorship program of up to >12 trainees across stores in 3 states under the district.
→ Insdtuted standards of business and conduct to daily operadons and ensured 100% compliance to brand/ store reguladons.
Professional Experience Continued
Loan Servicing Specialist IV, Wells Fargo, Des Moines, IA ▪ January 2016 – Aug 2017
Functioned a pivotal role in preparing claimable expenses incurred on Reverse Mortgage Loans, including ordering loan
disbursements and payoffs, assisting in monitoring loan draw requests, and processing loan disbursements, payoffs, and
demands.
→ Researched and compiled data for management reports, conduct modifications and renewals, & review loan disbursements
accurately.
→ Processed disbursements, prepare loan demands, maintain loan/disbursement files, and complete renewal processing.
→ Medculously prepared various data and records in accordance with department procedures and government reguladons.
→ Handled payments for hazard insurance premiums, property taxes, and other special transacdons with the utmost integrity.

Public Relations Associate, Osborn + Barr, St. Louis, MO ▪ December 2014 – December 2015
Developed and implemented community-centered campaigns across 20 states which focus on corporate social responsibility.
→ Demonstrated project management skills through the well-structured coordinadon for muldple (80+) projects, which include
conceptualizadon and authorship of press releases geared to pique interest for community-oriented campaigns.
→ Steered the television, print, online, and social media campaigns which garnered a 200% increase in public awareness YOY.
→ Fostered client reladonships through regular communicadon and status reports for project transparency.

District Sales and Operations Lead/ Trainer, Sun Tan City, Des Moines, IA ▪ September 2008 – September 2012
Mobilized a training program which has resulted in an astounding increase in productivity and efficiency among employees.
→ Assembled a powerhouse team of 22 highly accomplished professional staff across three (3) stores within my assigned district.
→ Contributed significantly to the increase of memberships sold across two top-rated stores by 15% year over year.
→ Thoroughly involved in the implementadon of projects which led to an increase in average transacdons value by 23%.

Te c hnical Ex pe r tise
Customer Rela]onship Management (CRM) Systems: Salesforce, ZenDesk , Gladly| Content Management Systems (CMS):
WordPress, Joomla | Project Tracking Soaware: JIRA, Chili-project| Administra]ve Tools: Microsol Office Suite (Word, Excel,
PowerPoint), Google Suite, Adobe Creadve Suite,

Education
Bachelor of Arts in Adver]sing with Minors in Entrepreneurial Business Marke]ng/Apparel, Event, and Hospitality
Management, Iowa State University, Ames, IA | 2014

Certifications
Google Ads Cer]fied, Google, Mountain View, CA | 2020
Cer]fied Associate in Project Management (CAPM), PMI, Newtown Square, PA | Andcipated compledon December 2021
Learn Google AdSense: The Basics, Credendal ID 989D61, LinkedIn | July 2015 – July 2022
The Manager's Guide to Managing Customer Expecta]ons, Credendal ID CD2EE7, Lynda.com | October 2016 – October 2020
Innova]ve Customer Service Techniques, Credendal ID 205EDD, Lynda.com | February 2016

Professional Training
Advance Your Skills as a Manager, LinkedIn | April 2020
Content Marke]ng Founda]ons (2015), LinkedIn | April 2020
Coaching Employees through Difficult Situa]ons, LinkedIn | March 2020
Online Marke]ng Founda]ons, LinkedIn | June 2019
Coaching and Developing Employees, LinkedIn | January 2018
Influencing Others, LinkedIn | January 2018
Persuasive Selling, LinkedIn | January 2018
Managing a Customer Service Team, LinkedIn | April 2017