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I Choose Hue: The Best Colors to Have in Your Work Space

Colors evoke emotions. Oftentimes, we associate colors with several aspects of daily
life that we fail to see their significance especially in increasing productivity and
efficiency in the workplace. Little do we know that we can actually increase our outputs
while at the same time reduce anxiety and stress levels by choosing the proper color
palettes in your office structures without losing the aesthetic you want for your work
stations.

In a recent study which seeks to determine the impact of colors in marketing, eighty five
percent (85%) of the respondents have cited that color was their main criteria for
choosing certain products while eighty percent (80%) believed that colors increase
brand recognition. For several years, many advertisers and corporations have
meticulously selected their color schemes from their company logo, marketing materials
and their structures to increase productivity and marketability.

While most people resonate with bright colors such as pink, purple, green, yellow and
the like in their personal style and aesthetics, these colors might not be the best fit for
your working environment.

1. RED

Red is commonly known as the color of love. It signifies heat, passion and action.
In the psychology of colors, red evokes a sense of urgency and is therefore best
suited for spaces that require physical exertion. This color is great for meeting
areas where the atmosphere needs to have energized discussions, innovative
thinking and physical interactions.

Note, however, that red also evokes feelings of aggression because of its ability
to induce energy among individuals and may not be best suited for areas which
require contemplation. Because of its inherent capacity to increase blood flow
and heart rate, the color red should be used sparingly and is recommended to be
used an accent.

2. BLUE

Blue is usually associated with the sky and the ocean and has a calming effect
especially in the lighter shades. Opposite to red, the color blue can actually help
reduce heart rates and stress levels.

Fast-paced office environments whose employees are always out and about may
benefit from having the color blue in the work space because of its soothing
effect by promoting a sense of tranquility. It is highly useful in maintaining focus
and in activities that require mental strain especially in repetitive activities such
as accounting.

3. YELLOW

Yellow which is usually equated to happiness helps get the creative juices out.
This is a great backdrop or accent for offices and industries that require out-of-
the-box thinking.

Offices employing designers, creatives and writers will benefit from having yellow
in the work space. Even a simple pop of yellow in the office background will go a
long way in brightening the office, helping reduce boredom and brighten the
spirits.

However, because the color yellow is relatively bright and is also quite reflective,
it is also not advisable to use so much of it in areas with sufficient natural light
and areas which are usually bright and airy.

4. WHITE

White which reminds us of hospital walls often evokes a feeling of sterility and
cleanliness. Although not very stimulating, it is likewise not very relaxing.

The use of while is mostly recommended with the healthcare industry and
laboratories that require constant sanitation. It is also quite reflective and can
sometimes cause eye strain especially with offices with bright lights.

5. BLACK

Black is not a very common backdrop for the office. However, this color has often
been used as an accent. It is actually quite versatile and complements any type
of color palette and can help emphasize focal points in the work space
aesthetics.

Black should also be used sparingly as this may cast a moody tone for the office
although if integrated in the space design well can instantly add formality and
sophistication.

Nonetheless, before deciding on any type of color scheme in the work space, you have
to understand that colors do have specific meanings and these meanings are either
biological or learned. A person perceiving color instantly correlates and evaluates it in
relation to his personal experience surrounding such hue.

Colors can help trigger moods and emotions but these are varied and will be dependent
upon the persons cultural background as well. It would be helpful to first consider all of
these factors first before deciding to tear down or completely repaint that office wall.

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