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Your eCommerce shop is not all about selling products. In fact, most
consumers are looking for more than just a retail shop to purchase from.
That’s why starting a blog on your store is a great way to give your
customers more of what they want. Plus, great content gives customers a
reason to come back to your shop more than once.
SEO is a marketing tactic used to help your eCommerce site “get found” in
search engine results by people interested in what you have to offer.
Take a look:
Taking the time to do even a few of these SEO tricks will help your content
rank higher in search engine results and drive traffic to your online store.
4. Submit guest blogs
While creating killer content on your eCommerce site is necessary for
engaging loyal customers and attracting new people to click on your site,
do not underestimate the power guest posting has on your site traffic either.
If your guest post is published, you typically receive a link leading people
back to your website.
Wonder how else you can find the right websites or blogs to submit guest
content? Simple with Google in your hand! For example, if you sell
cosmetics product and aim at teenage girls, the most suitable websites to
place guest articles might be teen beauty blog. Search the term on Google
and you will find a lot of potential websites:
It should be easy to find ways to contact the editor team so you can send
them a request to contribute a post (which you should prepare first and
send along in your first heads-up email). Some will accept for free as long
as your post is valuable, fresh, and covers a gap in their content. Some will
require a sponsor fee, depending on their ranking and potential referral
traffic they can drive to your store.
Here are 2 most common ways you can drive referral traffic to your
eCommerce store from Quora:
Create your own Slideshare presentations too, using fewer words and
visually rich images to communicate your points, and watch your traffic
grow.
7. Youtube commenting
Youtube generates over 21 billion visitors per month. It’s the #3 site in the
world and actually one of the easier methods of generating traffic to your
website as long as you understand how to work the system.
Find relevant videos and comments which can bring you alot of
traffic. Once you find these viral videos, post your link to your website by
creating a reply comment underneath the Youtube video. This will
generate a short spurt of traffic, but if you don’t care about the
repercussions then this is an extremely easy way of getting traffic
extremely fast on Youtube.