Technology and

Livelihood Education
(ICT-Entrepreneurship)
Module 2
Buying and Selling Products Based
on Needs and Demands

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Technology and Livelihood Education – Grade 6
Alternative Delivery Mode
Module 2: Title – Buying and Selling Products Based on Needs and Demands
First Edition, 2020

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Published by the Department of Education – Schools Division Office of Quezon City

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Editors: CELSO R. MACALINGAY JR, KERWIN M. REGIS, RUBELYN R. SOTO

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HEIDEE F. FERRER, Ed. D.
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ROGER S. TAMONDONG
Education Program Supervisor, EPP
 6
Technology and
Livelihood Education
(ICT and Entrepreneurship)

Module 2

Buying and Selling Products Based

on Needs and Demands

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Introductory Message
For the parent/adult facilitator:
Welcome to Module 2 of the Technology and Livelihood Education (TLE) 6
Supplementary Learning Materials for the First Quarter, which focuses on buying and
selling products based on needs and demands.
This module was collaboratively developed by educators from the public schools
to assist your child to meet the standards set by the K to 12 Curriculum while
overcoming personal, social, and economic constraints in schooling.

This learning resource hopes to engage the learners in guided and independent
learning activities that they can do at their own pace and time. Furthermore, this
material also aims to help learners acquire the needed 21st century skills while taking
into consideration their needs and circumstances.

As a parent/adult facilitator, you are expected to help the young learner in using
this module. It would also be helpful for you to keep track of the learner’s progress while
allowing them to manage their own learning. Furthermore, you are expected to
encourage and assist the learners as they do the tasks included in the module.

Thank you for partnering with your child’s school and teachers in ensuring that
learning will continue in spite of these challenging times

For the learner:

Welcome to Module 2 of the Technology and Livelihood Education (TLE) 6

Supplementary Learning Materials for the First Quarter. This material will help you
learn how to buy and sell products based on needs and demands.

This module was designed with meaningful and fun activities to help you learn
at your own speed and time. As you use this material, you will see that it has the
following signs and parts:

This will give you an idea of the skills or competencies

What I Need to you are expected to learn in the module.
Know

This part includes an activity that aims to check what

What I Know you already know about the lesson to take. If you get
all the answers correct (100%), you may decide to skip
this module.
This is a brief drill or review to help you link the current
What’s In lesson with the previous one.

In this portion, the new lesson will be introduced to you

What’s New in various ways; a story, a song, a poem, a problem
opener, an activity or a situation.

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 This section provides a brief discussion of the lesson.
What is It This aims to help you discover and understand new
concepts and skills.
This comprises activities for independent practice to
What’s More solidify your understanding and skills of the topic. You
may check the answers to the exercises using the
Answer Key at the end of the module.
This includes questions or blank sentence/paragraph
What I Have to be filled in to process what you learned from the
Learned lesson.
This section provides an activity which will help you
What I Can Do transfer your new knowledge or skill into real life
situations or concerns.
This is a task which aims to evaluate your level of
Assessment mastery in achieving the learning competency.

In this portion, another activity will be given to you to

Additional enrich your knowledge or skill of the lesson learned.
Activities

This contains answers to all activities in the module.

Answer Key

At the end of this module you will also find:

References This is list of all sources used in developing this

module.
The following are some reminders in using this module:

1. Use the module with care. Do not put unnecessary mark/s on any part of the module. Use
a separate sheet of paper in answering the exercises.
2. Don’t forget to answer What I Know before moving on to the other activities included in
the module.
3. Read the instructions carefully before doing each task.
4. Observe honesty and integrity in doing the tasks and checking your answers.
5. Finish the task at hand before proceeding to the next.
6. Return this module to your teacher/facilitator once you are through with it.
If you encounter any difficulty in answering the tasks in this module, do not hesitate to
consult your teacher or facilitator. Always bear in mind that you are not alone.

We hope that through this material, you will experience meaningful learning and gain
deep understanding of the relevant competencies. You can do it!

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 What I Need to Know

This module was designed and written with you in mind. It is here to help you master how
to sell products based on needs and demands. The scope of this module permits it to be used in
many different learning situations. The language used recognizes the diverse vocabulary level of
students. The lessons are arranged to follow the standard sequence of the course. But the order
in which you read them can be changed to correspond with the textbook you are now using.

After going through this module, you are expected to:

1. explain and identify the hierarchy of needs;
2. buys and sells products based on needs and demands in school and
community and
3. prioritize needs over wants.

What I Know

Identify whether the following is needed in the community or at the school. Write letter C if it is
needed at the community, S if it is needed at school and B if it is needed both in the community and
school.

_____1. _____2.

______3. _____4.

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 ______5. ______6.

______7. ______8.

______9. ______10.

Lesson Buying and Selling Products

1 Based on Needs and
Demands
To become an ideal entrepreneur, you must understand the market and
the human motivation for buying and selling a particular product or service
based on needs, wants, and demands. There are thousands of products and
services available to consumers today, so it is wise to always keep human needs
in mind.
Human needs, wants, and demands are basic principles in the field of
marketing. Marketing involves all communication between the seller and the
buyer.

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 What’s In

Identify the materials/tools used in producing a simple product.

Write the corresponding name under each picture

_______________________ ________________________

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 Notes to the Parent

It is expected that you as parents,

will strictly guide your child in
answering the activities in this
module.
We are hoping for your full
cooperation in achieving our goals
What’s New towards your child’s learning.

People in every walk of life have their own needs that they want to satisfy and they want
to fulfill. With this unending desire of people, we need to understand the following levels
of needs. With the guide of the hierarchy of needs of Abraham Maslow we are going to
understand more about people’s behavior.

Self-
Actualization

Esteem

Social

Safety

Physiological

Maslow’s Hierarchy of Needs

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 What is It

Human Needs, wants, and demands are basic principles in the field of marketing. Marketing
involves all communication between the seller and the buyer.
Let us first define these simple words:
⮚ Needs are the necessity of people such as food, clothing, and shelter. People cannot
survive without them. Nowadays, education and health care are part of the human needs.
⮚ Wants are goods or services that people desire or wish to have. Wants are not an
obligatory part of life. People can still live without these products or services.
⮚ Demands are a step ahead of wants. These are the amount of interest to a given product
that consumers are willing to buy at a given price, in a given period.

Abraham Maslow is a well-known American psychologist. he proposed the different levels

of needs of a human being. The basic needs of man are food, clothing, and shelter. He called
them basic because it pertains to the survival, biological, and physiological needs of the people –
things needed to live. This level had been very useful to all people. once the need for a person is
satisfied, he or she moves to the next level.
Here is a brief description of Maslow’s Hierarchy of needs:
1.Physiological needs or basic needs are things needed to survive such as food, water,
air, sleep, clothing, and shelter.
2.Security needs or safety needs are also important for survival but not as demanding as
basic needs. Examples of these are employment, health care, and safe home.
3.Social needs include the need for belonging, love, affection, friendship, attachments,
and families.
4.Esteem needs include personal worth, social recognition, and accomplishments.
5.Self-actualization or self-fulfillment needs are personal awareness and having less
concern with the opinions of others.

Sellers could offer products in the school and in the community based on the existing needs and
demands. Examples include the following.
1. Bottles water is one of the most in-demand products that can provide a solution to a
need.
2. Used clothing commonly known as the ukay-ukay business offers imported products
and sometimes overruns sold at a lower price.
3. Street food such as fishballs, siomai, and assorted kakanin can be sold the whole day
and are offered at a lower price.
4. Baked products such as pandesal, ensaymada, bread loaf, cakes, and other pastries
are equally saleable.
5. Assorted fruits such as bananas, green mangoes with bagoong, sliced pineapples, and
sliced watermelon are appealing as well.
6. Different flavors of ice cream on a cart placed on a cone, cup, or bread are salable to
children and adults alike.
7. Beauty products made of organic and natural ingredients are popular nowadays too.

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 What’s More

Activity 1
Direction: Fill in the levels of needs on the diagram. (5 points)
Note: Starting from the lowest level to the top; 1-5

Activity 2
Direction: Write 2 things that fall under each level of needs. (10 points)

Physiological Safety Social Esteem Self-

Actualization

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 What I Have Learned

To become an ideal entrepreneur, you must understand the market and the
consumer’s motivation for buying and selling a particular product or service based on
needs.
Needs, wants, and demands are the basic principles of marketing.
Knowledge of Abraham Maslow’s Hierarchy of needs help entrepreneurs’ market
their products and services.

What I Can Do

Complete the table below. Write the 5 things needed most in school and
in the community.

School Community

Assessment

Directions: Fill in the missing word/words to complete each sentence below.

Get your answer from the Word Bank.

Demand Safety Physiological Needs Self-Actualization

Human Abraham Maslow Needs Wants Esteem

Hierarchy of Needs Seller Buyer Social Needs

1. _______ needs, wants, and demands are basic principles in the field of
marketing.
2. The amount of interest to a given product that the consumers are willing
to buy at a given price, in a given period of time is called ________.

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 3. _________ is a well-known American psychologist who proposed the
different levels of human needs.
4. Security needs or ________ needs are also important for survival but not
as demanding as basic needs.
5. ________ are the necessity of people like food, clothing, and shelter.
6. Goods or services that people desire or wish to have and can survive
or live even without it is called ________.
7. _______________ is a diagram showing the level of people’s needs.
8. __________________ or basic needs are the things needed to survive such as
food, water, air, sleep, clothing and shelter.
9. _____________ needs include personal worth, social recognition,
and accomplishments.
10. ________ could offer products in the school and in the
community based on existing needs and demands.
11-12. Marketing involves all communication between the _____ and the ______.
13. ____________ include the need for belonging, love, affection,
friendship, attachments, and families.
14. _______________ or self-fulfillment needs are personal awareness and
having less concern with the opinions of other.
15. The first level of the hierarchy of needs of Abraham Maslow is called _________.

Additional Activities

Interview an entrepreneur such as an owner of a sari-sari store, a bakeshop, or a small business

in your neighborhood. Ask him the following questions:
1. How did the business start?
2. What gave him/her the idea to sell his/her products or services.

Note: In doing this activity you must strictly follow the safety measures such as social distancing,
wearing a face mask to avoid being infected of Covid-19.

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Second Edition, The Phoenix Publishing House Inc. pp. 11-14.
Josephine C. Bernardino et al. 2017, Home Economics and Livelihood Education 6
References
What I Know What's More Assessment
S Activity 1 Human
S Demand
B Physiological Abraham
C needs Maslow
C Safety needs Safety
S Social needs Needs
B Esteem Wants
B needs Hierarchy of
C Self- needs
B Physiological
actualization
needs
Esteem
Activity 2
Seller
Answer may vary to Seller
each pupils. Buyer
Social Needs
Self-
actualization
Physiological
Needs
Answer Key
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