Professional Documents
Culture Documents
Molly Lau - Unit 1 - Summative
Molly Lau - Unit 1 - Summative
Toki Bags
Om, Sydney, Molly
Problem Solution
Single use plastic
Sustainable tote bags for grocery
bags in grocery stores Target Market
Local grocery stores in Chiang Mai:
Made out of old fabric scraps Rimping, Big C, Tesco Lotus, Tops
Fashionably designed
Carefully sewn
Target customers
Sustainable
Multi-purpose Grocery store customers:
● Adults age 20 up
● Based in Chiang Mai,
Thailand
Affordable ● Care about the
฿350/bag
environment
● Most grocery stores
offer plastic bags
● Hear that using
sustainable bags =
Competition
less plastic
● Want to help create
change
● Certified
● Biodegradable
● Fashionable
● Packaging products
● Made from recycled
● Custom products
cotton
Financials Factors
of
production
Value Based Pricing -
costs Land Labor Entrepreneurship Capital
Equity ฿8000
Management Team
Company history
Currently
● Accepting more employees
● Transporting goods
throughout the country
COO Vice President of Production and
Marketing
Milestones