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I G B P N E W S L E T T E R 4 2

August
No. 42 2000

The International Geosphere–Biosphere Programme (IGBP): A Study of Global Change


of the International Council for Science (ICSU)

Communicating IGBP’s Science – Special Edition


by Susannah Eliott, Science Communicator, IGBP

“Communications for large science programmes is too communication strategy depends


on building a strong internal
often seen as a separate “follow-up” activity that takes
communication base.
place at the end of the research process... It is absolutely Let’s take an example. Organi-
essential, however, that communications be enhanced at sation “X” has a message it wants
all stages of our research…to ensure that our research to tell the public. Unfortunately,
though, not everyone within the
questions are framed more effectively and that the rel-
organisation knows what this
evant science and policy communities “buy in” to those message is and some have a
research initiatives.” different understanding of the
message. After a flurry of public
Larry Kohler, Executive Director, International Council for Science (ICSU)

I learnt my first lesson about The secret of their success is in Contents


communication in large organisa- their perfected internal commu-
Communicating
tions from “slime moulds”. While nication. With a combination of
doing a PhD in cell biology I cell shape and chemical messages
IGBP’s Science .......... 1
found myself studying these they stay in touch with each
What do you think? .... 2
strange soil creatures and it was other, forming a distributed
love at first microscope viewing. network with a common vision Open Science
Living a solitary existence as (survival). If a cell loses the
Conference update .... 4
individual cells when times are ability to communicate effec-
good (i.e. abundant food), they tively, it literally drops off the Visual communi-
participate in a bizarre ritual that end of the moving “slug”.
cation ......................... 7
sees them aggregating into
microscopic cooperatives when
they fall on hard times. From
Inside-out Re-introducing the
Secretariat ................. 8
initial chaos when cells appear to Communication is so much more
pile one on top of the other, they than sending out press releases. It Networking the Web 11
organise themselves into a highly is how you manage information,
efficient mobile working station. how effectively this information Building dialogue ..... 12
Together they are able to achieve is provided to members of the
things that none can do alone and network and external audiences Global change
in most cases the outcome is and how this helps to maintain workshops................ 13
survival. the sense of goodwill and sup-
As a cohort of individuals how port that the network depends People and events ... 15
does this new creature function? on. The success of an external

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I G B P N E W S L E T T E R 4 2

relations activity, the media is organisation working in a contro- sessions have focussed attention
alerted to the message and takes versial field of science, this is on communication i) within the
the bait. But “the media” is an something that IGBP needs to be secretariat and within IPOs, ii)
untamed beast with a mind of its aware of and prepared for before between the secretariat, IPOs and
own and certain journalists go conducting major media cam- other members of the network,
fishing for information within paigns. and iii) with “the outside world”.
hidden crevices of the organisa- As a result of these sessions,
tion. Without effective we have defined internal
internal communication and external target audi-
channels, no one is quite ences, developed a plan for
sure who has said what to
Getting IGBP science out to the a new IGBP Web site
reporters. What appears is many groups of people who need to (implementation of this
a series of confusing media know about it is an integral part of plan has begun), stream-
reports with contradictory our work. In this special issue of the lined our own communica-
messages depending on NewsLetter we highlight perspec- tion efforts within the
who in the organisation the tives on and approaches to commu- secretariat and re-directed
journalists had managed to human resources into much
nicating the exciting science coming
talk to. needed new areas (see “Re-
This scenario is simplis- out of the core projects, the synthe- introducing the Secretariat”
tic but it is in fact quite sis project, the Open Science Con- on pages 6-7).
common for many organi- ference and the more integrative With each target audi-
sations in times of crisis. work beginning as the programme ence (both internal and
Investigative journalists moves into its next phase. external), we need to ask
looking for controversy can “what are their needs?”
get some of their “best” and “what are we doing/
stories from organisations what more could we be
with poor internal communica- Putting our brains doing to fulfill their needs?”. This
tion because it enables them to together avoids the “one-way” communi-
get conflicting information from cation street that often results
the same source. With these issues in mind, we when you only think about the
This is not to say that we must have run a series of communica- needs of the organisation. From
all think alike, but that the tions planning sessions at the these simple questions come new
differing views need to be ac- IGBP secretariat and at Interna- strategies and tactics for commu-
knowledged and discussed tional Project Offices (IPOs) that nicating both internally and
before “hanging the washing on aim to further develop internal externally. The development of
the line”. Scientific debate can be communication channels as we the communication plan is a
very damaging when its first build up our external communi-
airing is public (classic examples cation effort. These planning Continued on page 6
include cold fusion,
life on Mars and the
age of Australian
Aboriginal culture).
It is also a sad
fact of media life
that some journal-
ists earn their living
by writing articles
for a group who
want to discredit
As an analogy for
particular organisa-
large cooperative
tions that they see organisations, the
as a threat (not to slime mould has
downgrade the art some valuable
lessons in
of journalism,
communication.
which in many
cases is performed Small blue spots
are individual
by hard working cells. The red
and committed “bullet” is a
people working to slime collective.
unbelievable
deadlines). As an

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I G B P N E W S L E T T E R 4 2

“Communications for large science programmes is other scientists. As the issue moves onto the political
too often seen as a separate “follow-up” activity that agenda, you need to communicate with the media.
takes place at the end of the research process. It is When the issue is firmly on the political agenda, it
absolutely essential, however, that communications makes sense to communicate also with policy-makers.
be enhanced at all stages of our research programmes. Corollary — when an issue is still in the “scientific
Large interdisciplinary, global and regional research capacity building phase” it makes no sense (and
programmes require extensive and inclusive commu- could be damaging) to communicate in great detail
nications among relevant disciplines at the very with policy-makers.”
beginning—to ensure that research questions are Jill Jaeger (Executive Director, IHDP)
framed more effectively and that the relevant science
and policy communities “buy in” to those research “Doing what we are trying to do without an
initiatives. During implementation, communications effective communication strategy is little more use
helps ensure that appropri- than teaching in the absence
ate (re: disciplines, geogra- of learning. Our first priority
phy, gender, etc) scientists should be to develop a
are at the table. We also
need to improve our com- What do you think? reputation for timely, topi-
cal, interesting and well
munications skills to facili- reasoned science-based
tate the sharing and evolu- What is your response to the increased statements - that doesn’t
tion of our methodologies, emphasis on communication in IGBP? imply non-controversial or
as well as our ability to ‘consensus’. Our main
reflect and to take into Where should IGBP be heading in targets have to include
account relevant insights terms of communication and who policy makers and funding
from our own local socie- should be our main targets? Should the agencies and I suppose that
ties, cultures and social and these can be reached without
media play a primary role?
economic practices. Com- using the public media; even
munications should play a Your ideas on the direction of IGBP’s so, I believe use of the media
vital role in ensuring that communication effort are welcome and along the lines already set
the science community is extremely valuable as we develop the out would greatly enhance
effectively informed of the the likely success of any
research results. Greater
IGBP communications strategy.
communication strategy.”
efforts are required, how- Frank Oldfield (Executive
ever, to help policy makers Officer, PAGES)
and society understand the
relevance, reliability and possible limits of those “I am of the opinion that proper & timely commu-
research results, including new initiatives to promote nication should be one among the top priorities of
dialogue among relevant parties.” IGBP. In addition to scientists, sustained efforts must
Larry R. Kohler (Executive Director, ICSU) be made to communicate with policy makers & the
public on key environmental issues & Earth System
“I would like to suggest that we have closer con- Science as a whole.”
nections and send scientific reports to the interna- S. Krishnaswami, (SC-IGBP member)
tional NGOs like Greenpeace and WWF. In my
opinion this would be a great task to explain IGBP “One of the criticisms that I have heard against
results to these people and they will spread the word IGBP is that they never committed themselves (our-
and influence the policymakers. Then instead of selves) to deliver a product for policy makers, politi-
national policymakers (who will be contacted by the cians, administrators... Our mandate was to do
involved national scientists already) I would concen- research, almost for the sake of it. The community is
trate on international organisations like UNESCO, tired of that. An emphasis on communication must be
UNEP, FAO and World Bank etc. It would also be a closely linked to the development of a strategy that
good idea to provide the scientists with material they will identify a ‘recipient’ of this information. General,
could present to the politicians in their respective all-embracing statements targeting every relevant
countries.” body or community are not useful. Personally, I
Sabine Lütkemeier (BAHC IPO) consider essential to commit IGBP to deliver a prod-
uct for politicians and policy makers. This product
“Successful communication depends also on would be the value added of the programme. It will
knowing where an issue is on the scientific and be based on the research done at grassroots level, but
political agendas. When the issue is mostly on the it would never be done without IGBP.”
scientific agenda — you want to communicate with Manuel Barange (Executive Officer, GLOBEC)

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I G B P N E W S L E T T E R 4 2

Latest News on the Open Science Conference


by Will Steffen, Executive Director, IGBP

The scientific programme of the Global Change Open esses. It will outline a research
programme for the current era of
Science Conference is now firmly established, with 80%
increasing human domination of
of the plenary speakers confirmed, most of the parallel many global-scale processes –
sessions under active development, the call for abstracts the ‘Anthropocene’ era.
for the poster sessions set for late September, and the Some of the more intriguing
sessions in this ‘forward-look’
Dutch science tours largely in place.
day are organized around
provocative questions challeng-
The Conference’s host nation, Prime Minister of the Nether- ing Earth System science over
the Netherlands, has a rich lands, and by the CEO of a major the next decade and beyond:
scientific tradition and has made global energy company (speaker Who needs biodiversity? Can
strong contributions to global under negotiation). technology spare the planet? The
environmental change research. Days 2 and 3, the heart of the plenary programme closes with
Conference week (9-13 July 2001) Conference, present some of the a session pointing strongly to the
begins with a relaxed day of exciting scientific advances of major societal goal of Earth
visits to Dutch scientific institu- the past decade, drawing prima- System science – the transition to
tions, a chance to meet Dutch rily on the state-of-the art output global sustainability.
colleagues and to see global of the IGBP synthesis and on the Please visit the Conference
change research ‘in action’. most recent findings from work homepage for the most recent
Organized around an inte- in IHDP and WCRP. The ses- version of the programme,
grated mix of plenary sessions, sions are organized around including all confirmed speak-
parallel sessions and poster broad integrative themes encom- ers.
viewing, the 4-day Conference passing several Earth System With the plenary programme
programme allows the presenta- science disciplines, with a now largely confirmed, increas-
tion of both research highlights particular emphasis on regional- ing attention is being given to
on major themes and the broad global linkages. developing the parallel sessions.
spectrum of individual research Highlights of these days These focus more strongly on
projects contributing to interna- include a palaeo double-header specific areas of global change
tional global change science. on past changes in climate and research, yet retain much of the
The OSC opens by focussing the Earth System; presentations integrative flavour of the Con-
on four issues of major societal on the dramatic changes to ference as a whole. Most ses-
importance – air quality, the climate and the cryosphere in sions have arisen from initiatives
carbon cycle, water resources the high latitudes and on the of the core projects of IGBP,
and food systems. The format is direct effects of changing land IHDP and WCRP, with much
based on paired talks: one by a cover on climate; and talks on linking across projects.
scientist highlighting major the institutional challenges of Examples of parallel session
achievements and the other(s) by managing the carbon cycle and themes include: “Putting People
policy or private sector repre- on the horizontal linkages into the Earth System: Victims or
sentatives posing challenges for between land and ocean through Villains, Disturbance or Solu-
the future. For example, the the coastal zone. tion?”, “Fire and Global
carbon session features Bob The Conference’s last day Change”, “El Niño-Southern
Watson, the Chair of the Inter- presents the visionary and Oscillation in the Context of Past
governmental Panel on Climate creative new approaches for and Future Climate Variability”,
Change (IPCC), presenting our studying the thresholds, and “Megacities and Global
most recent scientific under- nonlinearities and Change”. The full suite of
standing, with the policy chal- teleconnections of a complex parallel sessions will be finalized
lenges presented by Ruud planetary system in which by late October.
Lubbers, President of the Board human activities are intimately One of the most stimulating
of Trustees of WWF and former interwoven with natural proc- and enjoyable parts of any large

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I G B P N E W S L E T T E R 4 2

Conference are the poster ses- • Earth System, Planetary Sustainability: Industry,
sions. These give the chance to Metabolism and Global Transport, Institutions,
see the large variety of research Element Cycles Vulnerability
from around the world that
contributes to the global envi- • Looking Back to the The second announcement for
ronmental change programmes, Future: Palaeo Studies of the Conference, with the call for
and to meet many old colleagues the Earth System abstracts for poster presentations,
and make many new friends. will be distributed in late Sep-
There is a strong emphasis on • Water Cycle, Water tember. Abstract submissions can
the role of posters in the Confer- Resources, Water Secu- also be made via the Internet;
ence, with three dedicated rity please see the Conference
sessions with generous time (2.5 homepage.
or 3 hours each), a reception • Climate Variability and Registration is now open via
with refreshments organized Climate Change the Internet and we encourage as
around the opening poster many participants as possible to
session, and a spacious poster • Oceans and Coasts register early to avoid the last
viewing area that will allow all minute rush.
posters to remain on display for • Atmosphere and its
the entire duration of the Con- Interfaces; Air Quality Will Steffen
ference.
The posters will be organized • Sustaining the Land: IGBP Secretariat, The Royal Swed-
Food, Biodiversity and ish Academy of Sciences,
around 8 broad global change S104 05 Stockholm,
themes, with clusters of posters Other Services
Sweden
arranged around more specific E-mail: will@igbp.kva.se
topics within each broad theme. • The Human Enterprise
The main poster themes are: and Global

The Earth’s environment and habit-


Global ability are now, as never before,
affected by human activities. This
10-13 July 2001
Amsterdam,
conference presents the latest scien-
The Netherlands
Change tific understanding of natural and
human-driven changes on our planet.
It will examine the effects on our Poster Abstract
societies and lives, and explore what submissions open
Open the future may hold. Co-sponsored
by IGBP, IHDP and WCRP, the
September 2000
Conference will emphasize the re-
Science sults of IGBP synthesis culminating
from a decade of global change
research, and will point the way

Conference forward towards the next decade of


Earth System science.

Registration now open via the Conference Home Page

www.sciconf.igbp.kva.se 5
I G B P N E W S L E T T E R 4 2

...continued from page 2. (see update on page 4) when, of Science) annual meeting in
continuously evolving process along with IHDP and WCRP, we February 2001. With a targeted
and progressive stages will be will be under public scrutiny. approach we can maximise our
made available on the new IGBP As well as the Open Science efforts and avoid the problems
web site for your ongoing input. Conference, IGBP is organising associated with indiscriminate
In a highly complementary mini symposia at two major press releases and uncontrolled
process, the people in the IPOs science conferences in San Fran- media attention.
who are responsible for develop- cisco that attract international
ing core project web sites met media attention and a broad Susannah Eliott
recently in Bern, Switzerland to spectrum of scientific interest. The IGBP Secretariat, The Royal Swed-
discuss how we can better sup- first will be at the AGU (American ish Academy of Sciences,
port each other in our communi- Geophysical Union) Fall meeting S104 05 Stockholm,
cation efforts and move towards in December this year and the Sweden
greater integration of individual other at the AAAS (American E-mail: susannah@igbp.kva.se
web sites (see article by Edmund Association for the Advancement
Carlevale on page11). There is
now an email list and common
web site that enables us to dis- In short, an effective communication strategy involves team
cuss issues as they arise and put
effort. With a clear understanding of the role each of us
our brains together to find
common solutions. plays in communication, we have a much greater chance
of succeeding with larger external communication cam-
Building up to paigns and a greater chance of responding appropriately
something big in times of crisis. A Science Communicator is an initiator
or catalyst who focusses attention on communication chan-
These efforts are of tremendous
importance as we prepare our- nels and tools. Thus please think of me as a resource - I
selves for the Open Science am here to help you communicate IGBP science to our
Conference, Challenges of a Chang- target audiences.
ing Earth, in Amsterdam next year

IGBP at the AAAS meeting IGBP at the AGU fall meeting


(15-20 February 2001) (15-19 December 2000)
Earth System Science: the quiet revolution Global Change and the Nature of the Earth System: The IGBP Syn-
The scientific understanding of the Earth system thesis
is undergoing a revolution that has yet to hit the The session will feature three presentations on our latest under-
public mind. This symposium will present the lat- standing of the role of the three major compartments of the Earth
est knowledge about the complex functioning of System – oceans, atmosphere and land – in the functioning of Earth,
our home planet as well as three highly integrative talks on (i) the direct linkages
Prof Lonnie Thompson, (Byrd Polar Research between the land surface and the climate system, (ii) the dynamics
Center, Ohio State University) of the global carbon cycle, with special emphasis on human
perturbations to this system, and (iii) a palaeo perspective on Earth
Disappearing glaciers: Evidence of a rapidly
System dynamics.
changing Earth
Prof John Schellnhuber, Potsdam Institute for Climate Impact
Prof Emilio Moran (LUCC Focus 1 Office, An- Research (confirmed): Earth System Analysis
thropological Center for Training and Research on
Global Environmental Change, Indiana University) Prof Berrien Moore III, University of New Hampshire: The Global
Carbon Cycle
What’s driving land-use change? Myths and reali-
ties Prof Thomas F. Pedersen, University of British Columbia: The
Importance of the Past to the Future
Prof Roger Pielke (Senior), (BAHC Focus 4 Of-
fice, Department of Atmospheric Sciences, Colo- Dr Pavel Kabat, Winand Staring Centre (Netherlands): Does Land
rado State University) Surface Matter in Climate and Weather?
Human landscape changes - their role in chang- Prof Guy Brassuer, Max Planck Institute for Meteorology: The
ing climate Changing Chemistry of Earth’s Atmosphere

Dr Will Steffen (IGBP Secretariat, Royal Swed- Prof Hugh Ducklow, The College of William and Mary: Ocean Bio-
ish Academy of Sciences) geochemistry and the Global Carbon Cycle: Towards a New Syn-
thesis.
Rhythms, thresholds and surprises: The revolu-
tion in Earth System Science Prof Ian Noble, Australian National University: The Terrestrial Bio-
sphere in the Earth System: Player or Passenger?
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I G B P N E W S L E T T E R 4 2

Visual communication
by John Bellamy, IGBP Secretariat

If a picture paints a thousand words, what form would solution to a problem. In every
the IGBP picture take? To express ourselves visually, do problem lie the fundamentals of
the solution. Therefore it is
we all need to be artists? Communicating our message important to have a clear under-
visually will take a lot of thought, but if we follow the standing of the problem before
basic communication principle, our task will be a success. the solution can be found. Two
major factors need to be defined
The visual appearance of a book Visual communication is what before the communication prob-
or poster or website or any other its name says it is. Communica- lem can be solved. The “audi-
two-dimensional communication tion that is visual. ence” and the “message”. Some-
medium is all too often thought where between these two factors
to be cosmetic. A layer of glitter lies the solution to our problem.
applied at the tail end of a A solution to a problem
project. An attempt to make the The visual form that our commu-
project look presentable, or nication will take will be a
conform to others. Continued on page 10
However, if we consider that
when the message of the medium
is communicated visually, the
final appearance of the medium
will depend entirely on the
message itself. The message
would be responsible for its own
form. As a simple example, if I
want to visually communicate
the message “big red square”
then my visual communication
would appear something like
figure 1a. How many of you (the
readers) looked for the figure
caption before you found the
figure? Not many I hope. If we
reverse the process, i.e. look at
the shape in figure 1b, I can
communicate what it is without
you having to read the caption at
all. Visual communication,
sometimes known as graphic Figure 1a. Big red square
design, is that process. If the next
step in complexity would be
something like “green triangle
inside red circle” (figure 2) then
much further down the line
would be the message “environ-
mental science is important”.
Communicating that message
visually will take a lot of thought,
but if we follow the basic princi-
ple outlined above, our task will Figure 1b.
be as successful as the message
communicated in figure 1b.

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I G B P N E W S L E T T E R 4 2

I studied two-dimensional visual Before moving from


communication before “desktop Scotland to Sweden I was
publishing” and “the Internet” were employed by an American
everyday terms for a designer. As based company, which
technology advanced I had the manufactured and sold
chance to catch up with digital chemicals throughout the
production soon after moving to world. My job was dealing
Stockholm. IGBP and I began with and being responsible
flirting with each other in the for Customer Services and
John Bellamy beginning of 1999 - my predecessor Charlotte Wilson Exports. Now I have moved
Graphic Designer was leaving for her homeland and Database Coordinator over to the “other side” and
my time at Liber, Sweden’s largest I am glad to be involved
publisher of schoolbooks, was with an organisation like
coming to an end. For both parties, I think it was an obvious union. IGBP who deals with environmental issues. Working with
My present duties include the digital production of IGBP publica- my varied duties here at IGBP and also with my fellow
tions including newsletters, scientific reports, brochures, flyers and work-mates is extremely enjoyable and educational. I have
posters. I am responsible for all in-house graphics and for creating 3 children, Charlene, Mandy and Craig and my Swedish
the visual aspects of the organisations internal and external commu- “viking” whom I live with is called Anders. I love relaxing
nications from conceptual sketches to final digital documents by reading and listening to Gaelic music and enjoy swim-
suitable for printing. The international aspect of my job is perhaps ming. As often as we can, Anders and I drive up to the
the most rewarding. The design and communication aspects are family cottage and go for long walks or fishing.
surprisingly the most challenging.

Re-introducing
The new emphasis on communication across the team and some more ‘familiar faces’ taking
IGBP as a whole is gathering momentum, as on new responsibilities to support the communi-
highlighted in this issue of the IGBP NewsLetter. cation effort.
To meet the communication challenges as the
Four people will play a central role in the com-
IGBP community moves towards Phase II, the
munication and information area: Susannah
Secretariat has restructured to enhance our ef-
Eliott, who leads the overall communication ef-
fort in both internal and external communication.
fort; Sofia Roger, who assumes responsibility for
Here we introduce the new line-up in Stockholm, coordinating information flow across the Pro-
including some ‘new faces’ who have just joined gramme; John Bellamy, who provides high-qual-
ity expertise in graphics design; and Charlotte
Wilson, who is tackling the difficult task of data-
base construction and maintenance.
Internet communication will be critically impor-
My scientific wandering began
with a PhD in inorganic chemistry,
tant for the IGBP community. Building on an ex-
and a subsequent period as a
research chemist. At CSIRO
(Commonwealth Scientific and
Industrial Research Organization)
in Canberra, I then tried my hand
at science management, writing After a couple of years at
Will Steffen and communication, and science Stockholm University studying
Executive Director editing, all in the field of environ- literature, English, and religion,
mental physics. My IGBP connec- I thought it a good idea to take
tions began a decade ago with my appointment as Scientific Officer a break from studying and do
for the GCTE core project. My move to Stockholm and the IGBP something completely different.
post have challenged me to broaden even further my scientific That something turned out to
horizons from chemistry and terrestrial ecology to the very broad be a job at the IGBP secretariat,
range of disciplines encompassed by IGBP, and its partners. The last and it also turned out to be so
two and a half years have been the most stimulating and intellectu- Sofia Roger much fun that I postponed
ally challenging of my career, and my goal is to help keep IGBP at Information Coordinator going back to my studies. After
the absolute forefront of international Earth System science. With a two years at the secretariat I
family in Canberra, I have gotten to know the flight crews on the find myself moving into new
British Airways London-Sydney hauls very well. Stockholm to and exciting tasks, and very happy to stay on. In my spare time I
Canberra must be the world’s longest commute! When not in an enjoy reading, singing (classical), and dancing. Being very
aeroplane, at a meeting or behind the desk, I enjoy walking, rock interested in languages and cultures, I am now also attempting
climbing and photography. to learn Italian.

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I G B P N E W S L E T T E R 4 2

After completing a PhD in cell After graduating in History I witnessed


biology in Sydney in the early ‘history in the making’ when Mozam-
1990’s, I took a leap into the bique, a Portuguese colony, became
unknown when I applied for a independent in 1975 after a decade-
job as a science communicator long war. Having learned from the
with a local university. Eight Greek classics that ‘time is a kindly
years on and many communica- god’ I decided to take no risks: having
tion campaigns under the helped organise a new research
bridge, I can now say that it was department, and while civil war
Susannah Eliott the right move at the right time. João Morais ravaged my home country, I researched
Science Communicator During this period I worked as Deputy Director, in Uppsala, Sweden (1985-87), before
an editor, writer and communi- taking an appointment at the Tropical
Social Sciences
cations consultant and devel- Research Institute in Lisbon and
oped a series of national media briefings and round table completing a PhD (1988) at Oxford
discussions with journalists, scientists and policy makers in University (UK) in environmental archaeology. Enjoying multicultural
Australia. Now I find myself on the other side of the globe being processes and historical reconstruction of past societies I lectured
challenged in new ways and loving it. I have a husband who methodology of the social sciences, before joining the IGBP secretariat in
works on Malaria and a two year-old who works on his parents. 1995, where I was asked to help bridge the natural and social sciences.
I look forward to working with everyone in IGBP to improve the Living in diverse political and cultural ‘landscapes’ made me aware of
way we communicate both internally and externally. the fragility of an Earth System at the mercy of the human enterprise.
Sailing the Indian Ocean and the Stockholm archipelago I learned that
there are still ‘endless frontiers’ to be known, preserved and shared.
Back to land and a bilingual family, I realise that Global Change makes

the Secretariat me feel at home every time I miss my roots.

cellent base already established by the group of Over the coming months, we hope that most of
Webmasters (see article in this NewsLetter), we you get a chance to meet the Secretariat team,
in the Secretariat are gearing up for a major over- even if just electronically, and interact with us as
haul of our homepage, and indeed our entire in- we upgrade our communication effort.
formation system. A professional consultant is
We believe that this restructure of the Secretariat
being engaged to help us set up an integrated
will not only maintain the existing high standards
webpage/information system. Sofia Roger will
of service in terms of scientific coordination and
be the ongoing webmaster for the IGBP web site.
integration and in administration of the pro-
In addition a new member of the Secretariat will gramme, but will significantly enhance both our
be joining us shortly to work with Elise Wännman internal and external communication perform-
on finance and administration. This will ensure ance.
the continuation of these essential services at a
Will Steffen
high level.

A marine chemist by training, I spent 9


years investigating trace gas emissions
from the oceans, serving my time on the
high seas - for my sins, at high lati-
I have been employed at IGBP tudes! Much of my work was carried
since 1989 to take care of out within the IGAC and JGOFS
finances, personnel and some framework. In addition to my post
administration and to be the doctoral research at the University of
link to our host, the Royal East Anglia in the UK, I was coordina-
Wendy Broadgate
Swedish Academy of Sciences. tor for the marine component of the UK
Before I came to the IGBP I
Deputy Director, programme, Atmospheric Chemistry
worked in national and Natural Sciences Studies in the Oceanic Environment
international economy and (ACSOE). I worked with scientists both
Elise Wännman finance for the University of within the UK and internationally. My roles ranged from preparing
Director for Finances Technology in Stockholm. research proposals and organising logistics for major cruises to commu-
During my years at IGBP I have nication of results. I thoroughly enjoyed the challenge of science
worked for four Executive Directors and I have survived. Must management which led me to apply for my current post at IGBP. After
be thanks to the fact that during winter I try to take a week of only a short time here at the Secretariat, I am already feeling at home in
holiday for skiing and in the summer time I like to be out in the Stockholm and am excited by the international and multidisciplinary
beautiful Stockholm archipelago in our little boat. challenges of working in Earth System Science.

9
I G B P N E W S L E T T E R 4 2

ships, space voyage and the function. The angle of our mes-
progression of man to sage combined with the visual
boldly go where no one has perception of the audience will
gone before - the future. But provide the form of the visual
for the younger generations, communication. This leaves no
the same image could mean room for “pretty pictures” or
something entirely differ- “flashy graphics”. They will only
ent, natural science and contaminate our message and
even a concern for the hinder the communication. With
future of our environment - any piece of visual communica-
the present. The same image tion it is important that whatever
for two separate audiences appears on the paper or screen
can mean many different can be justified. Anything that
Figure 2. Green triangle inside things. It is easy to see how can not be justified will not lend
red circle the same image could be itself to our quest, which is to
used to communicate communicate our message in the
different messages to most effective way to our target
...continued from page 7 different audiences. audience.
Whenever you next receive a
message, take a second look at its
Know your audiences What do you want to visual form. Ask yourself how it
say? works and how it worked on
Audiences fall into a whole range you. If it is a piece of printed
of categories. Old, young, big, The message we want to commu- media, how are the images
small, male, female etc. etc. and nicate is also an important angled and what does the typog-
always a complex mixture of ingredient to the eventual visual raphy do to amplify the text? Try
these categories. To communicate communication. What we want to find the motivation behind
with them, and in this case, to to say must determine how we each colour or shape you see in
communicate with them visually, say it. A simple greeting like its form. Be critical of advertising
we need to understand their “good morning” can be made to campaigns. Are they aimed at
respective languages and percep- mean a veriety of things. Cheer- you or another audience? How
tions of things visual. Visual fully called, it may make us feel does it appeal to that audience? Is
perception is a personal thing, happy to be awake. Shouted it successful? Why? If the things
based on our own understanding loudly, it may make us wish we that you notice are successful, it
and relationship to whatever it is were still asleep. This rule is true is because they follow the basic
we see. A short, old male for when applied to all communica- principles that I have demon-
example will have a different tion. Colour, shapes and words strated in this article.
visual perception of an image, to can all be adjusted to visually With a clear insight into what
that of a tall, young female. express messages. A portrait it is that the IGBP wants to tell
Visual communication works photo for example can be taken about itself and its science cou-
best when it uses techniques that from above, portraying the pled with an accurate definition
are familiar to the target audi- subject as small or humble. The of the audiences it wants to
ence. Symbols and signs that are same subject can be made to reach, the external communica-
familiar to the target audience as appear large and imposing if the tion efforts will succeed. If we
well as familiar routines will be portrait is taken at an angle apply this principle and its
the most effective visual lan- below the subjects eye level. method to all visual elements of
guage to use. But visual language Typography, photography and the communication it will paint a
like spoken language is alive. It illustration can be arranged to thousand words about our cause,
develops and changes constantly, “tilt” our message to speak to our accurately and effectively before
so to communicate accurately we chosen audience in the way that the text has even been read.
need to be aware of just how our we want them to hear our words.
audience interprets messages. John Bellamy
New words are invented and old
words gain new meanings. Form follows function IGBP Secretariat, The Royal Swed-
Images, like words also gain new ish Academy of Sciences,
The form of the visual communi- S104 05 Stockholm,
meanings. An image of planet cation must be dictated by its Sweden
Earth for example can mean function. E-mail: john@igbp.kva.se
many exciting things to some- What the message is and at
body born in the 1940s - rocket whom it is aimed will define this

10
I G B P N E W S L E T T E R 4 2

Networking the Web


by Edmund Carlevale IGAC IPO and the IGBP Webmasters group

Fifteen webmasters from the IGBP Secre-


tariat and its Core Project Offices met in
Bern, Switzerland this past June for a
three-day workshop designed to facilitate
communication among IGBP webmasters,
and to develop common tools and design
standards for IGBP web sites.
The Bern meeting evolved out of a series of informal
meetings held on the sidelines of IGBP’s “Commu-
nication Meeting” in Cuernavaca, Mexico this past
February. That meeting, organized to discuss the The discussions in Cuernavaca produced two
implementation of IGBP’s Phase II, highlighted the immediate resolutions: one, that IGBP webmasters
growing importance of the web as an essential should work together to assist each other, and second,
communications tool. While newsletters and journal by working as a group, they should evolve a coherent
articles remain important outlets of communication, set of tools and techniques to facilitate their work, with
CPO web sites are providing ever more diverse and the eventual goal of producing an IGBP-wide inte-
substantive content. The web is the single most grated web-based information system.
widely used tool with which IGBP and its core As a result of these initial discussions, the group
projects interact with project members, other core produced the following set of recommendations for
projects, and the wider science community. the IGBP and each of its core projects.
IGBP webmasters present at the Cuernavaca
meeting met informally to discuss their work, and Edmund Carlevale
quickly discovered that they shared a sense of
IGAC Core Project Office, Massachusetts Institute of
isolation, as well as feeling overwhelmed by their
Technology,
increasing responsibilities. The consensus was that Bldg. 24-409 Cambridge,
the web was an exciting but daunting challenge, MA 02139-4307 USA
demanding a variety of distinct skills. E-mail: ecarl@MIT.EDU

The Bern Recommendations


The internet is the most important resource available to the IGBP and its core projects for
internal and external communication. This resource is presently underestimated and under
funded. The IGBP web presence should be a unified system with distributed core project
components, thereby mirroring and facilitating the IGBP Earth system science effort. Crea-
tion of such an integrated web system will require significant resources including money,
people and training as well as continuous interaction with project scientists.
The Bern meeting was a valuable first step towards this goal. Our recommendations for
continued progress include:
(1) A full-time professional webmaster at the IGBP Secretariat;
(2) Separation of administrative and information management duties at the IPO level;
(3) An IGBP-wide communication strategy liaison group, representing both scientists
and information managers, and chaired by a member of the Scientific Committee
or the IGBP science communicator.

11
I G B P N E W S L E T T E R 4 2

Building dialogue between scientists and policy


makers!
by Mario Catizzone, Senior Scientific Officer, European Commission

At the United Nations Conference on Environment and Importance of dialogue


Development (United Nations, 1992) a major consensus and communication
was reached that “environment” and “development” are
The gap between these profes-
strongly linked and interdependent. The entire scientific sionals and scientists is one of the
community was called upon to work on the identification hardest to bridge, as each party
of major issues for preserving the natural world for the defends his scientific speciality. It
benefit of present and future generations of human life. is also necessary to bridge the
gap to build a common under-
Researchers are now being asked to translate the princi- standing between all other
ple of ”sustainable development” into pragmatic ac- players/stakeholders: practition-
tions. This new scenario makes the researchers re-define ers, politicians, NGOs, entrepre-
their role and their ongoing activities. neurs, professionals, decision-
makers, public authorities, etc.
The demands for information It is not only a matter of
The sustainability information transfer or communi-
are defined politically, as they are
challenge included in official government cation technologies. There is a
documents on agricultural policy, specific need for reciprocal
This stimulated the growth and
transport networks, territorial understanding that entails time,
awareness of the concept of
planning, development forecasts, attention, and awareness. Special
”sustainable development”.
environmental policies, etc. They care should also be devoted to
Although these words may have
rarely ask for raw data, they are overcoming the human resistance
different interpretations, they
much more often interested in to dialogue between different
clearly indicate the need to
solving practical problems or in communities. Each of us is
modify the current principles
clearly identifying specific needs. familiar with internal confronta-
governing the relationship
On the other hand, policy- tion within our own community.
between mankind and world
makers consider scientists and To create the conditions for
resources. A major effort is
researchers to be ”peculiar” genuine mutual understanding
required of researchers, because
people able to exist in their own we should probably concentrate
they must provide new and safe
laboratory or scientific world, major efforts on demonstration
ways to use world resources.
without any real contact with activities to be defined jointly by
everyday life and basic truths. the actors and the researchers.
Bridging the gap Both biases are wrong. Behind The dialogue/involvement of
policy-makers it is possible to stakeholders/actors is a major
An important aspect of the concern and is presented in
find several academics that
sustainability challenge is the almost every scientific document
advise them in small-scale
urgent need to bridge the gap as the real challenge. Innovative
environmental analysis. At the
between policy-makers and administrative approaches to
same time, and increasingly
scientists. In meetings with integrating management and
often, the administrative struc-
researchers one frequently hears science could provide large
tures of municipalities, provinces
complaints that politicians and dividends for understanding the
and regions in industrialised
decision-makers are not aware mechanisms of European envi-
countries have their own techni-
of the present scientific situa- ronments such as combining
cal infrastructures and collect
tion or knowledge. Researchers environmental, managerial and
data for their territorial planning
often use this as an alibi to socio-economic scientists on a
requirements. Their technical
justify their isolation. They team to design, conduct and
offices are staffed with profes-
demand that potential users and analyse the research.
sionals who are also trained in
their related needs be identified. Scientists and researchers have
environmental science. Such
But users/beneficiaries at great consideration for informa-
professionals have developed
various levels have already tion dealing with international
their own ways of interpreting a
expressed their needs. research bodies (eg IGBP, GTOS,
territory.

12
I G B P N E W S L E T T E R 4 2

GCOS, GOOS, WCRP, GEF, GIM, The new challenges emerging are: Science, Ethics and Environmen-
GRID, IHDP, etc.) and less tal Policy. These four fields are
• to consider sustainable
interest in the content of the linked and disciplinary bounda-
development and the
international ”policy” documents ries within natural sciences are
concept of sustainability
which outline the needs and disappearing to be replaced by
as the logical aim to be
questions of the international ”shifting hybrid domains in
attained for the well-
community. I will not list here all which consilience is implicit”
being of all people;
the bibliographical references on It is human nature to resist
Population, Desertification, • to accept the ecosystem as change to some extent. The most
Human Behaviour, Biodiversity, integrator element for important thing is to participate
Water, Climate change, etc. but environmental concerns; in the debate and to work to-
many of these documents are gether to enable these different
• to identify industry,
immediately available on the rivers and magmas to converge
transport, tourism,
WWW and should be consulted. in one and the same site and
agriculture (including
discover the possible consilience.
forestry and fishery) and
The way forward energy as the main
This is in the interest of science
and, overall, of the Planet.
Despite successive waves of sectors related to the
major world meetings with environment.
This article was extracted from
various objectives, the signing chapter one of From Ecosystem
and launching of several conven- Disciplinary divisions of knowl- Research to Sustainable Develop-
tions, and attempts to organise a edge were created by human ment published by the European
world-wide observation network beings, and particularly by Union.
on global data, even international scientists, in order to illustrate
organisations are wondering how things that otherwise were Mario Catizzone
they can adapt their structures to difficult to explain. But the ”real”
world does not need definitions. IGBP Secretariat, The Royal Swed-
the challenges of the next millen- ish Academy of Sciences,
nium. This creates new opportu- The concept of ”Consilience”
S104 05 Stockholm,
nities for global environmental launched by eminent ecologist, E. Sweden
change science, and in some cases O. Wilson, challenges us to E-mail: john@igbp.kva.se
it is the scientists themselves who recombine the ”different” areas
are seizing the initiative. of knowledge: Biology, Social

Global change workshops: the Stockholm series


by João Morais, Deputy Director, Social Sciences

The Global Change workshop and lecture series was to provide state-of-the-science
reports to the Swedish scientific
carried out as part of the IGBP “synthesis project”, which
community and the general
aims to integrate and synthesise 10 years of international public. As another tangible
research on global environmental change. The initiative output, a concise scientific paper
was sponsored by the Royal Swedish Academy of Sci- based on each workshop is being
submitted to Science for publica-
ences (KVA), the Millennium Committee, the Foundation
tion.
for Strategic Environmental Research (MISTRA), Stock-
Nutrient Interactions with
holm University and the Swedish University of Agricul-
the Carbon Cycle in Terres-
tural Sciences in collaboration with the IGBP Secretariat trial, Marine, and Coastal
based at KVA. Systems, 25-27 October 1999.
The five Stockholm workshops aimed at pulling together the The carbon cycle has been a
and lecture series are an impor- latest research results and new central topic of research in the
tant complement to the IGBP understanding on particular post-Kyoto policy arena. A crucial
synthesis project, and designed to topics — were followed by a aspect in understanding the
deal with “hot topics in global series of individual lectures. The nature of the carbon cycle, par-
change”. The 3-day workshops — latter were particularly designed ticularly human impacts on the

13
I G B P N E W S L E T T E R 4 2

biophysical systems, is the interac- and aimed at synthesising our come into question; the Green
tion between carbon and nutrient current understanding of direct, Revolution appears to be running
cycles. This first workshop in the human-driven impacts on the out of steam. Global change
Stockholm series examined the hydrological cycle, the implica- makes the uncertain task of
pre-human dynamics of the global tions for water quantity and feeding the expanding popula-
carbon cycle, as recorded in the quality, and the feedback effects tion even more uncertain. This
Vostok ice core record, and de- on biogeochemical cycling. workshop focused on (i) the
bated the role of carbon-nutrient implications of global change for
Human modification of the
interactions in controlling the our capability to produce suffi-
Biosphere: key drivers of
dynamics of the cycle. In particu- cient food over the next 3-4
land-use and land-/cover
lar, the workshop noted that decades and (ii) the environmen-
change processes, 13-15
atmospheric CO2 concentration is tal consequences of increasing
March 2000.
now nearly 100 ppmv higher than food production to the required
pre-industrial levels, and has risen For the coming decades land-use levels. In particular, the implica-
to that concentration at a rate at and land-cover change will be tions of increasing food produc-
least 10 and possibly 100 times more important than climate as a tion for Earth’s major
faster, than at any other time in “driver” of global change. The biogeochemical cycles were
the past 420,000 years. We have workshop debated a few of the explored.
driven the Earth System from the “myths” and “over-
simplifications” (e.g.that popula- Regional Aspects of Global
tightly bounded domain of
tion pressure and poverty drives Change, 2-4 May 2000.
glacial-interglacial dynamics. Are
we in a transition period to a new, deforestation) as well as how to There is growing interest in sub-
stable domain? If so, what are the increase our understanding of the global scales of global environ-
main forcing factors and driving forces of land-use/cover mental change, especially at the
feedbacks of this transition? What change. Hence the need to de- regional scale. Global change
will be the climatological features velop a consensus view on the itself is comprised of innumer-
of a new domain? What will be most important drivers and able and complex sets of activi-
the responses, and feedbacks, of combination of drivers of land-use ties and phenomena which
Earth’s ecosystems? How, when, change in different situations. By operate at local and regional
can and should we return to the means of empirically tested case scales, and the impacts of global
pre-industrial domain? studies the discussions focused on change are interpreted and dealt
“if” and “how” key variables with by policy and resource
Global Change and the (such as population, consumption, management decisions almost
Continental Aquatic Sys- technology, institutions, biophysi- entirely on national and regional
tems, 7-9 February 2000. cal factors, values, etc.) and the scales. The workshop discussed a
Earlier research on the water cycle key question: “What do we know number of regional syntheses and
has focused on its role in climate. for sure on drivers of land-use addressed two aspects of the
More recently, the emphasis has change?” The final report will scale issue of global change
shifted to water resources and focus on hot issues such as path- research. These included (i) our
human impact on the water cycle ways of tropical deforestation, ability to scale process-level
in its own right. IGBP has estab- rangelands modifications, pat- understanding of global change
lished a water group to co-ordi- terns of agricultural intensifica- processes on small (e.g. “patch-
nate and integrate research on tion (e.g. land scarcity, capitalisa- level”) and intermediate scales
water that has been carried out in tion pattern and policy interven- and (ii) how to realistically factor
the relevant core projects in a tion) and urbanisation/rural land global change effects in a systems
rather fragmented way up until impacts and processes in different approach. The latter will have to
now. The workshop sought to developmental and geopolitical look into the management of
answer key questions such as how contexts. biological systems already being
biogeochemical cycles have been impacted by a number of other
Production of Food and
and will be affected by changes of important influences (e.g.
Fibre, 3-5 April 2000.
rivers and ground water fluxes, globalisation of economies).
how water resources have been Changes to the Earth system
modified since the development have immediate impacts on João Morais
of agriculture and how climate activities crucial to human
welfare. With a current human IGBP Secretariat, The Royal Swed-
change and anthropogenic ish Academy of Sciences,
changes may affect future water population of 6.4 billion and a S104 05 Stockholm,
resources. The workshop has billion being added every 12 Sweden
emphasised the multiple impacts years, our ability to produce food E-mail: morais@igbp.kva.se
on land and water use generated and fibre to meet the demands of
through biogeochemical changes this expanding population has

14
I G B P N E W S L E T T E R 4 2

People and events


Re-Opening the LUCC International
Project Office
Helmut Geist, Executive Director of LUCC

The International Project Office (IPO) of the


Land-Use and Land-Cover Change (LUCC)
Joint Core Project of IGBP/IHDP is operational
again from 1 August this year. Following an in-
terim period in Bonn (IHDP), the LUCC Office
is now attached to the Department of Geogra-
phy at the University of Louvain in Louvain-la-
Neuve, Belgium.
Thanks to Eric Lambin, chair of the LUCC Sci-
entific Steering Committee (SSC), the rector-
ate of the Unversité Catholique de Louvain (UCL) agreed in February to host the office. Due
to the hard work of the Federal Office for Scientific and Technical Affairs (OSTC) of the Bel-
gian Government (in particular, M. Desmeth, M. Vanderstraeten and B. Decadt), funding was
approved by the Minister of Science Policy in Belgium in July. The office will continue its work
up to March 2003 on the basis of Belgian and LUCC support.
Other parts of the budget come from IGBP and IHDP, and it is planned that additional funding
will come from competitive research grants through the local Administration de la Recherche
(UCL/ADRE), e.g., EU ENRICH programme, U.S. National Science Foundation, etc. Given a
common understanding between UCL, LUCC and OSTC, the project period may be ex-
tended beyond March 2003.
UCL is located about thirty kilometers southeast of the heart of Brussels in the Wallonian part
of Belgium. At the local Department of Geography, several (new) professors, postdoc re-
searchers and doctoral students have already been involved in LUCC-related activities.
Last year, the Belgian Government began to support LUCC-related activities by funding
postdoctoral fellows who conduct major synthesis activities. Thus, the location of the IPO at
the UCL Department of Geography promises to maximise interactions with the SSC Chair (at
UCL/GEOG) in a stimulating academic environment. IPO funding will also maximise benefits
for the host country by channelling information from the international Global Environmental
Change Programmes to the Belgian scientific community, and from Belgian expertise to the
international level, through a Local Scientific Committee (LSC), operating as a co-ordinating
unit to liaise with the scientific work of the LUCC-IPO.
Appointed by a joint decision of the LUCC-SSC
and UCL is Helmut Geist as Executive Director,
managing the IPO together with Suzanne
Serneels (Scientific Officer) and Annette Loomis
(Administrative Assistant). Administratively, they
depend on the Chair of UCL/GEOG and on the
LUCC-SSC and its Chair for scientific direction.
Their major responsibility is to assist the LUCC-
SSC in planning and carrying out innovative sci-
entific research and to assure the transfer of knowl-
edge from project research to the IGBP and IHDP
communities. Continued on back page

15
I G B P N E W S L E T T E R 4 2

The office will serve as a much-needed channel of communication between scientists work-
ing in different countries on various aspects of global change. Important early tasks of the
IPO are to – (i) contribute to the synthesis of results produced under the Core Project (moni-
toring LUCC input into Open Science Conferences, etc.), (ii) produce a newsletter (by end of
September), (iii), organise the next LUCC-SSC meeting (January 2001), (iv) submit propos-
als, and (v) assist the SSC in collating information on national and regional programmes of
global change related to the Core Project. The LUCC community owes special thanks to the
former staff of the LUCC IPO at Barcelona, to Ike Holtmann (Bonn) managing the interim
office, and Eric Lambin for his commitment to getting the location of the office finally settled.

Contacts:
LUCC International Project Office Dr Suzanne SERNEELS, Science Officer
University of Louvain (UCL/GEOG) Tel.: +32-(0)10-47-2992
place L. Pasteur 3 Email: serneels@geog.ucl.ac.be
1348 Louvain-la-Neuve
BELGIUM Annette LOOMIS, Administrative Assistant
Fax: +32-(0)10-472877 Tel.: +32-(0)10-47-2873
Email: loomis@geog.ucl.ac.be
Dr Helmut GEIST, Executive Director,
Tel.: +32-(0)10-47-2897
Email: geist@geog.ucl.ac.be

Correspondence
In future we want to reserve this space for ‘Letters to
the Editor’. Letters can be in response to an article in
an earlier edition of the Newsletter or about IGBP
science/issues in general. Please keep letters as brief
as possible (maximum of 200 words) and send to
Susannah Eliott at the IGBP Secretariat (Email:
Susannah@igbp.kva.se, Fax: 46 8 16 64 05).

In coming editions of the IGBP Newsletter … Edited by Susannah Eliott

• Special edition on LBA (Amazonion


Layout by John Bellamy
Requests for reproduction of articles appear-
global change research) ing in this distribution should be addressed
to the Editor:
• Cleansing power of the Atmosphere (E-mail: sec@igbp.kva.se)
Newsletter requests and change of address
• Measuring CO2 concentration information should be sent to:
IGBP Secretariat

• More on Earth System dynamics The Royal Swedish Academy of Sciences


Box 50005,S-104 05 Stockholm, Sweden
Tel: (+46-8) 16 64 48
Fax: (+46-8) 16 64 05
E-mail: sec@igbp.kva.se
http://www.igbp.kva.se
The IGBP Report Series is published in
annex to the Global Change Newsletter
ISSN 0284-5865

16

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