PRODUCT

DEVELOPMENT: COFFEE
“KAFÉ LOKAL”
SUBMITTED BY:

LABRADOR, DANICA

LEGRIA, KRISTINE

REYES, CHARLENE ERICKA

TIONLOC, ANDREA

VADIL, TERRI JEANNE

VASQUEZ, REYNALYN

WITTY, MARJORIE

SUBMITTED TO:

MR. ELGIE TOLENTINO

SUBMITTED FOR:

STRATEGIC MANAGEMENT

SEPTEMBER 2021

1
 I. OBJECTIVES:

• To create a local trademark of coffee that can compete with international

products.
• Produce high quality and low-cost/affordable coffee.
• To provide various types of innovative coffee products based on customer tastes
and preferences.

II. PRODUCT:
NAME: KAFÉ LOKAL

KAFÉ LOKAL coffee beverages is based on a ‘shot’ of espresso made from Benguet’s
Arabica Coffee, which is prepared manually by forcing heated water through ground
coffee at high pressure. Such espresso shots are combined with steamed milk and other
additives like cocoa, caramel to prepare the espresso-based beverages packed in a
tetrahedron-shaped plastic-coated paper carton.

III. FEATURES:

• Detox Coffee
• Easy to carry
• Glutathione with Collagen Coffee
• Chia seeds coffee

IV. BENEFITS TO CUSTOMER:

• Help to change the mood of person.
• Energy booster, burn fat and improve physical performance,
• it may also lower your risk of several conditions, such as type 2 diabetes, cancer
and Alzheimer's and Parkinson's disease.
• Affordable