Professional Documents
Culture Documents
Preface
contents
CLOUD COMPUTING
CLOUD COMPUTING
WHAT IS CLOUD COMPUTING?
HISTORY
CHARACTERISTICS
CLOUD COMPUTING
increase users' flexibility with re-provisioning, adding, or
expanding technological infrastructure resources.
CHARACTERISTICS
MULTITENANCY
4. COMMUNITY CLOUD
FINISH
Storage,
Email backup, and
data
retrieval
Creating and
testing apps
Analyzing data
Audio and
video
streaming
Delivering
software on
demand
START
10
AWS ?
WHAT IS AWS ? / WHO USE AWS?
- but above fact suffice to say that AWS is leader in Cloud Market.
EMBED
INTELLIGENCE
ANALYZE DATA
Use intelligent
Unify your data across
models to help
teams, divisions, and
engage customers
locations in the cloud.
and provide
Then use cloud
valuable insights
services, such as
from the data
captured. machine learning and
artificial intelligence,
to uncover insights for
more informed
decisions.
13
CLOUD COMPUTING
Data security
Cloud storage providers implement
baseline protections for their platforms
and the data they process, such
authentication, access control, and
encryption. From there, most
enterprises supplement these
protections with added security
measures of their own to bolster cloud
data protection and tighten access to
sensitive information in the cloud.
Scalability
Cloud based solutions are ideal for
businesses with growing or
fluctuating bandwidth demands. If
your business demands increase, you
can easily increase your cloud
capacity without having to invest in
physical infrastructure. This level of
agility can give businesses using
cloud computing a real advantage
over competitors.
15
CLOUD COMPUTING
CLOUD COMPUTING BENEFITS (CONT.)
Mobility
Cloud computing allows mobile access
to corporate data via smartphones and
devices, which is a great way to ensure
that no one is ever left out of the loop.
Staff with busy schedules, or who live a
long way away from the corporate
office, can use this feature to keep
instantly up-to-date with clients and
coworkers.
Disaster recovery
Cloud infrastructure can also help
you with loss prevention. If you rely
on traditional on-premises approach,
all your data will be stored locally, on
office computers. Despite your best
efforts, computers can malfunction
from various reasons -- from malware
and viruses, to age-related hardware
deterioration, to simple user error.
16
CLOUD COMPUTING
CLOUD COMPUTING BENEFITS (CONT.)
Control
Cloud enables you complete visibility
and control over your data. You can
easily decide which users have what
level of access to what data. This gives
you control, but it also streamlines
work since staff will easily know what
documents are assigned to them. It
will also increase and ease
collaboration. Since one version of the
document can be worked on by
different people, and there's no need
to have copies of the same document
in circulation.
Competitive edge
Cloud adoption increases every year,
since companies realize that it offers
them access to world-class
enterprise technology. And, if you
implement a cloud solution now,
you'll be ahead of your competitors.
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CLOUD COMPUTING
Security
Security has always been a big concern
with the cloud especially when it comes
to sensitive medical records and financial
information. While regulations force
cloud computing services to shore up
their security and compliance measures,
it remains an ongoing issue. Encryption
protects vital information, but if that
encryption key is lost, the data
disappears.
18
CLOUD COMPUTING
CLOUD COMPUTING DISADVANTAGES (CONT.)
Disasters
Servers maintained by cloud
computing companies may fall victim
to natural disasters, internal bugs, and
power outages, too. The geographical
reach of cloud computing cuts both
ways: A blackout in California could
paralyze users in New York, and a firm
in Texas could lose its data if
something causes its Maine-based
provider to crash.
Competitive edge
As with any technology, there is a
learning curve for both employees
and managers. But with many
individuals accessing and
manipulating information through a
single portal, inadvertent mistakes
can transfer across an entire system.
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Common Cloud Examples
Microsoft Office
that utilizes a form of cloud computing for
storage (Microsoft OneDrive). Microsoft also web-only versions
offers a set of web-based apps, Office (aka Office accessed via your
for the Web), that are web-only versions of
web browser
Word, Excel, PowerPoint, and OneNote accessed
via your web browser without installing without installing
anything. That makes them a version of cloud anything.
computing (web-based=cloud). (web-based=cloud)
20
Common Cloud Examples
Google Drive
This is a pure cloud computing service, with all
the storage found online so it can work with the
pure cloud cloud productivity apps: Google Docs, Sheets,
computing and Slides. Google Drive is also available on
more than just desktop computers; you can use
service, with all
it on tablets like the iPad or on smartphones,
the storage which have separate apps for Docs and Sheets,
ound online as well. In fact, most Google services could be
considered cloud computing: Gmail, Google
Calendar, Google Maps, and so on.
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Common Cloud Examples
Apple iCloud
Apple's cloud service is primarily used for online online storage,
storage, backup, and synchronization of your mail, backup, and
contacts, calendar, and more. All the data you need synchronizatio
is available to you on your iOS, iPadOS, macOS, or
n of your mail,
Windows devices (Windows users have to install the
iCloud control panel). Naturally, Apple won't be contacts,
outdone by rivals: it offers cloud-based versions of calendar, and
its word processor (Pages), spreadsheet (Numbers), more on your
and presentations (Keynote) for use by any iCloud iOS, iPadOS,
subscriber. iCloud is also the place iPhone users go macOS
to utilize the Find My iPhone feature when the
handset goes missing.
22
Common Cloud Examples
Dropbox
reliable file-sync
and storage
This service has been a simple, reliable file-sync and
service storage service for years, but is now enhanced with
lots of collaboration features (which will cost you
and your business, as the free version has gotten a
bit skimpy).
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Common Cloud Examples
Slack
it's considered cloud computing if you have a
community of people with separate devices that
need instant messaging/communication. The
poster child for that is Slack, but you get the same Platform for
from Microsoft Teams, Workplace by Facebook, and
communicating
more. Read about them in 17 Alternatives to Slack
among members
24
od
Case study
Go
AMAZON WEB
SERVICES
Amazon Web Services, or AWS for short, is a cloud platform provided by Amazon, hosting infrastructure for
anything from start-ups to enterprise businesses to government agencies. They provide the latest innovations
in technology, like machine learning, artificial intelligence, computer vision, and an enormous suite of other
services to help advance any and all businesses.
But what about the cloud success stories? What established companies have exploited AWS to give themselves
a major edge in the business world?
In order to operate efficiently, Wineshipping must track its customer and operational data tightly. With this in
mind, they decided to go for a cloud-based solution with Dynamics 365 to focus more time on running the
business and less on managing IT infrastructure and staff.
Through its Dynamics 365 deployment, the company unified its four financial systems into a single platform,
helping it meet financial obligations on time, like submitting tax reports to state liquor control boards and
federal agencies, while reducing operating costs by 20% and increasing productivity by 30 to 50%.
25
ad
B Case study
PAYPAL'S FIRST
BUSINESS
MODEL
Fortunately, the PayPal team soon realized the platform, as it was presently construed, would not work: Not
nearly enough people had a Palm Pilot-type device to make the platform useful. As PayPal's former executive
vice president, Reid Hoffman, aptly pointed out, not even in Silicon Valley, the technology capital of the world,
did an entire random group of diners sharing a table at a restaurant all own Palm Pilots, effectively ending this
experiment.
After brainstorming, the team eventually landed on the idea of transferring money via email. By the late 1990s,
a majority of the American public was already using email to communicate, giving the new PayPal platform
plenty of potential users and a large total addressable market (TAM). This final pivot ultimately propelled
PayPal to success.
PAYPAL'S FIRST
BUSINESS
MODEL
By the end of this period, the successes of PayPal and eBay were completely intertwined. By
October 2000, 25% of all transactions facilitated across eBay's site used PayPal to pay for the
purchase. About five times as many sellers were accepting PayPal as a method of payment as
were accepting Billpoint, eBay's own payment method. Competitors such as Billpoint, Citigroup's
C2It, and Western Union's MoneyZap kept trying to capture market share in this new space, but
all comers proved unsuccessful.
By this point, PayPal owed some of its success to charging lower fees than its competitors. Its
larger advantage, however, stemmed from a budding network effect across eBay's shopping
platform. The more buyers and sellers who joined its service, the more valuable its network
became.
But at the same time, there was an error with paypal. Colossal cloud outage
‘The PayPal fall-down’. PayPal fell for real in the summer of 2009.Leaving millions of merchants
around the world with no way to sell their stuff. The service was completely unavailable for about
an hour and remained spotty for several more. It's a rare kind of outage, no doubt but with all the
sales lost. This unfortunate interruption easily earns a spot in cloud computing's hall of shame.
One of PayPal's greatest contributions to the early days of online commerce was how it dealt with
the massive amounts of fraud that accompanied its explosive growth. In fact, at one point, the
company was suffering $2,300 in fraudulent losses per hour. Levchin developed two methods to
fight this fraud that are now used practically everywhere:
Levchin created an algorithm, which he nicknamed Igor after a Russian hacker in the habit of
taunting the company, to flag activity that was characteristic of fraudulent actions.
Levchin also developed CAPTCHA technology, where human users must type the random
characters appearing in a box to prove that they are not bots with fake accounts.
Combined, the two techniques stopped fraudulent losses in their tracks. These moves undoubtedly
helped PayPal secure trust with consumers in the early days of e-commerce.
PayPal's early iteration was also one of the first viral apps, allowing users to send money to people without
an account; recipients were forced to open an account to claim their money. It was essentially the first real
app built on top of a larger platform (eBay), and the PayPal logo was the first embeddable image for Web
pages, allowing sellers to embed it in their eBay listings.
In 2018, e-commerce sales rose 14.2% year over year, while total retail sales only increased
4.8%, according to the U.S. Department of Commerce. That trend has stayed consistent for
several years. In Total Systems' 2017 U.S. Consumer Payment Study, 51% expressed an interest
in making a purchase using their smartphone, up from just 39% in 2015.
PayPal's mobile payment volume, payments originating from a mobile device, represented 41% of
PayPal's total payment volume by the end of 2018.
iZettle: The largest of PayPal's acquisitions since its eBay days, iZettle -- informally known as the
"Square of Europe" -- is a payment processing company servicing small European merchants.
Paydiant: Acquired in 2015 just before the eBay separation, Paydiant offers retailers white-label
mobile wallet and loyalty capabilities. Its biggest customers include Capital One Financial and the
Subway restaurant chain.
Venmo: Acquired in the Braintree acquisition in 2013, Venmo is largely a mobile P2P payments
platform with a social media twist. In 2018's Q2, Venmo's payment volume grew to $14.2 billion, a
78% increase year over year.
Xoom: Xoom is an international remittance platform acquired by PayPal in 2015 that allows users to make
digital cross-border payments.
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SERVICE
MODEL
The service-oriented architecture
advocates "Everything as a service" (with
the acronyms EaaS or XaaS, or simply aas),
cloud- computing providers offer their advocates "Everything as
"services" according to different models, a service"
of which the three standard models per - cloud-computing
NIST are Infrastructure as a Service (IaaS), providers offer their
Platform as a Service (PaaS), and Software "services"
as a Service (SaaS). These models offer according to 3 different
increasing abstraction; they are thus often models
portrayed as layers in a stack of
infrastructure, platform and software-as- IaaS
a-service, but these need not be related. Infrastructure as a service
For example, one can provide SaaS
implemented on physical machines (bare PaaS
metal), without using underlying PaaS or Platform as a service
IaaS layers, and conversely one can run a
program on IaaS and access it directly, SaaS
without wrapping it as SaaS Software as a service
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INFRASTRUCTURE
AS A SERVICE
IaaS
involves a method for delivering
everything from operating systems
to servers and storage through IP-
based connectivity as part of an on-
demand service. Clients can avoid
the need to purchase software or
servers, and instead procure these
resources in an outsourced, on-
demand service. Popular examples
of the IaaS system include IBM Cloud
and Microsoft Azure.
PLATFORM AS A
SERVICE
PaaS
is considered the most complex of the
three layers of cloud-based computing.
PaaS shares some similarities with SaaS,
the primary difference being that instead
of delivering software online, it is actually
a platform for creating software that is
delivered via the Internet. This model
includes platforms like Salesforce.com
and Heroku.
Advantages of PaaS:
High availability and scalability.
Build new apps, services, and solutions
without the need for highly skilled
developers to maintain software.
Easy to deploy in hybrid cloud.
SOFTWARE AS A
SERVICE
SaaS
involves the licensure of a software
application to customers. Licenses are
typically provided through a pay-as-
you-go model or on-demand. This type
of system can be found in Microso t
Office 's 365.
Advantages of SaaS:
Reduce time and money spent on
custom software installation,
management, and upgrades.
Access the software from any device
at any time via the Internet.
Microsoft O365,
Google Apps,
Salesforce, Dropbox,
ZenDesk, DocuSign,
PayPal
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Serverless
computing
Serverless computing is a cloud computing
code execution model in which the cloud
provider fully manages starting and
stopping virtual machines as necessary to
serve requests, and requests are billed by
an abstract measure of the resources
required to satisfy the request, rather than
per virtual machine, per hour. Despite the
name, it does not actually involve running
code without servers. Serverless
computing is so named because the
business or person that owns the system
does not have to purchase, rent or
provision servers or virtual machines for
the back-
end code to run on.
34
Mobile "backend"
as a service
(MBaaS)
In the mobile "backend" as a service (m) model,
also known as backend as a service (BaaS), web
app and mobile app developers are provided with a
way to link their applications to cloud storage and
cloud computing services with application
programming interfaces (APIs) exposed to their
applications and custom software development
kits (SDKs). Services include user management,
push notifications, integration with social
networking services and more. This is a relatively
recent model in cloud computing, with most BaaS
startups dating from 2011 or later but trends
indicate that these services are gaining significant
mainstream traction with enterprise consumers.
Function as a
service (FaaS)
Function as a service (FaaS) is a
service-hosted remote procedure call
that leverages serverless computing to
enable the deployment of individual
functions in the cloud that run in
response to events. FaaS is included
under the broader term serverless
computing, but the terms may also be
used interchangeably.
35
IN THE FUTURE
change the
we can leverages flexibility, agility,
security, mobility, and scalability
combines with existing
processes, the level of business’
performance rises to a new level. The
idea is to help
way we work
businesses get computational power
they need.
36
Conclusion
KEY TAKEAWAYS
- Cloud computing is the delivery of different
services through the Internet, including data storage, servers, databases,
networking, and software.
- Cloud-based storage makes it possible to save files to a remote database and
retrieve them on demand.
- Services can be both public and private—public services are provided online for a
fee while private services are hosted on a network to specific clients.
- Cloud computing adoption is on the rise every year.
- Enterprises recognize cloud computing benefits and
see how they impact their production, collaboration,
security and revenue.
- By using a cloud-based solution, an enterprise can
prevent a lot of problems that plague organizations that rely on on-premises
infrastructure.
KEY TAKEAWAYS
REFERENCE
https://www.google.co.th/search?q=iaas+paas+saas+คือ&ie=UTF-8&oe=UTF-
8&hl=th-th&client=safari
https://en.wikipedia.org/wiki/Mobile_backend_as_a_service
https://en.wikipedia.org/wiki/Function_as_a_service
https://netway.co.th/kb/blog/cloud-%26-managed-services/cloud-
computing-คืออะไร
https://en.wikipedia.org/wiki/Cloud_computing
https://www.salesforce.com/products/platform/best-practices/benefits-of-
cloud-computing/