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2.

Compare the role of grocery sales in


Amazon and Walmart’s business
strategies.
Amazon and Walmart come from two different retail platforms: Amazon is online
shopping and Walmart is physical shopping.

Amazon purchased Whole food to raise service for Prime membership service
customers. Amazon has ceaselessly been committed to net commerce and doesn't have
a standard physical store. Be that as it may since the company's procedure adjusted,
Amazon took AN imaginative approach to interfacing on-line and offline. Amazon
employs a substitution trade show to provide later items from physical stores to clients in
an exceedingly pile of your time. Amazon also employs tons of cashback offers in its
association with Wholefoods. Amazon and Wholefoods are integration deals frameworks
to raised serve customers.

As the biggest basic supply vendor inside the U.S, Walmart maintains its position within
the retail area through an oversized variety of physical stores. Walmart uses E-
commerce to support its physical store system. In any case, since the expedient
advancement of e-commerce, Walmart must increment its net commerce. The
advantage of Walmart is that it has a few physical stores to bolster e-commerce. To
outperform Amazon, Walmart must grow its on-line basic need deals segment. Walmart
joined forces with Uber and distinctive providers to transport in

3. What role does information technology play in these strategies?


Amazon:
- Amazon Go; Amazon Fresh: a combination of artificial intelligence, computer
vision, and data pulled from multiple sensors to ensure customers are only
charged for the stuff they pick up. Cameras, smart shopping carts, Dash carts
are used to track items as they're taken from shelves. => Customers scan,
pick the items they want, and go. No lines and no checkout.
- Sensors and software to let shoppers pay for purchases without waiting in line
to check out.
- the app that permits users to scan the product and get them organized via
Amazon
- The app gives caretaker service and 24-hour client support for patrons, and
simple accessibility with one-tap access to talk to a service agent who’ll assist
customers
- Amazon Prime, E-commerce are soaring and food-delivery businesses are
taking off because people are too busy or otherwise occupied to leave their
homes to go out and shop, 2 hours delivery => the upscale market should
grow, even as it offers discounts to lower-income Americans.
Walmart:
- AN app, website => Customers order things online from Walmart.com => to
bridge the gap between in-store pickup and wait time so customers will place
an order and devour in-store while not having to face in line.
- Click-and-collect programs -> customers stand-alone grocery pick-up sites,
and scanning and paying for items with smartphones => No need to queue
and wait a long time.
- Online grocery sales were a key part of Walmart’s, home delivery, e-
commerce sales growth => expand the market
- Deliveries are handled by Uber Technologies and other providers with fast
delivery.
- Create highly efficient transportation routes, and manage customer
relationships and service response logistics.

In conclusion, the role of information technology playing in these strategies is


improving customer services, developing business, expand the market, reduce
human resources, competing with other companies in the market.

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