TERMS OF REFERENCE

INDIVIDUAL CONSULTANT
FOR
CREATIVE OFFICER
Coral Reef Rehabilitation and Management Program - Coral Triangle Initiative
(COREMAP-CTI) Asian Development Bank

A. INTRODUCTION
Recognizing both the value of coral reefs and growing threats to their ecological
health, the Government of Indonesia (GoI) embarked on a program to protect coral
reefs and associated ecosystems in 1998. The resulting Coral Reef Rehabilitation and
Management Project (COREMAP) was designed in three phases: (1) Initiation; (2)
Acceleration, and (3) Institutionalization, financed by the Government of Indonesia,
Asian Development Bank, International Bank for Reconstruction and Development
(IBRD) and the Global Environment Facility (GEF).
During Phase 1 (1998-2004), COREMAP piloted new coral reef monitoring,
management, and rehabilitation approaches and obtained baseline information that
would inform the design of subsequent phases. Phase 2 (2004 - 2011) focused on
implementation and acceleration, by creating the enabling environment for sustainable
coral reef ecosystem management, including greater public awareness, enhanced
capacity for governance and management, improved community-based coastal
management, sustainable livelihood activities, and strengthened regulatory
frameworks. Phase 3 (2014 onward), also known as COREMAP - Coral Triangle
Initiative (COREMAP-CTI), aimed to institutionalize approaches established under the
previous phases to ensure long-term sustainable impact.
COREMAP—CTI, the third and final phase, will support government’s sector
development plan and targets for establishing effective MPAs. The project was
restructured and has been executed by Deputy for Maritime Affairs and Natural
Resources of BAPPENAS since 2020, and implemented by the Indonesian Climate
Change Trust Fund (ICCTF). The Project will enable coastal communities, and the
institutions that support them, to manage coral reef resources, associated ecosystems
and biodiversity in a sustainable manner for increasing the economic and social
welfare of coastal communities. The project will support project implementation in 3
MPAs located in Nusa Penida, Gili Matra and Gili Balu. ADB and the World Bank
project completion reports for COREMAP II described several lessons that have been
incorporated in the COREMAP—CTI project design. These include the need for (i)
commitment and support from local government agencies, (ii) integration of value
chain analysis of livelihood activities in the project design, and (iii) effective
mainstreaming of gender concerns.

B. OBJECTIVE OF THE PROJECT

The restructured project has the objective: sustainable management of coral reef
ecosystems in Indonesia through enhanced capacity to manage coral reef
ecosystems in Marine Protected Areas (MPAs) in Lesser Sunda Seascape. The
restructured COREMAP-CTI will have four project outputs: (1) Coral Reef
Management and Institutions Strengthened in Project Areas (2) Ecosystem-based
Resource Management Plans Developed and Operational; (3) Sustainable Marine
Based Livelihoods Improved; and (4) Project Management, Monitoring, and
Knowledge Transfer. The outputs of the project has several sub-outputs. It contains:
• 1.1: MPA management plan implementation enhanced
Main actions will include establishing protocols and guidance on co-management
agreements between and among governments in order of the implementation of
Law 23/2014, developing and implementing endangered/threatened species
action plan targeting characteristic species of each location (candidates: sea
turtles, sharks, rays, and sunfish, later this activities is moved to output 2),
integrating ecotourism elements into MPA management plan and implementation,
and establishing sustainable financing mechanism in coordination with existing and
planned programs of other organizations.
• 1.2: Capacity development and targeted training on coastal and marine
management
The objective of this output is to strengthen human resource capacity of key
stakeholders from district, provincial, and as needed, central government
professionals on marine and coastal management to improve management and
institutions. This will be conducted through degree and non-degree programs.
Efforts will be made to ensure gender balance.
• 2.1: Investments in community based ecosystem restoration/rehabilitation and
monitoring
The objective of this output is to restore the function of coastal ecosystems in
selected rehabilitation zones of project MPAs through surveys, feasibility analysis,
and research on methods of regenerative and restoration techniques and activities.
This activity is strengthened by community surveillance as a precautionary
measure, which will be supported through this output as well.
• 3.1: Sustainable fisheries and livelihoods promoted in project areas
The main objective of this output is to implement the sustainable commodities
management for tuna, snapper and seaweed, to support livelihood opportunities
for community-based enterprises in the project areas, as well as identify future
investment opportunities for both government and external financing agencies.
Snapper fishery in Indonesia documented concerns on the sustainable practice in
a number of case studies. The project will work with small scale snapper fisheries
to establish science-based evidence which would provide guidance and
information on management options. In the case of tuna management fishery, the
government has improved the registration of large fishing vessels in the country to
help strengthen tuna fisheries management. In view of that, the project will focus
on support efforts for areas where smaller vessels operate – closer to shore, and
common tuna species fished. Seaweed farming is a proven way of improving the
socioeconomic conditions of fisher communities, by increasing incomes and
encouraging participation of communities, particularly women. The project will
ensure that some key constraints are addressed /eliminated, including diseases
and postharvest challenges.
• 4.1: Project Management, Monitoring and Knowledge Transfer
A project level monitoring and evaluation system will be established and
operational; including monitoring of ecosystem health indicators. This will build on,
and contribute to the current system that is in place. Steps will be taken to ensure
 that relevant data management systems strengthened / maintained and updated at
provincial levels.
All activities under the whole outputs except outputs 1.2 and 4.1 will be implemented
through sub-grants to NGOs or other eligible organizations. The Project Implementing
Unit (PIU) manages all aspects of the project implementation. To support the
implementation of COREMAP-CTI Project, the PIU needs the Individual Consultants
Creative Officer to assist the implementing of this project.
Individual consultants would be selected in accordance with the provisions of ADB’s
Procurement Guidelines or other mechanism agreed by ADB and ICCTF.

C. SCOPE OF WORKS
The Scope of Work (SoW) for Creative Officer includes but not limited to:
1. Support the production of communication materials for project activities to raise
public interest, encourage public participation, communicate with project
stakeholders, including project beneficiaries, in the project sites, and increase
public awareness on climate change.
2. Produce creative and engaging communication materials as part of COREMAP-
CTI project’s journalism publication, promotion, and learning module production.
3. Together with the Communications Officer of ICCTF, develop project
communication strategy, digital campaign strategies for both website channels and
social media in accordance with the focus and targets of the program COREMAP-
CTI
4. Design and create content regularly to increase activities on social media and
websites and translate it into digital communication products (articles, photos and
videos)
5. Develop creative content, both in the form of text, photos, videos, maps, and other
digital communication products.
6. Coordinate with Communication Officer and Program Officer at ICCTF to create
the comprehensive and creative content calendar and editorial meetings.
7. Work with PMU team at ICCTF for project information to be disclosed in the
website, project report dissemination system to be accessible for the project teams,
ADB, and local government and project knowledge management system.

D. TIME SCHEDULE
The consultant will be engaged for 170 working days, on an intermittent basis from
August 2021–December 2022 with output based contract. Annual performance review
and contract renewal/extension (with at least three months’ notice) subject to a positive
performance evaluation.
E. OUTPUTS
1. Progress Report 1: August 2021 – September 2021 (20 working days)
- Develop layout for ICCTF’s Presentation, project report and other
ICCTF’s report, publication material and event’s promotion material for
Quartal 3 – 2021
- Present data and statistics in a visually-attractive way for Quartal 3 –
2021
- Fulfill additional writing assignments as needed for appeals, videos/slide
shows, organization’s messaging, feature articles and more for Quartal
3 – 2021
- Conduct printing quality control with the appointed printing company,
when necessary for Quartal 3 – 2021
- Another assignment as necessary by ICCTF – Bappenas for Quartal 3
– 2021
2. Progress Report 2: October 2021 – December 2021 (30 working days)
- Develop layout for ICCTF’s Presentation, project report and other
ICCTF’s report, publication material and event’s promotion material for
Quartal 4 – 2021
- Present data and statistics in a visually-attractive way for Quartal 4 -
2021
- Fulfill additional writing assignments as needed for appeals, videos/slide
shows, organization’s messaging, feature articles and more for Quartal
4 - 2021
- Project information management system and Digital communication and
campaign strategy of COREMAP-CTI for Quartal 4 - 2021
- Compile and edit photos, when necessary for Quartal 4 - 2021
- Conduct printing quality control with the appointed printing company,
when necessary for Quartal 4 - 2021
- Another assignment as necessary by ICCTF - Bappenas for Quartal 4 -
2021
3. Progress Report 3: January 2022 – March 2022 (30 working days)
- Develop design for the 2021 annual project implementing report in
various dissemination platform including e-book, newsletter, booklet,
and other related materials
- Develop layout for ICCTF’s Presentation, project report and other
ICCTF’s report, all publication material and event’s promotion material
for Quartal 1 - 2022
- Present data and statistics in a visually-attractive way for Quartal 1 -
2022
 - Fulfill additional writing assignments as needed for appeals, videos/slide
shows, organization’s messaging, feature articles and more for Quartal
1 - 2022
- Project information management system and Digital communication and
campaign strategy of COREMAP-CTI for Quartal 1 - 2022
- Compile and edit photos, when necessary for Quartal 1 - 2022
- Conduct printing quality control with the appointed printing company,
when necessary for Quartal 1 - 2022
- Another assignment as necessary by ICCTF - Bappenas for Quartal 1 -
2022
4. Progress Report 4: April 2022 – June 2022 (30 working days)
- Develop layout for ICCTF’s Presentation, project report and other
ICCTF’s report, all publication material and event’s promotion material
for Quartal 2 - 2022
- Present data and statistics in a visually-attractive way for Quartal 2 -
2022
- Fulfill additional writing assignments as needed for appeals, videos/slide
shows, organization’s messaging, feature articles and more for Quartal
2 - 2022
- Project information management system and Digital communication and
campaign strategy of COREMAP-CTI for Quartal 2 - 2022
- Compile and edit photos, when necessary for Quartal 2 - 2022
- Conduct printing quality control with the appointed printing company,
when necessary for Quartal 2 - 2022
- Another assignment as necessary by ICCTF - Bappenas for Quartal 2 -
2022
5. Progress Report 5: July 2022 – September 2022 (30 working days)
- Develop layout for ICCTF’s Presentation, project report and other
ICCTF’s report, all publication material and event’s promotion material
for Quartal 3 - 2022
- Present data and statistics in a visually-attractive way for Quartal 3 -
2022
- Fulfill additional writing assignments as needed for appeals, videos/slide
shows, organization’s messaging, feature articles and more for Quartal
3 - 2022
- Project information management system and Digital communication and
campaign strategy of COREMAP-CTI for Quartal 3 - 2022
- Compile and edit photos, when necessary for Quartal 3 - 2022
- Conduct printing quality control with the appointed printing company,
when necessary for Quartal 3 - 2022
- Another assignment as necessary by ICCTF - Bappenas for Quartal 3 -
2022
 6. Final Report: October 2022 – December 2022 (30 working days)
- Develop layout for ICCTF’s Presentation, project report and other
ICCTF’s report, all publication material and event’s promotion material
for Quartal 4 - 2022
- Present data and statistics in a visually-attractive way for Quartal 4 -
2022
- Fulfill additional writing assignments as needed for appeals, videos/slide
shows, organization’s messaging, feature articles and more for Quartal
4 - 2022
- Project information management system and Digital communication and
campaign strategy of COREMAP-CTI for Quartal 4 - 2022
- Compile and edit photos, when necessary for Quartal 4 - 2022
- Conduct printing quality control with the appointed printing company,
when necessary for Quartal 4 – 2022
- Develop design for the completion project implementation report in
various format (e-book, newsletter, booklet, and other related materials)
- Another assignment as necessary by ICCTF - Bappenas for Quartal 4 -
2022

F. QUALIFICATION REQUIREMENTS
The assignment requires a consultant with extensive experience in the Visual
Communication Design/ design graphics. The successful candidate will be expected
to have the following qualifications:
1. Have a minimum educational background of S1 in the fields of Visual
Communication Design/ Design Graphics/ communication/ digital advertising or
relevant fields in creative communications design.
2. Have at least 5 years working experience in relevant fields, such as: Design
Graphics/ communication/ creative campaigns, or digital marketing indicated by
previous working experience letters as reference.
3. Having the ability to develop creative content (basic photo and video editing),
both in the form of text, photos, videos, and other digital communication
products proved by his/her own publication, design of book layout, posters.
4. Preferably those who have working experience or have been involved in
projects in NGOs and/or Government proved by working reference and/or
attached the latest employment contract.
5. Ability to communicate effectively in English, orally and especially in writing.
6. Must be in a good health condition
7. The position will be based in Jakarta, Intermittent Basis, and requires
collaboration with the project team in Jakarta.
G. REPORTING
Consultants shall report to the Project Team Leader of COREMAP-CTI Asian
Development Bank (ADB), and the Executive Director ICCTF

Jakarta, July 2021

Pejabat Pembuat Komitmen (PPK)
Program PPN XIV MWA
Dana Perwalian Perubahan Iklim Indonesia (ICCTF)

Zulfriandi, SE, Ak. MM

NIP. 19680205 199403 1 001