SUMMARY, CONCLUSIONS AND RECOMMENDATION

SUMMARY

This chapter presents the finding on the different aspects of the project feasibility
study, namely: Management, Marketing, Technical and Financial aspects.

A. Background
Name of the Proposed Business: Coffee House
Type of Business: Partnership
Location: Lurugan Valencia City, Bukidnon
Proponents: Princess Nicole Sandig, Laiza Sumimbog, Dollar Mae Babida,
Juvelyn Dela Cruz, and Cherry Mae Mainit.

B. Management Feasibility Summary

In terms in Management Marketing our vision is to become a well-known
progressing and efficient coffee shop in Lurugan Valencia City, and our mission
is to provide customers the finest quality beverage in the most efficient time. The
proponents are working together as well-knit team with a common goal to satisfy
customer by providing quality products at competitive prices, our team work in a
team spirit to achieve common goals.

C. Marketing Feasibility Summary

In Marketing, the proposed coffee shop has a strong demand among the market
segment of the affluent middle class, young professionals, students, workers and
anyone who loves coffee. It is projected that it sales will grow along with the
growth of the population, progress of the city. The ultimate aim of our coffee shop
is customer satisfaction. The partners are energetic individuals that have the
attributes of being hardworking, dedicated and passionate.
 D. Technical Feasibility Summary
The proposed coffee shop will serve locally grown coffee beans, brewed coffees,
special coffees preparations, pastries and light snacks. The business is feasible
in terms of its technical aspect. This is because the project location is strategic,
which is near at the Plaza of the Baranggay Lurugan. It will also be able to meet
the other technical requirements like utilities, machines and equipment.
Production is efficient because they are locally-available and affordable, thus the
estimated production volume will be certainly achieved.

E. Financial Feasibility Summary

The proponents will work with a starting capital of P300, 000. Respectively the
following proponents invested an amount. All of the proponents invested 60, 000.
The Coffee House projected Income Statement, it is assumed that the sales
return and allowances are 1% of the gross sales per annum. Net income after tax
is P371, 416.

CONCLUSIONS

Based on the detailed findings and presentation of the study it is concluded that:

The proposed coffee shop has a high possible of getting the projected income
statement that we assume. It is projected that it sales will grow along with the growth of
the population, progress of the city. The ultimate aim of our coffee shop is customer
satisfaction. Its product quality-100% fresh, locally produced; and effective marketing
strategies will surely attract the target customers, the coffee shop will serve a variety of
products, meeting the preferences of its target market.