Professional Documents
Culture Documents
Submitted by:
BISWABHUSAN NAYAK
REGISTRATION
REGISTRATION NO. 15062!022
O)
BHUBANESWAR
DECLATRATION
TREN/S; +ubmitted by me &+ & &#ti&4 )u4)i4me"t )(# t$e &,&#d () &+te#+ ()
/&te:
*4&'e:
BISWABHUSAN NAYAK
ACKNOWLEDGEMENT
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$&te# N( Tit4e
1. I"t#(du'ti("
2. (m&"y *#()i4e
. u+t(me# S&ti+)&'ti("
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INTRODUCTION
• T$e %#(u
%#(u &'ti?
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itie+ +&" e>4(#&t
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&"d +e'i&4 e'("(mi' ("e+ .
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te" #(du'e#+ i" t$e ,(#4d i" m&-(# et#('$emi'&4 #(du't+.
Bu+i"e++ /i?i+i(":@
Re4i&"'e Ret&i4 td $&+ & "umbe# () '(m&"y@(,"ed (ut4et+ &4("% ,it$
& )#&"'$i+ee )(#m&t t$&t ,(u4d be i" '(44&b(#&ti(" ,it$ Ki#&"& +$( (,"e#+. It+
?&#i(u+ di?i+i("+ &#e:
1. R"-a" Mar%:
It i+ de+i%"ed t( be &" &44 u"de# ("e
#(() +ue#m&#=et t$&t &%&i" '&te#+ t( $(u+e$(4d
"eed+.
2. R"-a" Fr"*+3
It ,&+ t$e )i#+t &m("%+t ?&#i(u+ )(#m&t +t(#e+ t( be
4&u"'$ed by Re4i&"'e Ret&i4 td. T$e ide(4(%y be$i"d t$e
i"iti&ti?e $&+ bee" t( b#i"% 7&#m t( )(#=; t$e#eby #em(?i"%
midd4e me" &"d be"e)itti"% b(t$ )&#me# &"d '("+ume#. T$e
+t(#e+ ,(u4d tyi'&44y be () &" &#e& () &#(u"d <000@5<000 + )t.
E&'$ +t(#e i+ t( #(?ide )#e+$ )#uit+< ?e%et&b4e+ &"d &4+( #(du't+ () Re4i&"'e +e4e't
&"d (t$e# #e4&ted %#('e#ie+.
R"-a" S45"r3
. R"-a" D'%a-3
It i+ & '("+ume# e4e't#("i'+ '("'et me%& +t(#e. It i+ de+i%"ed t( be &
("e +t( +$( )(# &44 te'$"(4(%y +(4uti("+ i" t$e )ie4d () '("+ume#
e4e't#("i'+< $(me &4i&"'e+< i")(#m&ti(" te'$"(4(%y &"d
te4e'(mmu"i'&ti("+.
• T$e +t(#e+ &#e t( '(?e# &" &#e& () m(#e t$&" 15<000 + )t &"d ())e# &
?&#iety () (?e# !<000 #(du't+ +#e&d &'#(++ 150
b#&"d+ &4("% ,it$ +(4uti(" bu"d4e+ t( meet di?e#+e
'u+t(me# "eed+. T$e +t&)) ,i44 '(u"+e4 &"d %uide
'u+t(me#+ "(t ("4y t( buy #(du't+ but &4+(
#(?ide '(m4ete +(4uti("+ t( e"+u#e '("+ume#+
buy t$e #i%$t #(du't &t t$e #i%$t #i'e.
6. R"-a" F%5r%3
• It i+ & +e'i&4ty )((t,e&# +t(#e t$&t ,(u4d ())e# (?e# 25<000 &i#+ ()
)(#m&4< '&+u&4< et$"i'< &#ty ,e&# &"d +(#t+,e&# i" me"< ,(me" &"d
'$i4d#e" )((t,e&#. T$e +t(#e i+ t( be +#e&d (?e# C<500 +u&#e )eet &"d be
dedi'&ted t( )((t,e&#< $&"db&%+ &"d &''e++(#ie+.
7. R"-a" J"0"-*3
• It i+ & +t&"d@&4("e )i"e -e,e44e#y )(#m&t. It i+ t( be & ("e +t(
+$(i"% de+ti"&ti(" )(# t$e -e,e44e#y. Re4i&"'e Ret&i4
?e"tu#ed i"t( %em+ &"d -e,e44e#y t#&de t$e &im ()
4&u"'$i"% 00 +t(#e+ &44 (?e# I"di& ,it$i" & ye&#
time )#&me. Wit$ & %#(,i"% dem&"d )(# -e,e44e#y &"d
4(,e# '(metiti(".
• T$e %(4d -e,e44e#y #&"%e +$&44 i"'4ude K(4=&t& )i4i%#ee< R&-=(t mi"&=&#i
-e,e44e#y< Ku"d&" )#(m -&iu#< tem4e -e,e44e#y )#(m Ke#&4&< J&&du )#(m
Am#it+&# &"d m(#e. I" /i&m("d -e,e44e#y< Re4i&"'e Je,e4+ ,i44 ())e# t$e
)i"e+t u&4ity () di&m("d+ &"d t$e ,ide+t #&"%e () d&i4y ,e&#< &#ty ,e&#
&"d ,eddi"% de+i%"+ .
8. R"-a" Tr"13
• It i+ & +e'i&44y &&#e4 +t(#e t$&t ,i44 +e44 me"< ,(me" &"d
'$i4d#e"F+ %&#me"t+. T$e +t(#e ,i44 '&##y t$e be+t () "&ti("&4 &"d
i"te#"&ti("&4 b#&"d+ 4i=e J($" 4&ye#+< *ete# E"%4&"d< I"di%( N&ti("<
W#&"%4e#< Reb((=< &"d ee< &&#t )#(m i"@$(u+e b#&"d+.
• T$e +t(#e 4&y(ut i+ t( '(m4ime"t t$e e?(4?i"% t&+te &"d #e)e#e"'e ()
)&+$i(" +&??y '("+ume#+< %i?i"% t$em &" ((#tu"ity t( ?ie, +$( ,it$
e&+e< &4("% ,it$ ,e44 t#&i"ed 'u+t(me# +e#?i'e
&++('i&te+< t( '(m4ime"t t$e e"ti#e +$(i"%
#('e++. Re4i&"'e T#e"d+ i+ (e#&ti(" ,it$ 12
+t(#e+ &'#(++ t$e '(u"t#y< #(?idi"% em4(yme"t t(
+( m&"y e(4e &"d 4&""i"% t( 4&u"'$ m&"y "e,
+t(#e+.
C$5a Pr-"
(u"ded : 200C
He&du&#te#+ : umb&i
• A44 t$e Re4i&"'e T#e"d+ +t(#e+ 4('&ted &t di))e#e"t 4&'e+ &'#(++
B&"%&4(#e ())e# +(me () t$e be+t I"di&" &"d I"te#"&ti("&4 b#&"d+
,it$ e&'$ +t(#eF+ &#e& () m(#e t$&" 15<000 +. t. O) +$(i"%
&#e&< &"d $&+ bee" de+i%"ed &"d )u#"i+$ed by t$e be+t () t$e
i"te#"&ti("&4 de+i%" &%e"'ie+ t( ())e# & $i%$ +ty4e &"d 4&?i+$
e>e#ie"'e t( t$e I"di&" '("+ume#.
• T( de4i?e# t$e 'u+t(me# t$e be+t ?&4ue )(# t$ei# m("ey. O"4y t$(+e
#(du't+ t$&t dem("+t#&te &" e>em4&#y +&)ety &"d u&4ity
meeti"% b(t$ im4i'it &"d e>4i'it "eed+ () t$e '("+ume# &#e
&#(?ed )(# u#'$&+e.
• A&#t )#(m t$i+ #i?&te 4&be4< t$e +t(#e i+ &4+( ())e#i"% +(me ()
t$e m(+t #e"(,"ed b#&"d+ i" t$e '(u"t#y 4i=e e?i+ St#&u++
Si%"&tu#e< *ete# E"%4&"d< I"di%( N&ti("< Ame#i'&" T(u#i+te#<
J($" *4&ye#+ et'. S(me de+i%"e# 4&be4+ eit$e# di#e't4y (# t$#(u%$
t$ei# +ub b#&"d+ m(+t () t$e+e e>'4u+i?e4y )(# Re4i&"'e T#e"d+.
• A8ASA ASHITA
• SIYAHI STYE BY *RAU
GO OOURS
Product Profle
• NET*AY
• NETWORK
• *URIMA
E>te#"&4 B#&"d:
• ("d(" B#id%e
• 8i?&4di
• J($" *4&ye#+
• *ete# E"%4&"d
• Net,(#=
• 8im&4
• #im+(u"e 4ub
• Tu#t4e
M"?* Ca*4a-3>
*#i?&te B#&"d:
• /N3
• TEAS*IRIT
• *ERORA3
• GRA8ITI
E>te#"&4 B#&"d:
• *ROINE
• /UKE
• ASSI *OO
• TAANM
• TWIS
• YING AHINE
• JOHN *AYER
• EE OO*ER
• *AR3
• KIER
@. W$"?* W"ar3>
*#i?&te B#&"d:
• *ERORA3
• TEAS*IRIT
• RIO
• HUSS
• /N3
• A8ASA I"di&" We&#
• USHION
• GRA*HITE
E>te#"&4 B#&"d:
• RISOUNE UB
• USHION TA/KA
• TAANM
• SIN
• YING AHINE
• ONTE ARO
• EE OO*ER
• REA* JEANS
• KRAUS
. ID?S W"ar3>
BOYS
*#i?&te B#&"d:
• TEAS*IRIT
• REN/M
• /N3
• *OINTO8E
GIRS@
*#i?&te B#&"d:
• TEAS*IRIT
• *OINTO8E
• REN/M
• A8ASA
E3TERNA BRAN/:@
SWOT ANAL2SIS3@
STRENGTH:
(,e# *#i'e
(u"+< 8(u'$e#
*#(m(ti("&4 *#(du't+
G((d Du&4ity
8&4ue t( m("ey
U"de#+t&"di"% t$e 'u+t(me# "eedI+
Im4eme"t&ti(" () t$e i"t t$e(#y
O))e# (" "&ti("&4 $(4id&y 4i=e 15 &u%u+t< 26 -&"< 16 -u"e.
U4tim&te ())e# ())e# )(# t$e ,$(4e ye&#
WEAKNESS:
Ree&ted (44e'ti("+
N(t u'$ (44e't("
&'= O) A,&#e"e++
O**ORTUNITIES:
THREATS:
CUSTOMER SATISFACTION
u+t(me# +e#?i'e 4&y+ &" im(#t&"t #(4e i" &" (#%&"i&ti("F+ &bi4ity t(
%e"e#&te i"'(me &"d #e?e"ue. #(m t$&t e#+e'ti?e< 'u+t(me# +e#?i'e
+$(u4d be i"'4uded &+ &#t () &" (?e#&44 &#(&'$ t( +y+tem&ti'
im#(?eme"t. A 'u+t(me# +e#?i'e e>e#ie"'e '&" '$&"%e t$e e"ti#e
e#'eti(" 'u+t(me# $&+ () t$e (#%&"i&ti(".
A4,&y+ =ee & +mi4e (" y(u# )&'e ,$e" de&4i"% ,it$
'u+t(me#+ ,$i'$ '&" 4e&d t( 'u+t(me# +&ti+)&'ti(". T$i+
(+iti?e &ttitude '&" #uub ()) &"d tu#" & (te"ti&44y "e%&ti?e
+itu&ti(" i"t( & (+iti?e e>e#ie"'e.
C4*%$"r Car"3
&"&%e#+ i"te#e+ted i" 'u+t(me# '&#e t#y t( '(44e't & d&t&b&+e &+ t(
,$y t$e 'u+t(me#+ $&?e u#'$&+ed t$e '(metit(#+ #(du't &"d
+e#?i'e &"d ,$&t ,i44 be t$e 4e?e4 () +&ti+)&'ti(" i) it i+ i"t#(du'ed
i" (u# #(du't (# +e#?i'e.
C4*%$"r F4*3
C$$4a%3
(mmu"i'&ti(" ,it$ 'u+t(me#+ i+ &4+( im(#t&"t. ItF+ & %((d ide& t(
&4,&y+ #(?ide 'u+t(me#+ ,it$ ,&y+ t$ey '&" '("t&'t y(u &"d ())e# ,&y+ t(
'("t&'t t$em. O))e#i"% e@m&i4< te4e$("e 4i"e< ,eb '("t&'t (# (t$e# ,&y+ )(#
'u+t(me#+ t( ())e# '(mme"t+ &"d '(m4&i"t+ i+ () ?&4ue.
BENEFITS3>
R $e4+ t( 'u+t(mie t$e #(du't+ &"d t$e#eby #edu'i"% t$e #&te ()
'u+t(me# de)e'ti(".
R te44+ t$e '(m&"y ,$&t #(du't (# +e#?i'e+ t$e 'u+t(me# "eed+
t(d&y &"d ,$&t it ,i44 "eed i" )utu#e.
Pr$%a- S%ra%"'"* :@
*#(du't *#(m(ti(" i+ ("e () t$e "e'e++itie+ )(# %etti"% y(u# b#&"d i" )#("t
() t$e ub4i' &"d &tt#&'ti"% "e, 'u+t(me#+.
Pr$%a- O#!"%:"*3
Pr$%a- B41'"%:@
Pr$%a- M=3
Advertising:
T$e &id "(" e#+("&4 #e+e"t&ti(" () ide&+< %((d+< (# +e#?i'e+ di#e'ted &t &
m&++ &udie"'e by &" ide"ti)ied +("+(# by me&"+ () #i"t &"d b#(&d'&+t.
T5"* A1:"r%*'>
Se'i&4ty item+
I"te#"et
R&di(
Te4e?i+i("
Outd((# &d?e#ti+i"%
&%&i"e+
Ne,+&e#+
P4#-%3
P"r*a- S"--'3
S&4e+ *#(m(ti(":@
/i+4&y+
*#emium+
Reb&te+
S&m4e+
S,ee+t&=e+ &"d '("te+t+
• edi& 4&"
• T#e"d +ty4i+$
• Se&+("&4 ())e#+.
. M"1a P-a3>
Media plan involves communication thou!h di"eent
media such as
•#int media
•social media
•Radio
•Cinema
•Outdoo communication$
Print Media:
Re4i&"'e t#e"d+ i+ u+i"% t$e #i"t medi& &+ ("e () it+ #(m(ti("&4
&'ti?itie+< Re4i&"'e +e"d+ 4(t () m("ey i" #i"ti"% it+ &d?e#ti+eme"t+ i"
t$e m(+t m&-(# "e, d&4ie+. T$e &d?e#ti+eme"t ,i44 be #i"ted m(+t4y ("
t$e ,ee=e"d+ #id&y< S&tu#d&y
&"d Su"d&y+ i" +u'$ & ,&y t$&t
t$e &d?e#ti+eme"t+ ,i44 %#&b t$e
#e&de#F+ &tte"ti(" &"d m&=i"%
t$em t( '(me i"t( t$e +t(#e+<
,$i'$ ,i44 "(t ("4y i"'#e&+e t$e
)((tb&44 () t$e +t(#e but &4+(
i"'#e&+e t$e #e?e"ue by &tt#&'ti"%
t$e e(4e t( m&=e & u#'$&+e.
Sa- M"1a>
Wit$ t$e e?e# i"'#e&+i"% u+&%e () i"te#"et i" t$e '(u"t#y< m(+t () t$e
(u4&ti(" u+i"% t$e +('i&4 "et,(#=i"% +ite+ +u'$ &+ &'eb((=< t,itte#.
Ot$e# t$&" it+ (," #&di( '$&""e4 Re4i&"'e t#e"d+ i+ u+i"% +(me
(t$e# #&di( '$&""e4+ )(# it+ #(m(ti("+. I" t$e #&di( '$&""e4+ 4i=e
R&di( mi#'$i< bi% )m< #&di( 'ity et'.
C"$a3>
O4%1r C$$4a%3>
Re4i&"'e t#e"d+ &#e u+i"% b&""e#+ &"d H(&#di"%+ &+ t$e (utd((#
'(mmu"i'&ti(". Re4i&"'e i+ 4&'i"% t$e &tt#&'ti?e b&""e#+ &"d H(&#di"%+
,it$ it+ ())e#+ i" t$e be+t '&t'$me"t ,$e#e t$e )4(, () (u4&ti(" ,&+
?e#y $i%$.
Re4i&"'e t#e"d+ &4+( u+e+ '4u+te# b(&#di"%F+ i" t$e =ey t#&))i' -u"'ti("+ i"
t$e m&i" 'itie+ i" t$e ,&y it ,i44 d(mi"&te t$e 4('&ti(" &"d '&t'$ t$e
&tte"ti(" () t$e e(4e ,$( &#e &++i"% by t$e ,&y.
Tr"1 *%-*+3>
Re4i&"'e ,i44 $i#e 2 (# ?(4u"tee#+ )(# e"%&%i"% t$e '#(,d i" t$e
m&44+ &"d t$e '&t'$me"t 4('&ti("+.
T$e ?(4u"tee#+ ,i44 )i"d (ut t$e ,e44 d#e++ed< %((d ,&4=i"%< %((d
4((=i"% e#+(" &"d
+ty4i+$ e#+(" &"d
immedi&te4y ,i44 %i?e
t$&t e#+(" di+'(u"t
?(u'$e# &"d &""(u"'e
t$em &+ t$e T#e"d+
Sty4i+$ by &""(u"'i"%
t$em &+ T#e"d+ Sty4i+$.
A44 t$e e(4e ,$( %(t
t$e di+'(u"t ?(u'$e# ,i44
'(me b&'= t( t$e +t(#e+ t( #edeem t$e '(u("+.
S"a*a- "r*3>
Re4i&"'e ,i44 &4+( d( m(#e
#(m(ti("+ )(# t$e +e&+("&4 )e+ti?&4+
4i=e '$i4d#e" d&y< &t$e#+ d&y<
8&4e"ti"eF+ /&y< (t$e#+ d&y<
I"dee"de"'e /&y et' ,it$ di))e#e"t
tye+ () di+'(u"t+ &"d ())e#+ #e4&ted t(
t$&t +e'i)i' d&y () )e+ti?&4+ )(#
b#i"%i"% i" m(#e 'u+t(me#+ i"t( t$e
+t(#e+.
T$e Re4i&"'e O"e &#d 7t$e &#d; i+ i++ued by &"d #em&i"+ t$e #(e#ty ()
Re4i&"'e #e+$ imited 7Re4i&"'e;.
!. embe#+ +$&44 be e"tit4ed t( e&#" t$e (i"t+ ("4y &t t$e St(#e+ ("
u#'$&+e () %((d+ &"dL(# +e#?i'e+ )#(m +u'$ St(#e+< &"d &yme"t
i" #e+e't t$e#e()< i" &''(#d&"'e ,it$ (4i'ie+ &"dL(# +'$eme+
i"t#(du'ed (# #e?&i4i"% &t t$e time () u+e () &#d 7*(i"t+;.
C. Re4i&"'e ,i44 "(t be #e+("+ib4e )(# &"y 4(++ () *(i"t+ due t( 4(++
(# mi+u+e () t$e &#d.
RESEARCH
METHODOLOG2
Pr$ar S4r"
S"1ar S4r">
I" (#de# t( $&?e & #(e# u"de#+t&"di"% () t$e 'u+t(me# +e#?i'e ()
Re4i&"'e t#e"d+ & det$ +tudy ,&+ d("e )#(m t$e ?&#i(u+ +(u#'e+ +u'$ &+ b((=+<
& 4(t () d&t& i+ &4+( '(44e'ted )#(m t$e ())i'i&4 ,eb+ite+ () t$e Re4i&"'e t#e"d+
&"d t$e &#ti'4e+ )#(m ?&#i(u+ +e&#'$ e"%i"e+ 4i=e G((%4e< y&$(( &"d
&"+,e#+.'(m.
DATA ANAL2SIS
. G"1"r3>
&4e 2 56.0
em&4e 22 !!.0
T(t&4 50 100.0
male
%emale
Aa-**>
#(m t$e &b(?e t&b4e &"d t$e ie %#&$ it i+ '4ey (b+e#?ed t$&t t$e
"umbe#+ () m&4e+ e"te#i"% i"t( t$e #e4i&"'e t#e"d+ +t(#e+ &#e m(#e ,$e"
'(m&#ed t( t$&t () )em&4e+. But )#(m t$e t&=e" +&m4e () 50 #e+("de"t+< t$e
"umbe# i+ uite +&me.
I%"r5r"%a%3>
#(m t$e t&=e" +&m4e () 50 #e+("de"t+ t$e "umbe# () m&4e+ i+
$i%$e# t$&" t$e "umbe# () )em&4e+ but t$e "umbe# i+ uite +&me< +( #e4i&"'e
+$(u4d "(t "e%4e't (" &"y %e"de# &+ b(t$ &#e e"te#i"% i"t( t$e +t(#e+ i" &4m(+t
+&me "umbe#+.
@. A'" 'r453>
Ab(?e !0 6 20.0
T(t&4 50 12.0
50 100.0
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+'
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&'()' )'(+' a,ove +'
Aa-**3
#(m t$e &b(?e )i%u#e &"d t$e t&b4e it i+ '4ey (b+e#?ed t$&t m(+t
() t$e e(4e e"te#i"% i"t( t$e #e4i&"'e t#e"d+ +t(#e be4("% t( t$e &%e
%#(u () 20@0 ye&#+ .
I%"r5r"%a%3
A+ it i+ '4e&# t$&t t$e e(4e () &%e %#(u bet,ee" 20@0 ye&#+
?i+iti"% t$e +t(#e+ m(+t4y. S( #e4i&"'e t#e"d+ $&?e t( '("'e"t#&te ("
&tt#&'ti"% m(#e e(4e () t$i+ %#(u. A44 t$e #(m(ti("+ +$(u4d be d("e
i" t$e ,&y t( i")4ue"'e t$e e(4e () t$i+ &%e %#(u t( '(me i"t( +t(#e+.
A4+( e(4e () t$i+ &%e %#(u ,i44 )(44(, t$e )&+$i(" t#e"d+< &"d Re4i&"'e
t#e"d+ +t&"d it+e4) &+ I"di&F+ &#%e+t &+$i(" /e+ti"&ti(".
)$ Occupation:-
-&'
-''
8'
/'
+'
&'
'
Aa-**:@
#(m t$e &b(?e %#&$ it i+ ?e#y '4e&# t$&t m(+t () t$e e(4e ,$(
,e#e e"te#i"% t$e +t(#e &#e +tude"t+ &"d "e>t t( +tude"t+ i+ ,(#=i"%
#()e++i("&4+< )(44(,ed by t$e bu+i"e++ e(4e &"d H(u+e,i)eF+.
I%"r5r"%a%3>
Re4i&"'e ,&+ %etti"% it+ t&#%et+ 'u+t(me#+ &"d it $&+ t(
'("'e"t#&te m(#e (" d(i"% di))e#e"t tye+ () #(m(ti("+ )(# &tt#&'ti"% t$e
#em&i"i"% '4&++e+ () 'u+t(me#+.
-''
8'
/'
+'
&'
'
Frequency o
Aa-**3
#(m t$e &b(?e %#&$ it i+ (b+e#?ed t$&t Q e(4e e"te#i"% t$e +t(#e+ &t
t$e time () +e'i&4 ())e#+< 2Q e(4e &#e '(mi"% t( #e4i&"'e t#e"d+ +t(#e+
m("t$4y &"d 26Q &#e '(mi"% ,$e"e?e# t$ey "eed &"d -u+t Q e(4e ,e#e
'(mi"% i"t( t$e +t(#e+ (" ,ee=4y b&+i+.
I%"r5r"%a%3
(+t () t$e e(4e '(mi"% i"t( t$e +t(#e+ du#i"% +e'i&4 ())e#+ &"d +(me
&#e '(mi"% m("t$4y &"d ,$e" e?e# "eed &#i+e+ )(# t$em. S(< Re4i&"'e $&?e t(
'("'e"t#&te (" m&i"t&i"i"% t$e #e4&ti("+$i ,it$ t$e 'u+t(me#+ i" +u'$ & ,&y
t$&t it +$(u4d #et&i" it+ 'u+t(me#+.
5. Ar" 4 +a55 0%+ %+" -a% r"-a" %r"1* *%r"* %+" %3
9es !5 0.0
No . 10.0
Total 50 100.0
-&'
-''
8'
/'
no
+'
&' 2es
'
- &
Aa-**3>
#(m t$e &b(?e )i%u#e it ,&+ '4e&# t$&t m&>imum e(4e 0Q )ee4 t$&t
t$ey ,e#e $&y ,it$ t$e 4('&ti(" () t$e +t(#e+ i" t$e 'ity &"d #em&i"i"% 10Q
,e#e "(t $&y ,it$ t$e 4('&ti(".
I%"r5r"%a%3>
It ,&+ '4e&# t$&t m&>imum () t$e #e+("de"t+ $&?e t(4d t$&t #e4i&"'e t#e"d+
+t(#e+ ,e#e 4('&ted &t t$e e#)e't 4('&ti("+ i" t$e 'ity. Re4i&"'e t#e"d+ '&"
'("'e"t#&te (" b#i"%i"% m(#e 'u+t(me#+ i"t( t$e +t(#e+ &+ t$ey ,e#e 4('&ted i"
t$e #i%$t 4('&ti("+ i" t$e 'ity.
St#("%4y -+ &8$'
)) //$'
&%#ee
) /$'
/i+&%#ee
.' -''$'
T(t&4
ston!l2 a!ee
a!ee
disa!ee
Aa-**3>
#(m t$e &b(?e t&b4e &"d )i%u#e it i+ '4e&# t$&t 66Q () e(4e &%#eed t$&t
+t&)) %#eeted t$em &"d ())e#ed t( $e4 t$em< 2Q $&?e +t#("%4y &%#eed< ("4y 6Q
,e#e di+&%#ee.
I%"r5r"%a%3>
#(m t$e t(t&4 () 50 #e+("de"t+ "( ("e $&+ %i?e" t$e #e+("+e &+
+t#("%4y di+&%#ee &"d ?e#y 4e++ $&?e %i?e" di+&%#ee +( it i+ ?e#y %((d t$&t "(
("e $&?e "e%&ti?e #e+("+e #e%&#di"% t$i+. S( #e4i&"'e t#e"d+ '&" '("'e"t#&te ("
t#&i"i"% t$e em4(yee+ i" & bette# ,&y )(# &++i+ti"% di))e#e"t tye+ () 'u+t(me#+<
em4(yee+ mu+t be m&de t( '(mmu"i'&te i" t$e 4&"%u&%e ,$i'$ ,&+
u"de#+t&"d&b4e t( t$e 'u+t(me#+.
ston!l2 a!ee
a!ee
disa!ee
Aa-**3
(#e t$&" 60Q () t$e #e+("de"t+ &%#eed t$&t +t&)) ,&+ &?&i4&b4e t( &++i+t
t$em i" time4y m&""e# &"d 22Q () #e+("de"t+ $&?e +t#("%4y &%#eed &"d -u+t
16Q () #e+("de"t+ di+&%#eed .
I%"r5r"%a%3>
#(m t$e &b(?e d&t& it i+ '4ey u"de#+t((d t$&t ?e#y )e, 'u+t(me#+ )ee4 t$&t
+t&)) ,&+ "(t &?&i4&b4e i" time4y m&""e# &"d t$e m&>imum () t$e #e+("de"t+
)ee4 t$&t +t&)) ,&+ &?&i4&b4e.
Ne,+&e#+ 16.0
e&)4et+ 1.0
B&""e#+ 9 H(&#di"%+ 16 2.0
#ie"d+ 9 #e4&ti?e+ 1C !.0
50 100.0
#ie"d+ 9 #e4&ti?e+
T(t&4
&'
-.
-'
.
'
Aa-**3
#(m t$e &b(?e d&t& it ,&+ '4ey (b+e#?ed t$&t !Q () e(4e '&me t(
="(, &b(ut #e4i&"'e t#e"d+ t$#(u%$ t$ei# )#ie"d+ &"d #e4&ti?e+ &"d 2Q ()
e(4e t$#(u%$ b&""e#+ &"d $(&#di"%+< t$#(u%$ 4e&)4et+ i+ 1Q &"d t$#(u%$
"e,+&e# &d?e#ti+eme"t i+ 16Q.
I%"r5r"%a%3
#(m t$e &b(?e &"&4y+i+ it '&" be (b+e#?ed t$&t &4m(+t &44 t$e 'u+t(me#+
e"te#i"% i"t( t$e +t(#e 4i=e t( ?i+it t$e +t(#e &%&i". Re4i&"'e $&?e t( m&i"t&i" &
bette# #e4&ti("+$i ,it$ t$e 'u+t(me#+ )(# m&=i"% t$em t( '(me i"t( #e4i&"'e
t#e"d+ +t(#e+ &%&i" by t#&i"i"% t$e em4(yee+ )(# &++i+ti"% 'u+t(me#+.
-.
-'
.
'
!alid
Particular Frequency Percent
Ma: -) &/
Me!a mat 8 -/
Li%est2le / &+
#antaloons 7 -&
Othes + -+
Aa-**3
#(m t$e &b(?e it i+ (b+e#?ed t$&t 26Q #e)e# +$(i"% i" m&>< 16Q i"
e%& m&#t< 1!Q &"t&4(("+< 12Q i" i)e+ty4e &"d Q i" (t$e# tye+ () #et&i4
&&#e4 +t(#e+.
I%"r5r"%a%3
#(m t$e &b(?e &"&4y+i+ it i+ ?e#y '4e&# t$&t ,e '&" '("+ide# &> &"d
B#&"d )&'t(#y &+ t$e '4(+e '(metit(#+ () Re4i&"'e t#e"d+. *&"t&4(("+ &#e &4+(
'("+ide#ed &+ t$e '(metit(#+. S(< Re4i&"'e t#e"d+ '&" '("'e"t#&te (" d(i"%
#(m(ti("+ bette# t$&" it+ '(metit(#+ )(# &tt#&'ti"% m(#e 'u+t(me#+.
!alid
Particular Frequency Percent
9es +) 8/
No 7 -+
Total .' -''
Aa-**3
6Q () #e+("de"t+ +&id t$&t t$ey ,(u4d 4i=e t( #e'(mme"d #e4i&"'e t#e"d+ t(
t$ei# )#ie"d+ &"d #e4&ti?e+< ("4y 1!Q +&id t$&t t$ey ,(u4d "(t 4i=e t( #e'(mme"d
#e4i&"'e t#e"d+.
I%"r5r"%a%3
It i+ ?e#y %((d )(# #e4i&"'e t#e"d+ t$&t 6Q () e(4e ,$( &#e '(mi"%
i"t( +t(#e 4i=e t( ?i+it t$e +t(#e &%&i" &"d &4+( t$ey ,(u4d 4i=e t( #e'(mme"d
#e4i&"'e t#e"d+ t( (t$e#+. S( #e4i&"'e t#e"d+ '&" '("'e"t#&te (" t$e #em&i"i"%
e(4e ,$( &#e "(t 4i=e4y t( #e'(mme"d #e4i&"'e t#e"d+ t( (t$e#+ by &++i+ti"%
t$em i" #(?idi"% ,$&t t$ey ,&"t.
FINDINGS
SUMMAR2 OF FINDINGS3
• u+t(me#+ '&""(t )i"d t$e T@+$i#t+ i" +ie +m&44 &"d medium< ?e#y )e,
+ie+ T@+$i#t+ &?&i4&b4e i" t$e +ie+ +m&44 &"d medium.
• (+t () t$e 'u+t(me#+ ,e#e 4((=i"% )(# m(#e ,e44 ="(," b#&"d+< ,$e#e
Re4i&"'e t#e"d+ '("'e"t#&ti"% (" t$ei# (," #i?&te 4&be4+.
• St&))+ ,e#e bu+y d(i"% t$e &##&"%eme"t () me#'$&"di+e i" t$e (e"i"%
$(u#+ 11&m@2m< ?e#y )e, +t&)) &?&i4&b4e t( $e4 'u+t(me#+ ("
,ee=d&y+.
• u+t(me#+ &#e "(t bei"% &+=ed by t$e +t&)) t( )i44 i" di))e#e"t tye+ ()
#(m( ())e# &4i'&ti(" 4i=e T#y.
• S(me tye+ () ,(#=+ 4i=e #eb#&"di"% t$e di))e#e"t +t&44+ i" t$e +t(#e<
e4e't#i' ,(#=+ $&e"i"% i" t$e +t(#e i" t$e ,(#=i"% $(u#+ '#e&ti"%
di+tu#b&"'e t( t$e 'u+t(me#+.
• &"y 'u+t(me#+ )ee4 t$&t e>t#& '$&#%e )(# '&##y b&%+ $&?e t( be
i"'#e&+ed.
• u+t(me#+ i" t$e =id+ +e'ti(" )ee4 t$&t t$e '(44e'ti("+ )(# =id+ $&?e t( be
i"'#e&+ed.
• S(me 'u+t(me#+ i" t$e =id+ +e'ti(" +&id t$&t t$e b(tt(m ,e&# )(# =id+
$&?e t( be m(#e '(4(u#)u4 but t$e =id+F b(tt(m ,e&# i" t$e +t(#e &#e 4&i"
'(4(u#+< &44 &#e &4m(+t +imi4&# m(de4+.
• S(me 'u+t(me#+ &#e &+=i"% )(# t$e )((t,e&#. Re4i&"'e ,&+ 4((=i"% +(me
'u+t(me#+ ,$( ,e#e '(mi"% i"t( t$e +t(#e )(# buyi"% t$e )((t,e&#.
• A4te#&ti(" time $&?e t( be #edu'ed. &"y 'u+t(me#+ &#e ,&iti"% i" t$e
+t(#e )(# &4te#&ti(".
UESTION
/&i4y Wee=4y
("t$4y Yey
/i+'(u"t
S&?i"% () time
B#&"d '("+'i(u+"e++
Ot$e#
Ye+ N(
5. A#e y(u &%#ee ,it$ t$e u"'$ 4i"e Sr D"9+" $" M"+"'a”
Ye+ N(
Ye+ N(
Ye+ N(
Ye+ N(
!. /( y(u +$( #e%u4y &t Re4i&"'e T#e"d+
Ye+ N(
H(, ()te"
5. W$&t i+ t$e &?e#&%e time t$&t y(u +e"d &t Re4i&"'e T#e"d+
O''&+i("&44y
Ye+ N(
Ye+ N(
1. A#e y(u %(t t$e '4(t$e+ &''(#di"% t( y(u# "eed< +ie< &"d
'(4(u#
Ye+ N(
2. H(, d( y(u )ee4 &b(ut t$e u&4ity I"di&" ,e&# '4(t$e+ i"
Re4i&"'e t#e"d+
1. H(, m&"y time+ y(u $&?e ?i+ited t$e +t(#e +i"'e it ,&+ (e"ed
5. A#e t$e 'u+t(me#+ +&ti+)ied ,it$ t$e #(du't i" &44 +e%me"t+ ())e#ed by
Re4i&"'e T#e"d+
Ye+ N(
5. O" ,$i'$ (''&+i(" d( y(u t&=e e>t#& '&#e t( d#e++ +m&#t4y &"d ,$i'$
b#&"d d( y(u =ee #e+e#?ed )(# t$i+ (''&+i("1 B#&"d
e+ti?&4+ *&#tie+ /&te+ /i+'(t$eue+
Bi#t$d&y
8&#iety
N(t +&ti+)ied ,it$ #e?i(u+ b#&"d
u##e"t &+$i("
Du&4itie+ () "e, b#&"d
Ye+ N(
Ye+ b N(
2. A#e y(u $&y ,it$ t$e #etu#" (4i'y i" (u# +$(
Ye+ b N(
Ye+ b N(
d m("t$4y e (''&+i("&44y
d &4("e
d ,eddi"%+
CONCLUSION
#(m t$e &b(?e )i"di"%+ t$e )(44(,i"% &#e t$e '("'4u+i(" ("
'u+t(me# +&ti+)&'ti(" ,it$ #e%&#d+ t( #e4i&"'e t#e"d+. #(m t$e
+tudy ,e '("'4ude t$&t &44 t$e 'u+t(me#+ &#e "(t )u44y +&ti+)ied
,it$(ut ("4y #e4i&"'e t#e"d+ but &4+( ,it$ t$e #em&i"i"%
'(metit(#+ () #e4i&"'e t#e"d+< 'u+t(me#+ &#e )i"di"% +(me )&u4t+
,it$ e?e#y &&#e4 +t(#e+ .
T$e 'u+t(me#+ e"te#i"% i"t( t$e +t(#e &#e $&y ,it$ t$e ())e#+
&?&i4&b4e i" t$e +t(#e t$&t t$e ())e#+ &#e %((d ?&4ue )(# t$ei# m("ey.
But )#(m my (b+e#?&ti(" i '&" '("'4ude t$&t #e4i&"'e t#e"d+ ,&+
+e"di"% 4(t () m("ey )(# di))e#e"t tye+ () m&#=eti"% &"d
#(m(ti("&4 &'ti?itie+ )(# d#i?i"% m(#e 'u+t(me#+ i"t( t$e +t(#e+<
but #e4i&"'e ,&+ "(t '("'e"t#&ti"% (" '("?e#ti"% t$e e(4e ,$(
e"te#ed t$e +t(#e i"t( & )i"&4 'u+t(me#+ .
A)te# '("du'ti"% & t$#(u%$ +u#?ey &"d #e+e&#'$ (" #e4i&"'e t#e"d+
it i+ (b+e#?ed t$&t it ,&+ bee" e#'ei?ed &+ & %((d b#&"d. It $&+
%((d 'u+t(me# 4(y4ity &"d &4+( &tt#&'t+ & 4&#%e "umbe# () "e,
'u+t(me#+. It &4+( ())e#+ it+ 'u+t(me# & u"iue +$(i"% e>e#ie"'e
& )e, b#&"d+ '&" ())e#.