Section 1 : Chapter 2

SECTION 1 : CHAPTER 2

WHY ISREVENUE
ASSURANCE IMPORTANT?

Considering the attention being given to revenue assurance, one

might mistakenly surmise that telco managers have never before
thought of tracking revenues.

In fact, telecommunications companies have been tracking and bill-

ing for services for decades, some with the help of formally defined
revenue assurance departments.

Why, then, are telco operators suddenly applying renewed energy to

the function? There are several contributing factors.

Regulatory Pressure
Continued scrutiny and pressure by regulators mean today’s tel-
co executives must be able to point specifically and definitively to
proof for the numbers they report to stockholders and the public.
Sarbannes-Oxley (SOX) and a host of other regulatory requirements
are forcing carriers around the world to rethink how they track their
network and billing activities. Executives now require more com-
prehensive and transparent forms of revenue assurance (RA) to
access the numbers and maintain the necessary integrity.

Profit Pressure
For most telcos, the highly profitable days of the past are gone, and
surviving today’s competitive market requires them to “tighten their

eXcellence in Telecommunications 13