LADIES CAB BUSINESS MODEL

Key Activities Key Partners Customer

Value Proposition Customer
segmentation
 Drivers Relationship
 Platform (App
 Investors  Riders
Development) &  Riders
 Payment Processors  Safety and Security  Social Media
Enhancement  Women who don’t own
 MAP API Providers  Convenient working  Customer Support
 Marketing & Customer a car
 Map tracking cab  Reviews, Rating &
Acquisition  Women who can’t Drive
 On-demand booking Feedback System
 Sales Promotions to  Women who don’t want
 Women looking for
acquire new customers to drive themselves
convenient ride
 Hiring lady drivers  Women looking for
 Women who don’t want
 Communication with convenient ride
to ride with male drivers
Driver, Customers and Key Activities  Women who don’t want
 Drivers Revenue Stream
partner to ride with male drivers
 Network ( women Driver  Easy to Access more
 Expand to new cities  Drivers
&Riders) passengers  Surge Price
 Women who own a car
 Technology Talent  Opportunity for women  Premium Rides
and looking for
 Creating Brand Image to earn  Commission per rides
job/income.
 Freedom to choose  App Downloads
 Looking for flexible work
working hours
environment

Channels Cost Structure

 Websites  Voucher Digital Ads,Paid  Research and Development
 Technology Infrastructure
 Mobile App for Android Ads  Customer Acquisition cost
 Customer Support
 Word of Mouth  Media Coverage
 Launch Events and Merketing expenses
 Social Media