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Vartopia Vendor Deal Registration Platform

The importance of Deal Registration

Deal registration programs help technology vendors forecast channel pipeline value and manage channel conflicts
effectively. Deal registration programs also help Technology vendors to drive net new business, improve channel
coverage and partner loyalty. It is a time-tested process channel partners use to request special rights to a deal from
vendors. It provides partners a means to communicate with technology vendors about a deal and get priority for the
opportunity if their request is approved by the vendor. Today, most of the forward-looking vendors are using it as a
mechanism to drive channel business transformation for the digital era.

But why only a few deals get registered?

27% of deals booked by 65% of deal registrations are 75 % of deals are not
partners get registered in the typical not created by the reseller sales rep registered because the process is
deal registration system responsible for the closing the deal too difficult for partner sales reps
-SiriusDecisions - Vartopia Research to complete - Channel Experts

It is an undeniable fact that Deal registration is time consuming and resources straining process to manage. It takes
away valuable time from partner sales reps and channel operations teams,unless supported by channel process
automation. The difficulty of navigating through complex partner portals and other channel technology stack with
multiple logins, coupled with poorly designed discounts and channel incentives deter many partners and their sales
reps from registering deals with vendors.

Vartopia Vendor Deal Registration Platform: Enabling Exceptional Partner Engagement

Vartopia Deal Registration Platform provides technology vendors deeper insights into every partner opportunity
-
& actionable data to manage partner performance from within their Salesforce CRM. Vartopia makes it exceptionally
easy for vendors and partners to streamline their deal registration process and provides shared visibility across
Accounts, Contacts and Opportunities. Vartopia helps vendors derive more value from their partner relationship
e-
management tools by providing a single sign-on for partner users, apart from maintaining a definitive record of all
deal registrations. This allows partners to seamlessly submit deal registrations and effectively collaborate on deals.

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Key Features & Benefits

Managed Salesforce App Branded Deal Registration Approvals & Escalation

Provides a unique 3-way visibility on
channel pipeline, makes it easy to
manage and measure indirect sales
opportunities directly from vendor's
Salesforce CRM.
Portal
It can be seamlessly integrated with
partner portal via SSO. Enhances ease
of use and partner adoption.
Management
Deal requests are assessed based on
your business rules & internal
workflows. Helps to streamline
channel operations

Automated Alerts & Complete Audit Trail Reporting & Analytics

Notifications Safeguards program compliance and Robust analytics & dashboards on
Anywhere, anytime, any device, resolves disputes. Helps to build trust deal approvals, rejections and overall
registration status updates. Ensures with partners and injects transparency channel performance.
seamless collaboration on deals. to channel operations.

Why Vartopia Voice of our customers*

Proven Channel Expertise
100+ Years of combined channel experience and
certified Salesforce ISV.
Vartopia Network
Always- on digital ecosystem of 30+ technology
vendors & 13,000 channel partners to accelerate
out of the box growth.
Continuous Innovation
Vartopia continuously innovates with new features
to improve our customers’ deal registration program
adoption and channel success.
Industry Recognition
Independent industry analysts have assessed and
recognized our deal registration & channel
enablement solutions.
Comprehensive Support
Our team ensures that customers get the best
experience all the way from design to launch to
maintenance phase.

*Salesforce AppExchange reviews.

© Copyright 2019 Vartopia, LLC. All rights reserved. Vartopia LLC, the Vartopia LLC logo, and other Vartopia LLC marks are trademarks and /or registered trademarks of
Vartopia LLC, in the United States and/or other countries. Other company and product names may be trademarks of the respective companies with which they are associated.

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