Symbiosis Law School, NOIDA

Constituent of Symbiosis International (Deemed University)

(Established Under Section 3 of the UGC Act, 1956 Vide Notification No. F.9 – 12/2001- U.3 of the Government of India)
Re Accredited By NAAC (UGC) with ‘A’ Grade |Approved by Bar Council of India
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Internal Continuous Evaluation (October 2021)
Tutorial
Course: Strategic Management
Semester: V (BB.A.LL.B.)
(Batch: 2019-24)

Day and Date: Monday, October 11, 2021 Time: 03:00 PM – 04:30 PM

10
Instructions:
1) Type the answers and Upload/ turn in after completion of tutorial.
2) Mention your name, PRN, Division and Batch.
3) The answers of tutorial must be submitted on ‘Assignment @Microsoft Teams’ between 04:30 PM-
04:035 PM. Late submission will invite the penalty. Submission made between 04:36 PM - 04: 45 PM
will lead to deduction of 3 marks from the marks obtained in Tutorial. Submission made between 04:46
PM – 04:59 PM will lead to deduction of 5 marks from the marks obtained in Tutorial. No submission
will be accepted after 05:00 PM.
4) The examinees should complete all steps then submit and turn in the answer of the Tutorial on
‘Assignment@Microsoft Teams’. Examinees are required to attempt all the questions carefully
5) You are evaluated on understanding rather than recall and memorization.
6) The answer must be original. If it is found that the answer is copied from any source then zero marks
will be awarded.

Question 1. Analyze any industry you are familiar with using porter’s five forces and also explain the PESTLE
factors that may have or will potentially influence the industry. (5 Marks)

Question 2. Using the information in Table, critique the adequacy and merit of the following vision statements,
listing effective elements and shortcomings. Rank the vision statements from best to worst once you complete
your evaluation with justification. (5 Marks)

Vision Statement Effective Elements Shortcomings

Amazon
Our vision is to be earth’s most customer centric company; to build a
place where people can come to find and discover anything they might
want to buy online.

MasterCard
• A world beyond cash.

Hilton Hotels Corporation

Our vision is to be the first choice of the world’s travellers. Hilton
intends to build on the rich heritage and strength of our brands by:
• Consistently delighting our customers
• Investing in our team members
• Delivering innovative products and services
• Continuously improving performance
• Increasing shareholder value
• Creating a culture of pride
• Strengthening the loyalty of our constituents
The Coca Cola Company

Our vision is to craft the brands and choice of drinks that people love, to
refresh them in body & spirit. And done in ways that create a more
sustainable business and better shared future that makes a difference in
people’s lives, communities and our planet.