You are on page 1of 2

Chinese ev market

Give me prediction
1 Strategy of the firm who started it
Whos the follower and the leader
Next year whos the market going to be

This is like lowering prices to increase profits. This entails lowering costs as
well. Such leaders are loss leaders. Such followers are those who have no
option but to cut prices to survive competition. Often quality is not maintained
in such cases.
Such strategy is more like strategic complement. In this case both are doing
the same thing. This is not the best strategy as the market might collapse. The
best way could be to form a collusion or the other firm should not cut prices
and should rather keep the difference as a premium price.

Answer: The future shape of the EV market in China will going to be quite
competetive and growing because China's market for passenger electric
vehicles emerged from a yearlong downturn. After a sustained drop in vehicle
sales brought on by a reduction of government subsidies and compounded by
the effects of COVID-19, consumer confidence returned. The latest sales
figures show that by August, total EV sales had risen year over year for a
second consecutive month.  

This growth has generally been consistent across all EV segments. In July,
the Shenzhen, China-based BYD, which competes mostly in the small and
midsize space, achieved its first 2020 year-over-year sales increase for its all-
electric vehicles, ending a 10-month dip.  

And in future there is hight possibility that it will become concerntrated due to
the increase in the demand of EV in china.

Companies like NIO, Tesla and other small startup are more likely to lead the
market because in one of the world's most advanced factories, a start-up is
working to ensure the future of electric cars is driven by China.
Each vehicle comes with an artificially intelligent dashboard robot, access
to drive-through NIO power stations that swap out dead batteries, and
exclusive NIO clubhouses. Similarly, NIO, a 6-year-old EV startup that
focuses on the luxury segment, saw its sales begin to recover in early April
and by June had set a new monthly sales record, delivering 3,740 vehicles.
Surpassing both of these companies was Tesla. At the start of this year, Tesla
delivered its first China-made car to consumers, with its Model 3 sedan rolling
off the production line of its Shanghai plant — Gigafactory 3, the first outside
the US. By August, the company had sold over 65,000 vehicles for the year,
establishing it as the leading EV manufacturer in the country. The rebound is
the latest twist for a sector that has experienced spectacular growth over the
past decade.

All this reflects that startups can be the leader in this EV segment in China.

You might also like