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o
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10
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‫قن‬ ‫ن‬ ‫ث‬ ‫إن‬ ‫ن‬ ‫ى‬ ‫‪،‬‬ ‫إل‬ ‫ً‬ ‫حق‬
‫ه‪.‬‬ ‫ن‬ ‫ه‬ ‫غف ن‬ ‫س‬
‫ئ‬ ‫ى‬ ‫ض‬ ‫‪،‬‬ ‫نإ‬ ‫س ن‬ ‫ن‬ ‫ث‬
‫ى‬ ‫ه‬ ‫ن‬ ‫‪ .‬ال ه‬ ‫ً ن‬ ‫ئ‬ ‫ف‬ ‫أل‬ ‫فض ‪،‬‬ ‫ال‬
‫ه‬ ‫ف ن‬ ‫ه‬ ‫ال‬ ‫ه ال‬ ‫ث‬
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SEO
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‫إل‬
‫غ‬ ُ
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‫‪.‬‬ ‫إل‬ ‫غ‬

‫إلظ‬
‫‪.‬‬ ‫آل‬ ‫ظ‬

‫&‬
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‫إل‬ ‫غ‬
‫‪.‬‬
‫ُ‬ ‫‪.‬‬
‫‪.‬‬ ‫ص‬ ‫إل‬
‫‪.‬‬ ‫غض ظ‬

‫‪....‬‬ ‫–‬ ‫–‬ ‫–‬ ‫–‬

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‫إل‬

‫‪,‬‬
‫‪.‬‬
‫‪.‬‬

‫‪.‬‬

‫‪ ،‬ن‬ ‫ه‬ ‫‪ ،‬ض‬ ‫ال‬ ‫ه‬ ‫ً‪،‬‬ ‫ث‬ ‫ف‬ ‫ن ن ‪10‬‬

‫‪ ،‬ه‬ ‫نث‬ ‫‪،‬‬ ‫أ‬ ‫ف‬ ‫ق‬ ‫ه‬
‫ض ‪.‬‬ ‫هق‬ ‫ن‬ ‫ن‬

‫‪:‬‬ ‫ص‬ ‫غ‬

‫‪.‬‬ ‫ق‬ ‫ن‬ ‫ن‬

‫‪.‬‬ ‫ق‬ ‫‪ ،‬ف ‪،‬‬ ‫ن‬ ‫ن‬
‫ف‪.‬‬ ‫ُف ‪،‬‬ ‫ن‬ ‫ن‬ ‫ن‬
‫‪.‬‬ ‫ض‬ ‫ن‬ ‫‪ ،‬ن‬ ‫إ‬ ‫ن‬ ‫ن‬
‫‪.‬‬ ‫ن ن‬ ‫ق‬ ‫إى‬ ‫ق‬ ‫ج‬ ‫ن‬
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(
)
‫ج‬
‫إل‬
. 3 ‫إل‬
.

.
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‫غ‬ ‫أل‬ ‫‪.‬‬

‫‪.‬‬
‫‪،‬‬ ‫ض‬ ‫ئق ئ‬ ‫أ ن‬ ‫؛‬ ‫ئ‬ ‫ق‬
‫‪.‬‬ ‫إى‬ ‫ق‬ ‫‪،‬‬ ‫ن‬
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.
. ‫ص‬ •
. •
. ‫ص ظ‬ •
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.
. ‫ج‬
‫إل‬ ‫ج‬
.
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،Snapchat ،Instagram ‫إل‬

.
‫ج‬
. ‫إل‬
‫إل‬
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.
. Webinars - ‫إل‬ Podcasts -

‫غ‬
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‫ه‬ ‫ن‬

‫ه‬ ‫ه ه‬ ‫ال‬

‫‪10‬‬
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‫غ‬

‫إل‬
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‫غ‬
Buyer Persona
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‫‪Buyer Persona‬‬

‫ص‬
‫‪.‬‬
‫ص‬

‫‪.‬‬ ‫إ‬ ‫ى‬ ‫ى‬ ‫إن‬

‫إ‬ ‫ث ن ن‬ ‫ص ن‬
‫‪.‬‬ ‫ص‬ ‫ق‬ ‫ن‬ ‫‪،‬‬ ‫ج إى‬ ‫ن‬
‫ه‬ ‫ن‬ ‫أ‬ ‫ن‬ ‫ئ‬ ‫ئ‬ ‫ض‬
‫‪:‬‬ ‫ئ‬
‫ن‬
‫ى إل‬ ‫قه‬ ‫ن ض‬

‫‪Answer The Public‬‬

‫ق‬ ‫ث‪،‬‬ ‫ى‬ ‫ئ‬ ‫ض‬ ‫ن‬
‫ن‬ ‫ض‬ ‫ئ‬ ‫ض‬ ‫ض‬
‫‪.‬‬ ‫ث‬ ‫ؤ‬

‫‪Question DB‬‬
‫ض ‪.‬‬ ‫ال‬ ‫ال‬ ‫ئ‬
‫‪Quora‬‬
‫‪،‬‬ ‫ال‬ ‫ن‬ ‫ئ‬ ‫ح‬ ‫ى‬ ‫ال‬ ‫ن‬
‫‪.‬‬ ‫ال‬ ‫ال ئ‬ ‫ؤ‬ ‫ن‬ ‫ض‬ ‫ض‬
‫‪Google trends‬‬
 ‫‪.‬‬ ‫ث‬ ‫ض‬ ‫ث‬ ‫ن‬
‫ن‪.‬‬ ‫ؤ‬ ‫ث‬ ‫ف‬
‫ث ن‬ ‫ئ‬ ‫إن‬
‫ص‬ ‫ق‬ ‫ى‬ ‫ن‬ ‫ئ‬ ‫ه‬
‫‪.‬‬
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‫ى‬ ‫س‬ ‫‪،‬‬ ‫ن‬ ‫ال‬ ‫ص‬ ‫ق‬ ‫ال‬ ‫ه‬

‫ث‬
‫ف‬ ‫ق‬ ‫ث ظ‬ ‫ى‬ ‫ث‬ ‫إ‬ ‫‪،‬‬ ‫ث ن‬
‫‪.‬‬ ‫ى‬ ‫ص‬ ‫ى‬ ‫ضغ‬ ‫ث‬
‫‪:‬‬ ‫ئ‬ ‫ئ‬ ‫ى‬ ‫إل‬
‫ه‬ ‫ن ن‬
‫ه‬ ‫ث‬ ‫ى‬ ‫ن‬ ‫ثى‬
‫ث‬
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‫ص‬

‫‪Consideration‬‬ ‫ال‬
‫ص‬ ‫ن‬ ‫ىث‬ ‫ن‬
‫ن‬ ‫‪،‬‬ ‫ن‬ ‫ئ‬
‫ف‬ ‫ص‬ ‫ق‬ ‫ى‬ ‫ن‬ ‫‪،‬‬ ‫ث‬
‫‪.‬‬ ‫ال‬

‫‪:‬‬ ‫ال‬ ‫ئ‬ ‫ئ‬ ‫ى‬ ‫إل‬

‫ه‬ ‫ن‬ ‫ن‬
‫ث‬ ‫ق‬
‫ن‬ ‫ن‬ ‫ض‬
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‫ص‬ ‫ض‬

‫ث‬ ‫ن‬ ‫ى‬ ‫ن‬ ‫ئ ن‬ ‫ث‬

‫ال‬ ‫ن‬ ‫ص‬ ‫ض‬
‫‪.‬‬ ‫ال‬ ‫إل‬ ‫إل‬
‫ن( ‪CTA:‬‬ ‫إ‬ ‫ى‬ ‫ث‬ ‫ن ض‬ ‫ف‬
‫) ‪Call To Action‬‬

‫‪:‬‬ ‫ئ‬ ‫ئ‬ ‫ى‬ ‫إل‬

‫ن‬ ‫ه‬ ‫ً ن‬ ‫ق‬
‫ه‬ ‫ن‬ ‫ن‬ ‫ق ه ض‬ ‫ج‬
‫ق ه‬ ‫ج‬ ‫ف‬ ‫ق ق‬
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‫ظ‬

‫ظ‬

‫ض‬ ‫غ‬

‫ظ‬
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‫ض‬

‫ص‬

‫ئ‬ ‫ئ‬ ‫ن‬ ‫ق‬ ‫ص‬ ‫نق‬

. ‫ئ‬ ‫ه‬ ‫ن‬ ‫ه ف‬ ‫ض‬

. ‫آل‬ ‫ث‬ ‫آ‬ Twitter:

Events“.“ ‫ث‬ ‫ض‬ ‫ث‬ ‫ ف‬Facebook:
. ‫ص ث‬ ‫ف‬ Instagram:
. ‫ث‬ ‫ظئ‬ ‫ال‬ Linked-in:
.‫ه‬ ‫ف‬ How to” ” step by step” ” ‫ ال ف‬Pinterest:
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‫غ‬

‫ص‬
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( SWOT )
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( SWOT )

Threats Opportunities Weaknesses Strengths

‫ص‬

‫ص‬
‫ص‬

‫ى‬ ‫ه ن‬ ‫ه ن‬ ‫ه‬ :
‫ن‬ : ‫(ث‬ ‫إل‬
) ‫إل ج‬ : ( :
: ( ‫ص‬ ‫ص‬ :‫ص‬

SEO : ( :
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‫ه‬ ‫ه‬ ‫ى‬ ‫ث‬

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‫ه‬ ‫ى‬ ‫ث‬

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-
) - - - - ‫خ‬ - ‫خ‬ (
. -
. ‫غ‬ ُ
‫ج‬
 ‫‪Slide 1‬‬

‫ج‬ ‫ُ‬ ‫إ‬ ‫ن‬ ‫ظ‬ ‫ص‬ ‫آلن‬ ‫ً‪،‬‬

‫ن‬ ‫ال‬ ‫ى‬ ‫ض ح‬ ‫ُ ق‬ ‫ه‪.‬‬
‫ج‬ ‫ق‬
‫ف )‬ ‫(‬ ‫ف‬ ‫ن‪،،‬‬ ‫إ ىق‬
‫ق‬ ‫ه‬ ‫ف‬ ‫ث‬ ‫)‪.‬‬ ‫(‬ ‫إ ق‬
‫‪.‬‬ ‫ن‬
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‫ج‬

‫ض ق‬ ‫ن‬
‫ئ‬ ‫‪،‬‬
‫ث ‪.‬‬ ‫ى‬ ‫ى‬
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‫ج‬

‫غ‬ + + +
cta +
.
.
.
.
.
.
 ‫‪Slide 5‬‬

‫ه‬ ‫ى ف ه ال‬ ‫ف‬ ‫ال‬

‫ه‬ ‫ه‬ ‫ه‬ ‫ه ئه‬

‫ه‬ ‫ى‬ ‫ه ف‬

‫‪10‬‬
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‫ظ‬

‫ن‬ ‫‪o‬‬
‫ن ق‬ ‫‪ o‬أ‬
‫ن ئ‬ ‫‪o‬‬
‫‪CTA‬‬ ‫‪ o‬ض‬
‫ال ث‬ ‫ن ال ئ‬ ‫‪o‬‬
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‫ظ‬

o
o
‫ص‬ o
o
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‫غ‬
 Slide 10

‫ص‬
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‫ج‬

Google Analytics .
feedly: .
Sumo : 3
Google Trends):
Google Calendar & Trello.
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‫ه‬ ‫ه‬ ‫ه‬

‫ج‬ ‫ه نث ث‬ ‫ه‬ ‫ى‬
‫ه‬ ‫ه ن‬
‫ه‬ ‫فئه‬