Conflict and Group Decision Making

 As different members have different ideas and perspectives so conflict is inevitable.

 Difficult to identify problems and opportunities.
 Evaluation and Selection of alternatives are often challenging.
 Post decisional justification and escalation of commitment make it difficult to accurately
evaluate decision outcomes.
 Constructive management of conflict contributes to effective decision making.

Conflict and Role of Communication in a Group.

 Communication is the foundation and life blood for all group members.
 Conflict arises when the sender distorts information.
 Feedback is of course essential to avoid any misunderstanding.
 To avoid group failure there should be smooth flow of information and communication.
 Communication flow can be three types.

1.Downward
1)Downwards 2.Upward
2)Upwards 3.Outward
3)Outward

(Reach the (Information (monitor

bottom rungs flows from information and
of the the lower to disseminate
organizational the higher information for
hierarchy) levels) establish liaison.