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Tyre Sector
Tread gains...!!!
Navin Matta Harshal Patil
Research Analyst Research Associate
+9122 4096 9752 +9122 4096 9725 September 2007
navin@dolatcapital.com harshal@dolatcapital.com
DOLAT CAPITAL
The tyre industry has witnessed an evident upturn since the beginning of the current year. The primary reason
being, the softening of natural rubber prices (42% of total raw material cost). Furthermore, the high capacity
utilizations by most of the leading players and small additions in bias capacities in the next 2 to 3 years would
result in a better pricing power scenario. The demand environment continues to look positive with high growth
expected from the Replacement and Exports segments.
Strong financial health coupled with a well thought out growth stratergy makes Apollo Tyres Ltd ( ATL) our top
pick amongst its peers. We initiate coverage on ATL with a BUY recommendation and a 12 months price target
of Rs 49 based on 12xFY09E fully diluted earnings.
The consistent financial performance, coupled with a extensive product portfolio in the niche OHT segment
makes Balkrishna Ltd an interesting play. We expect the stock to be a re-rating candidate on the back of continued
high earnings growth coupled with the recent de-merger of the non tyre businesses into separate companies.
We initiate coverage on the stock with a BUY recommendation and a 12 months price target of Rs 840 based on
12xFY09E fully diluted earnings.
Valuations matrix
Particulars CMP MCAP Net Sales OPM-% Net Profit EPS (Rs) PER (X) ROE-% ROCE-%
Rs in Mn Rs. FY08E FY09E FY08E FY09E FY08E FY09E FY08E FY09E FY08E FY09E FY08E FY09E FY08E FY09E
Apollo Tyres 38 17,633 47,928 54,203 9.4 10.0 1575 1926 3.1 4.1 12.2 9.4 15.0 17.1 16.2 18.0
J K tyres* 127 3,911 29,151 31,175 8.1 8.4 510 607 12.4 14.8 10.5 8.8 7.6 7.9 10.3 10.6
Ceat 164 7,488 23,503 25,456 7.5 7.8 704 817 15.4 17.9 11.0 9.2 17.2 17.5 18.2 18.5
Balkrishna Industries 598 11,580 10,851 13,800 21.6 20.7 1124 1462 51.3 70.0 11.7 8.6 23.4 26.0 20.9 25.0
* Fig for Sep07 & Sep08
26 September, 2007 1
DOLAT CAPITAL
Barriers to Entry:
Threat of substitutes:
26 September, 2007 2
DOLAT CAPITAL
Furthermore, none of the tyre manufacturers are willing to undertake major capacity expansions in bias tyre facilities,
owing to the eventual shift in preference from bias to radial tyres. Going forward for the next 2-3 years, small capacity
additions in bias tyres segment, if any, would be primarily through brown-field expansions or de-bottlenecking
route.Meanwhile radial pentration is expected to increase only upto 12% from the current 4%.
80
75 100%
70
65 85%
60
NOS in Mn
55 70%
50
55%
45
40 40%
35
30 25%
25
20 10%
2002 2003 2004 2005 2006 2007 2008E 2009E 2010E
We expect a steady demand for bias tyres, mainly in the T&B segment to continue for the next 2 to 3 years. Supply
growth being diminutive in the following years, we anticipate a favorable pricing scenario for bias tyres.
50
40
30
20
10
0
2002 2003 2004 2005 2006 2007
26 September, 2007 3
DOLAT CAPITAL
The increased emphasis on building road infrastructure and ban on overloading is expected to trigger a higher radial
penetration in the T&B segment. The NHDP has estimated infrastructure spent on roads at Rs 2474 Cr by the year end
2012. This would be dedicated towards building of 45,974 kms of road.
We expect radial penetration in the T&B to increase to 12% by 2010 from the current levels of 4%. Our base estimates
peg the demand for radial tyres to reach 1.81 mn tyres in the next 3 years. Based on the average weight and realization
per kg of a radial tyre, we arrive at total sales from radial tyres of around Rs17.9 bn by 2010 (approx ~ 10% of total market
share). This translates into a 55% CAGR over 2007-10.
17%
3%
5%
42%
11%
22%
Source: ATMA
26 September, 2007 4
DOLAT CAPITAL
80
9,000
(in '000 MT)
60
7,000
40
5,000
20
3,000 -
2003 2004 2005 2006 2007P
Source: Rubber Board of India, Dolat Research
The past few years have seen a tight demand supply situation at the domestic level, hence NR prices have been moving
upwards, from a yearly average price of Rs 47 per kg in 2003 to Rs 89 per kg in 2007. During FY07, although the supply
outstripped the demand comfortably, prices rose sharply mainly on account of concerns regarding weather disruptions in
Thailand and certain speculative activities.
1,900
100
1,600
80
1,300
1,000 60
Q1CY06 Q2CY06 Q3CY06 Q4CY06 Q1CY07
12,000 80
(in mt)
9,000 60
6,000 40
3,000 20
0 0
May'06
June'06
July'06
Oct'06
Nov'06
Dec'06
Jan'07
Feb'07
Mar'07
May'07
Sept'06
Apr'06
Aug'06
Apr'07
26 September, 2007 5
DOLAT CAPITAL
The domestic NR prices are closely linked to the international NR prices. The exports rise when there is a significant
parity between international and domestic NR prices. However, since the beginning of the current year, the imports have
increased substantially while the exports are steadily on a declining trend.
Under the advance license and DEPB drawback scheme, the landed cost of rubber works out lower than domestic prices
for the Indian tyre manufacturers . Therefore, the comfortable NR stock levels in the international markets, should curb
any major rise in NR prices. Also, the high degree of linkage between domestic and international prices, should see the
NR prices around the current range of Rs 85 - 95 per kg.
Prices per Kg
Prices per Kg
$ per Brent
60 40 120
50
40 30 90
30 20
60
20
10
10 30
0 0
0
FY02 FY03 FY04 FY05 FY06 FY07
FY02 FY03 FY04 FY05 FY06 FY07
Carbo n B lack SB R-LHS
P B R-LHS Crude Oil (B rent)-$ -RHS Nylon Tyre cord-LHS Caprolactum
The continuous rise in crude prices is impacting the crude related raw materials. PBR, SBR, Carbon Black and Caprolactum
have oil based inputs and hence the movement in crude is driving their prices upwards. Crude oil is at its all time high of
$ 80 per barrel, hence we expect the crude related raw material prices to remain firm in the near term.
However, during the last financial year, the sharp rise in natural rubber prices compelled all the tyre manufacturers to
take price hikes of close to 5 to 10% in two tranches (partial roll back subsequently) . Since then, the NR prices have
cooled off from its peak of Rs 120 per kg to around Rs 80-85 per kg, consequently improving contribution per ton of tyres sold.
Topline growth has been steady over the last 12 quarters with operating margins almost touching 12% for the quarter
ended March 07. With most of the frontline tyre manufacturers announcing massive capex plans, the improving cash
flow from operations would facilitate part funding through internal accruals.
26 September, 2007 6
Apollo Tyre Ltd. DOLAT CAPITAL
CMP: Rs 38
Target Price: Rs 49 Tyre / Buy
Heavy Duty...
Favorable industry dynamics coupled with a well thought-out growth strategy for accelerated growth, makes
Apollo Tyres (ATL) our preferred bet amongst its peers in the industry. We initiate coverage on ATL with a BUY
recommendation and a 12 months price target of Rs 49 based on 12xFY09E fully diluted earnings.
Year Net Sales Growth-% EBITDA OPM-% Net Profit Growth-% EPS (Rs) Growth-% PER (X) ROE-% ROCE-%
2005 22,255 16.0% 1,556 7.0% 627 -12.5% 1.6 -12.5% 23.3 10.7 10.7
2006 26,255 18.0% 2,267 8.6% 897 43.1% 2.3 40.7% 16.2 14.6 12.5
2007 42,992 63.7% 3,942 9.2% 1,173 30.7% 2.5 8.7% 15.0 15.0 17.1
2008E 47,928 11.5% 4,523 9.4% 1,575 34.3% 3.1 24.0% 12.2 15.1 16.2
2009E 54,203 13.1% 5,408 10.0% 2,046 30.0% 4.1 32.3% 9.4 17.1 18.0
Rs in Mn
26 September, 2007 7
DOLAT CAPITAL
Investment Rationale:
Early entrant in the T&B radials segment
ATL is one of the few players to set up a dedicated facility for Truck & bus radials with an installed capacity of 100 TPD
(Tones per day) & is expected to commence operations by the end of FY 09. The total cost of the project is Rs 2.5 Bn.
At present, there are very few players who have the technical know-how to manufacture T&B radials. ATL with the
expertise of Dunlop Tyres (DTL), South Africa would be one of the early entrants in the T&B radials space. We feel that
the company has timed its foray into T&B radials perfectly considering on our estimated sales from T&B radial sales to
reach Rs 17.91 bn which is an increase of 55% CAGR. (Refer – Sales from Radial T&B segment – pg 4).
Apollo having a dominant market share in T&B bias tyres segment, we expect the company to leverage the same to
capture a sizable share from the T&B radial segment. Fast paced improvement in road infrastructure, coupled with
institutionalization of fleet operators could drive faster than expected radial penetration.
3,000 60%
2,500
50%
2,000
Thousand's
40%
1,500
30%
1,000
20%
500
- 10%
2003 2004 2005 2006 2007
The passenger car segment has been the growth driver for Apollo tyres in the export market with a volume based share
of 53%. To cater to the higher end exports market, ATL has launched the W-speed rated high performance tubeless tyre
aimed at enhancing the share in the passenger car tyre segment.
Hence, new product launches in the high growing passenger car segment & Truck & Bus segment, will help Apollo to
further increase its offering in the export markets. ATL’s continued focus on exports has enabled certain amount of de-
risking against domestic demand slowdown.
Aligned with the goal of being a USD 2 Bn Company by FY 2010, based on expansion through the organic and inorganic
route, ATL acquired Dunlop tyres, South Africa in April 2006 in an all cash deal amounting to Rs 2.90 Bn.
The acquisition is expected to yield several synergies, which include, product rationalization, joint sourcing of raw material
for better bargaining power, joint research and development for product upgrades and introduction of new products and
most important of all is sharing of technical know-how and best practices.
26 September, 2007 8
DOLAT CAPITAL
Re-treading:
Apollo Tyres is the only player in the organized market to set up a dedicated facility for re-treading of tyres. Apollo has a
re-treading facility with an installed capacity of 10 TPD located at Haryana. ATL plans to set up three new retreading
facilities, located close to the transport hubs so as to cater to the fleet owners requirement.
Re-treading market consists of just four players in the organized sector who supply retreading material, while the un-
organized sector consists of approx. 10,000 players. The organized sector players supply the tread material to the
unorganized sector players, who in turn re-tread the tyres.
20% 11%
17%
9%
14%
7%
11%
5%
8%
3%
5%
2% 1%
2004 2005 2006 2007 2004 2005 2006 2007
ROCE Apollo JK tyre Ceat MRF * OPM Apollo JK tyre ceat MRF *
From 2005 onwards, ATL has shown a consistent rise in its operating margins despite an unfavorable raw material
pricing scenario. It has the highest margins amongst its competitors in the industry. The premium pricing on some of its
established products coupled with tight control on operating expenses, has enabled the company to steadily improve its
margins. In 2007, the company had margins of 9.2% and the same has moved up to almost 12% during the first quarter
of the current financial year.
ATL has also shown its ability to manage capital efficiently. It has the highest ROCE in the industry of around 17% in
2007. With major capacity expansions planned for most of the leading players, we feel the ability to maintain decent
ROCE will be absolutely crucial.
26 September, 2007 9
DOLAT CAPITAL
Company background
ATL is a market leader in the Truck & Bus tyre segment with around 29% market share. The company has an overall
market share of 22%, making it the second largest player in India. Post the acquisition of DTL in April 2006, ATL is ranked
15th on a global level. Apart from two wheeler tyres, the company has presence in all the other major segments. The
company operates three plants with an overall capacity of 710 tpd. It has recently sold its tubes facility at Ranjangaon.
ATL has three plants in India with an installed capacity of 710 TPD, which manufactures wide variety of tyres.
8%
8% 9%
26%
9%
75%
65%
MHCV LCV Passenger Vehicles Tractor-Rear OEM Markets Replacement Market Exports
Apollo’s business is dominated by the Commercial Vehicle tyres as they account for 75% of revenues. With the major
growth in demand expected from the commercial vehicle tyre segment and the increasing radial penetration in the T&B
tyre segment, ATL would be the key beneficiary.
“Regal” brand of Truck & Bus radials launched by Apollo is on the technical platform provided by DTL. Regal has made
its foot prints in the Indian markets and is perceived as a high quality product in the Indian markets.
Apollo continues to dominate the T&B segment with a focus on expansion in other segments. Sales in volume have
exhibited a 17% CAGR over the past five years. ATL ensures a prompt delivery of its product through a strong dealer network
of 4032 outlets, of which 3000 are exclusive outlets. This also ensures an enhanced brand value for all of ATL products.
ATL’s OE client base in the Truck & Bus segment, includes Tata Motors, Ashok Leyland, Eicher Motors, etc.
In the passenger car tyre segment, ATL caters to Maruti Udyog Ltd., Tata Motors, M&M, General Motors.
26 September, 2007 10
DOLAT CAPITAL
Company Background - Dunlop Tyres Ltd, South Africa
DTL operates two facilities in South Africa with an installed capacity of 150 TPD. The State of the art Durban Facility
manufactures Truck Radials & bias tyres, OTR (off the road) tyres while the Ladysmith plant manufactures hi speed
passenger car radials. Dunlop Zimbabwe, a wholly owned subsidiary of DTL, South Africa, is in to Radial & bias tyres &
also has a re-treading plant in Harare.
Market Shares for DTL South Africa: Market shares of major tyre players in South Africa:
(shares based on value) (Shares based on FY 06 Sales.-Value based)
90%
80% 18% 26%
70%
60%
50%
40%
30%
20% 29%
10% 27%
0%
FY02 FY03 FY04 FY05 FY06
Dunlop Bridgestone Goodyear Continental
PCR LCV Truck Farm
DTL dominates the truck & bus tyre segment with a 28% market share followed by passenger car segment with 23%
market share. Through a strong distribution network of more than 900 dealers & an esteemed OE client base, DTL owns
a 26% overall market share in the South African markets. DTL‘s OEM client base includes major auto companies like
Toyota, Nissan & Volkswagen.
Synergies generated on account of acquisition by Apollo tyres, coupled with the better industry and operating condition,
have helped Dunlop Tyres improve their EBIDT margins from 7.7% in the first quarter to 12.4% in the second quarter.
“Regal”, Truck & Bus radial tyre launched in India from Apollo’s stable is based on the technical know how provided by
DTL.
DTL SA performance has been modest in the 15 month period ended Mar’07. While the topline growth has been moderate,
the EBIT has fallen marginally on account of increasing raw material prices. With ATL’s ability to improve operational
performance, DTL SA is expected to show better results from this year onwards.
26 September, 2007 11
DOLAT CAPITAL
400
50,000
(in Rs mn)
30,000
250
20,000 200
FY'07 FY'08E FY'09E
ATL has spelt out its ambition to reach USD 2 bn revenues by 2010. For achieving this aggressive target, the company
may look at acquiring companies in and outside of India.
26 September, 2007 12
DOLAT CAPITAL
66%
10%
64%
8%
62%
6%
60%
4% 58%
FY'05 FY'06 FY'07 FY'08 E FY'09 E
Source: Company
Even a marginal improvement in operating margins has a significant impact on the high revenue base. We expect RM/
Sales ratio to reduce marginally from 63.1% in 2007 to 62.3% in 2009.
Valuations
ATL has carved out an impressive growth strategy which includes product portfolio expansion, by way of its foray into
T&B radials and OTR segment. Acquisition of DTL South Africa has enabled the company to expand into different
geographic locations. Furthermore, ATL’s continued focus on exports to de-risk against domestic slowdown is also paid
off well by way of gaining 19% share in total T&B exports and 53% share in total PCR exports from India.
Favorable industry dynamics coupled with a well thought out growth strategy for accelerated growth, makes ATL our
preferred bet amongst its peers in the industry. We initiate coverage on ATL with a BUY recommendation and a 12
months price target of Rs 49 based on 12xFY09E fully diluted earnings.
26 September, 2007 13
DOLAT CAPITAL
Total Sources of Funds 14,892 19281 22352 23007 Working Capital Turnover (days) 17.2 -1.1 8.0 13.0
Cash Collection Period (days) 17.2 -1.1 8.0 13.0
Gross Block 13,106 19,734 21,975 25,975 Current Ratio (x) 2.3 1.6 1.7 1.6
Cap. Work-in-Progress 779 801 2,250 500 Debt / Equity (x) 1.2 0.9 0.8 0.7
Inventories 4,194 6,387 7,146 8,022 ROCE (%) 12.5 17.1 16.2 18.0
Loans and Advances 1,844 2,133 2,346 2,698 EPS 2.3 2.5 3.1 4.1
Current Assets-Sub total 10,105 14,130 15,522 16,007 Dividend Payout (%) 19.2 17.8 14.4 11.1
26 September, 2007 14
Balkrishna Industries Ltd. DOLAT CAPITAL
CMP: Rs 598
Target Price: Rs 840 Tyre / Buy
Its different...
Balkrishna Industries (BIL) currently has 3% market share in the $7.5 bn OHT market. BIL has displayed its
ability to consistently deliver strong growth in the past few years. The company is present in a niche segment
and has a definite competitive advantage in terms of low employee cost as compared to its international peers.
The company has built a strong product portfolio with over 1700 SKU’s, which acts as a key entry barrier in the
OHT segment. The recent introduction of OTR radials would further strengthen its offerings and profitability.
Year Net Sales Growth-% EBITDA OPM-% Net Profit Growth-% EPS(Rs) Growth-% PER(x) ROE-% ROCE-%
2005 4,884 34% 1,066 22 573 82 46.3 82% 12.4 36.3 26.6
2006 6,200 27% 1,400 23 700 22 36.2 -22% 16.5 31.4 24.0
2007 8,777 42% 1,775 20 876 25 45.3 25% 13.2 20.0 21.3
2008E 10,851 24% 2,228 21 1,029 18 51.3 13% 11.7 23.4 20.9
2009E 13,805 27% 2,826 20 1,405 36 70.0 36% 8.6 26.0 25.0
Rs in Mn
26 September, 2007 15
DOLAT CAPITAL
Investment Rationale
Presence in the niche segment with high entry barriers
The company manufactures Off Highway Tyres (OHT) for agricultural, industrial and certain other specialty applications.
The OHT segment is approximately 10% of the total world tyre sales. The industry is highly concentrated with top three
players contributing 50-55% of the market. Tyres are designed to suit particular vehicle specification in each of the
segments. The low volume coupled with high customization requirements makes OHT a niche segment.
Over the years, Balkrishna Tyres (BKT) has developed over 1700 SKU’s to offer a wide range of offerings. The company
rolls out around 150 new products/sizes every year. Export revenues contribute 90% of the total tyre sales. Since revenues
are primarily being driven by replacement demand, the company has established a robust distribution network in Europe,
USA and Middle East countries. Collectively, these factors have enabled Balkrishna to be well placed in this niche
segment. With a market share of 3%, BKT ranks amongst the top 10 OHT manufacturers.
In India, besides BKT, there are no major players in the OHT segment. Even in the international markets, there are very
few pure play OHT manufacturers. Large tyre manufacturers such as Michelin and Bridgestone include these tyres in
their wide range of offerings under the specialty tyre segment.
25.0%
20.0%
15.0%
10.0%
5.0%
0.0%
2005 2006 2007
In comparison to some of its global peers, BKT’s operating margins are far superior at around 20% for the financial year
ended March 2007. The primary reason for BKT’s higher margins is on account of lower employee cost of around Rs
4500 per ton as compared to excess of Rs 25,000 per ton in the developed countries. Additionally, the company has been
able to bring down its power and fuel cost from Rs 13,400 per ton in 2005 to Rs 9,700 per ton in 2007.
During the last year, natural rubber prices were up by 35% at Rs 88 per kg, however BKT has managed to maintain its
operating margins above 20%. In the June 07 ended quarter, natural rubber prices had come down to an average of Rs
85 per kg which provides an opportunity to the company to increase its inventory of natural rubber (as per the company’s
policy) and hence benefit from lower raw material cost going forward.
26 September, 2007 16
DOLAT CAPITAL
Established brand and competitive pricing driving market share growth in export markets
BKT has been steadily expanding its presence in the export markets. In 2007, exports sales contributed 74% of the total
sales of the company and 90% of its total tyre sales. Almost 65% of the export sales are derived from the European
markets. The company is consciously looking to diversify its geographical presence in-order to de-risk itself from demand
downturn in any one region. It currently has customers in over 100 countries worldwide.
10,000 80%
LHS RHS
12%
70%
10%
Exports as % of sales
8,000
60%
Sales (mn)
40%
4,000
30%
The company has strengthened its brand visibility in most of the above export markets. It sells 82% of its tyres under the
‘BKT’ brand name. The high growth in exports to Europe, which is a highly quality conscious market is testimony of the
fact that the company is capable of delivering desired quality.
Another reason for the high growth in exports is the aggressive pricing strategy adopted by the company. Owing to its low
cost manufacturing destination, Balkrishna is able to price its products lower by around 20-25% as compared to its
international counterparts. These key factors have enabled the company to corner a market share of 3% of the OHT
market till date and going forward it is looking to expand its share in an industry which is expected to grow at approximately
3 to 5% in the following few years.
26 September, 2007 17
DOLAT CAPITAL
Company Background
BIL is a flagship company of the Rs 18 bn Siyaram Poddar Group. It is leading tyre manufacturers from India focused on
the off highway tyres segment. The company has established its presence in this segment with over 1700 SKU’s for
Agricultural, Industrial & Construction and Earthmoving applications. With a current capacity of 1 lac tones per annum,
BKT exports almost 90% of its total tyre production.
The company operates in three business segment i.e. Tyres, Paperboard and Textile processing. The tyre business is
the key segment which contributed 84% of revenues in FY07. In the last three years the tyre segment has grown by 51%
on a CAGR basis. However, the other two segments have witnessed sluggish growth rates with thin margins.
Paperboard
13%
Tyre
84% Textile
processing
3%
Paper Division
The Paper and Paper Board segment operates in the “Coated Duplex/Triplex Boards “. The segment has an installed
capacity of 54,000 MT per annum and turnover of Rs 118 crores in FY07. Operating margins have been falling in the
last three years from 8% in FY05 to 4% in F07. During the year, the company has introduced “Premium Super Chromo
Board” that is considered as a premium product. The company plans to increase focus on value added products which
have better margins and lesser competition.
This move is in line with the company’s strategy to have a greater focus on the tyre business. Furthermore, the financial
performance ex non tyre businesses would bring to light the impressive growth rates and margins of the tyre business.
This would act as a trigger for better valuations.
Tyre Division
BKT is the largest producer and exporter of “Off Highway Tyres” from India. The tyre segment contributes 84% of the
total revenues of the company. During FY04-07, the division’s revenues have grown by a CAGR of 44%. The total
installed capacity in FY07 is 1 lac tones per annum spread across three plant locations – Bhiwadi, Chopanki and Waluj.
26 September, 2007 18
DOLAT CAPITAL
Agricultural segment contributes 62% of the revenues of the company. Increasing need for productivity improvements is
a driving factor for using sophisticated applications, consequently boosting demand for Off highway tyres. In Europe the
farmer population is on the decline while the farms are large in size hence necessitating usage of Tractors and other
agriculture related applications.
BKT has identified this opportunity and hence already started manufacturing Agri Radial Tyres. Currently there are only
eight players in the global Agri Radial tyre market and since BKT has a comparative cost advantage, the growth from this
segment should be robust. The company has outlined an expansion plan which includes setting up an OTR Radial facility
of 11,500 tonnes per annum. (Refer Annex - 2)
The company has outlined another round of capex of Rs 1.4 bn to take the capacity upto 1.29 lac MT by the financial year
ended 2008. Expansion plan includes, setting up an 11,500 MT OTR radial plant at Chopanki along with increasing the
current capacity by 13,500 MT. The Bhiwadi plant capacity would also be augmented by 4,500 MT to 52,500 MT.
100,000
80,000
60,000
40,000
20,000
FY04 FY05 FY06 FY07 Q1FY08 FY08E
Source: Company Annual Report
26 September, 2007 19
DOLAT CAPITAL
BIL should not be adversely affected by this development since it is a small player with only 3% market share.
Furthermore, the company has a well established brand in its export markets, which would be difficult to displace.
Financial Outlook
Strong revenue growth to continue with 22% CAGR over FY07-09
As per our estimates, the company’s topline growth would primarily be fueled by tonnage sales of 26% CAGR over FY07-
09. We expect the realizations to be more or less constant on account of the company’s strategy to maintain its pricing
advantage against its peers. Furthermore, BIL’s expansion in the OTR tractor radials should fetch higher realizations;
however any increase in realizations would be negated by the impact of the appreciating local currency.
11,000 80,000
(in Rs mn)
5,000 40,000
2,000 20,000
FY05 FY06 FY07 FY08E FY09E
26 September, 2007 20
DOLAT CAPITAL
15,000 8.5%
8.0%
12,000
7.5%
7.0%
9,000
6.5%
6.0%
6,000
5.5%
3,000 5.0%
FY05 FY06 FY07 FY08E FY09E
Pow er Cost per MT (Rs) - LHS Pow er & Fuel cost/Net sales - RHS
Power cost per MT has been brought down from Rs 13,394 per ton in FY05 to Rs 9,675 per ton in FY07. Going forward,
we estimate the power cost per ton to lessen to Rs 8,264 by FY09.
Net profits growth for the next two years are expected to be very healthy
We expect the net profits to grow from Rs 870 mn in 2007 to Rs 140 mn by 2009 ~ CAGR 26%. The growth is expected
to be driven by the recently introduced OTR radials. The penetration of radials in agri tyres is expected to increase rapidly
in the two key markets – Europe and North America.
For the other two divisions, we have assumed flattish growth rates for the next two years. However, the transfer of the
two businesses with separate managements into separate companies may result into better performance from each of
the divisions
Valuations
BIL’s has displayed its ability to consistently deliver strong growth in the past few years. The company is present in a
niche segment and has a definite competitive advantage in terms of low employee cost as compared to its international
peers. The company has built a strong product portfolio with over 1700 SKU’s, which acts as a key entry barrier in the
OHT segment. The recent introduction of OTR radials would further strengthen its offerings and profitability.
The company is currently trading at 8.5xFY09E fully diluted earnings of Rs 70. We expect the stock to be a re-rating
candidate on the back of continued high earnings growth coupled with the recent de-merger of the non tyre businesses
into separate companies. We initiate coverage on the stock with a BUY recommendation and a 12 months price target of
Rs 840 based on 12xFY09E fully diluted earnings
26 September, 2007 21
DOLAT CAPITAL
INCOME STATEMENT Rs.mn IMPORTANT RATIOS Rs.mn
Particulars Mar’06 Mar’07 Mar’08E Mar’09E Particulars Mar’06 Mar’07 Mar’08E Mar’09E
Net Sales 6,200 8,777 10,653 13,139 Cost Analysis (%)
Operating Expenses 4,800 7,001 8,425 10,314 Excise/Gross Sales 2.0 2.4 2.4 2.3
Operating Profit (excluding O.I) 1,400 1,775 2,228 2,826 Net Raw Material Cost/net sales 50.1 54.8 54.4 53.6
Other income 53 89 64 79 Employee Cost/net sales 3.2 2.8 2.8 3.0
Operating Profit (including O.I) 145 186 229 290 Power & Fuel/net sales 7.0 6.3 6.0 6.0
Interest 117 170 248 271 Other Expenses/net sales 17.2 15.9 15.9 15.9
Gross Profit 1,335 1,694 2,044 2634
Depreciation 273 360 485 537 Operational Performance (%)
Profit Before Tax 1,062 1,334 1,560 2097 Operating Profit Margin (excl. O.I.) 22.6 20.2 20.9 21.5
Tax 362 458 530 692 Operating Profit Margin (incl. O.I.) 23.4 21.2 21.5 22.1
Net Profit 700 876 1,029 1405 Other Income/net sales 0.8 1.0 0.6 0.6
Earnings per share 36.2 45.3 51.3 70.0 Interest / Sales (x) 1.9 1.9 2.3 2.1
Dep/Gross Block 7.0 6.4 6.4 6.8
BALANCE SHEET Gross Profit Margin 21.5 19.3 19.2 20.0
Particulars Mar’06 Mar’07 Mar’08E Mar’09E Tax/PBT 34.1 34.4 34.0 33.0
Sources Of Funds Net Profit Margin 11.3 10.0 9.7 10.7
Equity Capital 193 193 201 201
Reserves 2,682 3,281 4,110 5,314 Financial Performance
Share Premium - - 997 - Average Cost Of Debt (%) 5.0 4.9 6.5 7.5
Net Worth 2,875 3,474 5,308 5,515 Debtors Period (days) 42.5 51.6 60.0 55.0
Secured Loans 1,781 2,927 2,927 2,927 Closing stock (days) 88.5 78.0 76.0 75.0
Unsecured Loans 1,188 1,081 681 681 Fixed Assets Turnover (x) 2.4 2.2 1.9 2.5
Loan Funds 2,969 4,008 3,608 3,608 Creditors Period (days) 59.4 57.7 58.0 60.0
Deferred Tax Liability 374 451 451 451 Non-Cash Working Capital 211.2 310.6 321.2 382.6
Total Sources of Funds 6,218 7,933 9,366 9,573 Current Ratio (x) 3.3 2.8 2.6 2.7
26 September, 2007 22
DOLAT CAPITAL
Annexure-1:
Industry Background
The world tyre market is estimated to be USD 100 bn and is expected to be growing at 2 to 3% per annum. The world tyre
Industry is highly concentrated with the three largest manufacturers, Bridgestone, Michelin and Goodyear accounting for
55% of the total world sales.
The Indian tyre industry is estimated to be Rs 164 bn. In the last three years, the industry has grown at a CAGR of 13%
on the back of strong growth of the automobile sector. Going forward, during the Eleventh Plan, the tyre industry is
expected to grow at an average rate of 7% per annum. The Automotive Mission Plan 2006-2016 has laid down in its
vision statement a targeted output of USD 145 bn by 2016 from the current level of USD 45 bn, a growth of almost 14%
on CAGR basis. With the overall economy remaining buoyant and the high growth expected from the auto sector, the
outlook for the tyre industry also appears positive.
The under penetration of passenger vehicles population of 8 per thousand provides a vast opportunity for the automobile
sector. Tyre being derived demand from automobiles is well placed to ride the opportunity wave.
Product Segmentation
(percentage in terms of value)
3.3
8.7
8.8
9.1
59.6
10.5
In value terms, T&B segment accounts for almost 60% of the entire industry. The growth of this segment being highly
correlated to the economic trends of the country, should witness above average growth for the next 2 to 3 years. Passenger
cars and LCV segment together is peculiarly lower at 19.3% as compared to the world standard of 61%.
26 September, 2007 23
DOLAT CAPITAL
Market Segmentation
17%
23%
60%
The replacement market accounts for a substantial share of 60% of the total tyre sales. This being the case, the tyre
sector is subject to less cyclicality as compared to the automobile industry. However, the homogeneity of the final product
makes switching relatively easier in the replacement market. Brand loyalty being low, pricing policy becomes a key
determinant for a customer. The growth in this segment is currently higher than the OEM and export markets.
The OEM segment is not as lucrative as the replacement market in terms of margins. Additionally, the current slowdown
in auto sales have led to reduced traction in this segment. For the June’07 ended quarter, the overall sales were down by
0.5% on a YoY basis. The two wheeler segment showed a negative growth of 6.7% for the quarter. The industry is
expected to revive during the second half of the current financial year.
We carried out a basic calculation to determine the replacement demand cycle for the T&B and Passenger cars segments.
For T&B bias tyres, the life of the tyre including retreading is estimated to be 20 months, whereas it is 46 months for a
passenger car tyre. Based on these ballpark figures, the CV growth witnessed in the past two years should reflect to a
certain extent in the following year.
26 September, 2007 24
DOLAT CAPITAL
1500
LCV 15.24%
1000
PV 13.24%
500
T&B 0.06%
0
2003 2004 2005 2006 2007 - 1,000 2,000 3,000 4,000 5,000
fig in ('000 nos)
Source: ATMA
Source: ATMA, Dolat Research
In the previous year, exports took a back seat in light of the growing domestic demand. In the T&B segment, most tyre
manufacturers were operating at peak capacities and hence preferred catering to domestic requirement. Having established
its presence in more than 65 countries and quality acceptance in most of the developed nations, there is immense scope
for accelerating exports in the future. However, exports have exhibited a 21.23% CAGR in value terms over the past five years
The exports segment has shown moderate growth in the last 4 to 5 years. For the last 10 years the growth in value terms
has been approximately 12% on CAGR basis. In the T&B category, the exports have been in the range of 18-20% of the
domestic production whereas only 6% for the passenger car segment.
The OEM segment is not as lucrative as the replacement market in terms of margins. Additionally, the current slowdown
in auto sales have led to reduced traction in this segment. For the June’07 ended quarter, the overall sales were down by
0.5% on a YoY basis. The two wheeler segment showed a negative growth of 6.7% for the quarter. The industry is
expected to revive during the second half of the current financial year.
Oligopolistic constitution
The tyre industry in India is highly concentrated where the top 4 players constitute 70-75% of total market share. Prima
facie, if these players collaborate, they could pass on the increase in raw material cost to the end users. However, all the
players appear to be in a quest for gaining market share by keeping prices constant and thereby suffering on the margins front.
26 September, 2007 25
DOLAT CAPITAL
Assuming A&B are the top two major players, the above table illustrates the result of collaboration versus acting on stand
alone basis. For the precedent periods, the industry functioning could be represented by the bottom right quadrant,
where the incessant increase in raw material prices was not being passed on with the apprehension of loss of market share.
However, the last year saw most players take price hikes to cover for the rising raw material costs. The effect of these
hikes has visibly improved the financial performance of most of the tyre manufacturers. The direction of the arrow in the
above table reflects the result of collaboration for common benefit. Although the industry has shown indications of moving
to the top left quadrant, the shift cannot be established until the trend can be observed for a reasonable period of time.
The market share of the top four players have increased from 64% in 2001 to 74% in 2006. The increased market share
of Apollo and JK in 2003-4 is partially on account of acquisition of Premier tyres and Vikrant tyres respectively.
Low product differentiation and comparable price points in each product category have resulted in an even market share
trend over the years. MRF is a market leader with a strong hold in the passenger car (17%) and two wheeler (28%)
segment. Apollo has a substantial share of 28% in the T&B segment.
Imports scenario
Imports from China have been rising at an alarming pace. The price differential between an Indian and Chinese T&B tyre
is around 25 to 30%. Approximately 5.5 lac T&B tyres were imported from China between April and December 2006
against 3 lac units during the entire financial year 2005-06.
Radial Tyre Imports vis-à-vis Total Radial Tyre Sales Bias Tyre Imports vis-à-vis Total Bias Tyre Sales
10% 40%
PCR T&B 20.0% 4.5%
18.0% 4.0%
8% 16.0%
30% 3.5%
14.0% 3.0%
6% 12.0%
2.5%
20% 10.0%
2.0%
4% 8.0%
6.0% 1.5%
10% 4.0% 1.0%
2%
2.0% 0.5%
0.0% 0.0%
0% 0%
2003-04 2004-05 2005-06 2006-07
2003-04 2004-05 2005-06 2006-07
Passenger Car (LHS) T&B (RHS)
26 September, 2007 26
DOLAT CAPITAL
The T&B radial tyre imports in 2006-07 have crossed 30% of total T&B radial tyre sales in India. Some of the major Indian
CV manufacturers have off late started importing Chinese radial tyres. The apparent reason for tyre imports by CV OE’s
is more with the view to establish a back up supplier in China, rather than seeking for cheaper alternatives. The current
T&B radial manufacturing capacity in India is only 100 tpd. Going forward, some of the major Indian tyre manufacturers
have already announced expansion plans of approximately 170-180 tpd, which are expected to come up by 2009-10.
In the bias tyre segment, the imports are much lower as a percentage of total sales for both the passenger car and T&B
segment. The share of imports in the passenger segment has come down considerably from 18% in 2003-04 to 10% in
2006-07. In 2005-06, the CV segment witnessed an unexpectedly high growth, which resulted into a high demand for
T&B bias tyres. Since most tyre manufactures were operating at near peak capacities, the supply could not be met
domestically. Consequently imports jumped up from 1.5% in 2004-05 to 4% in 2005-06.
Brakes on Imports…
Ø Incentives withdrawn by Chinese government: - Recently the Chinese government has withdrawn 5% export
subsidy and simultaneously increased the freight charges by 20%. This would lead to an approximate 15% increase
in the landed cost of the tyres from China.
Ø Anti-Dumping duty increase: - Under the reference pricing formula for Anti-Dumping duty calculation, the reference
price has been increased from USD 99 per unit to USD 135. Although the revised price is redundant in light of the
sharp rise in raw materials through the last year, the regulators have showed willingness to revisit these reference
rates.
Ø Quality concerns: - A New Jersey based importer was directed by the federal authorities to recall 4.5 lac Chinese
radial tyres based on quality issues. This incident has highlighted the safety concerns regarding Chinese tyres. Tyres
exported to India have complains of cheap raw material usage to maintain the price differential of 30%.
26 September, 2007 27
DOLAT CAPITAL
Annexure-2:
Off Highway Tyres – Industry Overview
The global Off Highway Tyres (OHT) market accounts for 10% of world sales and estimated to be around USD 7.5 bn.
Akin to regular highway tyre industry, the OHT segment is highly concentrated with top 3 players enjoying 50-55% of the
industry market share. Contrasting for the highway tyres, OHT requires high degree of customization depending on the
application. Consequently, having a variety of product offering and strong R&D competence for new product development
is extremely crucial.
The growth of this segment is highly correlated to the economic growth rate. On a global level, the growth is expected to
be in the range of 3 to 5%, developing countries are expected to have a much higher growth rate. Driven by growing
international trade, strong raw material demand and infrastructure development, the handling equipment market offers
bright prospects, as does the large earthmover tire market, in particular those used in mining operations. Opportunities
to equip high-powered agricultural machinery, extra-large or highly compact equipment, and, more generally, radial tire
applications are also substantial.
Besides Europe and North America, radialisation has barely reached 7% level for the Agricultural tyre market. In Europe
and North America, agri-tyre radialisation is expected to increase to 69% and 32% respectively by 2010 as compared to
56% and 26% respectively in 2004.
26 September, 2007 28
DOLAT CAPITAL
The ratings are based on the absolute upside of our target price from the current price.
Upside Ratings
> 25 % Buy
15% - 25% Accumulate
0% - 15% Reduce
<0% Sell
DOLAT TEAM
DOLAT
Sector / Tel. No. Tel. No.
Research Sales
research@dolatcapital.com sales@dolatcapital.com
Sanjeev Patkar Head of Research, Strategy
Mayur Shah
sanjeev@dolatcapital.com 91-22- 4096 9745
mayur@dolatcapital.com 91-22-4096 9796
Mehul Mehta FMCG, Power, Engineering Vikram Babulkar
mmehta@dolatcapital.com 91-22-4096 9748 vikram@dolatcapital.com 91-22-4096 9746
Ritesh Poladia Media, Entertainment
ritesh@dolatcapital.com 91-22-4096 9753
Darpin Shah Banking, Finance & Insurance Equity Sales Traders
darpin@dolatcapital.com 91-22-4096 9754 dealing@dolatcapital.com 91-22-4096 9797
Navin Matta Auto, Auto Ancilliaries/Telecom
navin@dolatcapital.com 91-22-4096 9752 R. Sriram 91-22-4096 9706
Indrajeet Kelkar IT, Retail rsriram@dolatcapital.com
indrajeet@dolatcapital.com 91-22-4096 9751 P. Sridhar 91-22-4096 9728
Ram Modi Metals, Mining sridhar@dolatcapital.com
ram@dolatcapital.com 91-22-4096 9756 Parthiv Dalal 91-22-4096 9705
Priyank S. Chandra Telecom, Auto / Auto Ancilliaries parthiv@dolatcapital.com
priyank@dolatcapital.com 91-22-4096 9737 Jignesh Shahukar 91-22-4096 9727
Ankit Babel Textile, Power jignesh@dolatcapital.com
ankitbabel@dolatcapital.com 91-22-4096 9732 Saurabh Shah 91-22-4096 9718
Bhavin Shah Pharma, Healthcare saurabhshah@dolatcapital.com
bhavinshah@dolatcapital.com 91-22-4096 9731
Nadeem Parkar Logistics
nadeem@dolatcapital.com 91-22-4096 9736
Derivatives Team
Kapil Yadav Hotel, Shipping Vijay Kanchan 91-22-4096 9704
kapil@dolatcapital.com 91-22-4096 9735 vijay@dolatcapital.com
Dola
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This report contains a compilation of publicly available information, internally developed data and other sources believed to be reliable. While all reasonable care has been taken to
ensure that the facts stated are accurate and the opinion given are fair and reasonable, we do not take any responsibility for inaccuracy or omission of any information and will not be liable
for any loss or damage of any kind suffered by use of or reliance placed upon this information. For Pvt. Circulation & Research Purpose only.
26 September, 2007 29