Business Model Canvas

& SWOT Analysis Matrics

NAME : CHISILIA FORENTINA

MATRIX : 21901092039

businessmodelanalyst.com.br
Business Model Canvas
Designed for: Banaland (Banana Snack) Designed by: Chisilia Forentina

Key Partners Key Activities Value Propositions Customer Relationships Customer Segments

Production Packaging
Banana Supplier

Banana Snack In Millennial Customer Discount College Student

style

Sales Marketing
Cake Ingredient Supplier

Key Resources Channels Sweet Lovers

Material Supplier Social Media

Accept Delivery Orders

Manufacturing Equipment Food Bazaar

Cost Structure Revenue Streams

Sales Product
Cost Of Operational Cost Of Marketing Cost Of Salary And Place
 SWOT Analysis Matrics
BANANALAND (Banana Snack)
Opportunities
• Sales on social media for free
• Promotion through relation
Threats
• Similar products
• Increase in raw material prices
Strengths
• An affordable price
• Attractive packaging
• A lot of flavor variance
Opertunity – Strenghts (OS) Strategies
• Promote discounts to increase sales
• Manage social media appearance to
make it attractive
Threats – Strenghts (TS) Strategies
• Create new innovative and selling
menus
Weakness
• Product doesn’t last long
• The consistency of the banana is
uncertain
Opertunity –Weakness (OW) Strategies
• Give some free products to
acquaintances who have lots of
followers for them to promote on their
social media
• Make products in frozen form
Threats – Weakness (TW) Strategies
• Studying competitors and making
creative innovations