https://www.slideshare.

net/MazharulIslam128/tshirt-business-final-plan

DIANE ETO SA TAAS BP NG TSHIRT PRINTIG

Thanks for downloading our business plan template!

We recommend to use this guide in parallel with our guide to writing a business plan available here:
https://www.thebusinessplanshop.com/blog/en/entry/business_plan_guide.

Our business plan software can also help you write a business plan that will match investors
requirements, more info on this here : http://www.thebusinessplanshop.com.

This material is licensed under the under a Creative Commons Attribution-NonCommercial-NoDerivs

3.0 Unported License.

Any publication of this material must include the following attribution: "Created by The Business
Plan Shop Ltd.". If the support allows it the attribution must also include a (follow) link to our
website www.thebusinessplanshop.com.

Copyright © 2013 The Business Plan Shop Ltd.

[COMPANY]
BUSINESS PLAN

STRICTLY CONFIDENTIAL
[date]

2
CONTENT
Executive Summary...............................................................................................................................5
Business Overview.............................................................................................................................5
Market Overview...............................................................................................................................5
Financial Highlights............................................................................................................................5
Our Ask..............................................................................................................................................5
Company...............................................................................................................................................6
Structure & Ownership......................................................................................................................6
History...............................................................................................................................................6
Location.............................................................................................................................................6
Team..................................................................................................................................................6
Products and Services............................................................................................................................7
Market Analysis.....................................................................................................................................8
Demographics and Segmentation......................................................................................................8
Target Market....................................................................................................................................8
Market Need......................................................................................................................................8
Competition.......................................................................................................................................8
Barriers to Entry................................................................................................................................8
Regulation.........................................................................................................................................8
Strategy.................................................................................................................................................9
Competitive Edge..............................................................................................................................9
Pricing................................................................................................................................................9
Marketing Plan..................................................................................................................................9
Milestones.........................................................................................................................................9
Risks and Mittigants...........................................................................................................................9
Operations...........................................................................................................................................10
Personnel Plan.................................................................................................................................10
Key Assets and IP.............................................................................................................................10
Suppliers..........................................................................................................................................10
Financial Plan.......................................................................................................................................11
Start-up Funding..............................................................................................................................11
Important Assumptions...................................................................................................................11
Sales Forecast..................................................................................................................................11

3
 Cost Structure..................................................................................................................................11
Appendix.............................................................................................................................................12

4
Executive Summary
The first section, the executive summary, is the most important one. It is only if they find this section
attractive enough that potential investors will dive into the other sections of your plan to get more details.
Because this section is a summary of the rest of the plan this is the one you will write last.

This section is all about getting your investor excited in 5 minutes. Do not try to cover everything. Keep it
short and to the point. There are four things that you need to cover:

 who you are

 what you sell
 how big and profitable it can get
 how much you need

Business Overview

Market Overview

Financial Highlights

Our Ask

5
Company
The objective of this section is to introduce the company and its management. The content of this
section will vary slightly depending if you already have a business or if you are starting a new
venture.

Structure & Ownership

History

Location

Team

6
Products and Services
The key to writing a good product and services section is to be precise about the product or
service you sell, the client you are targeting and the channel you are targeting him through. After
this section your reader will start thinking about how big, how crowded and how profitable your
market is and try to guess what the overall strategy is going to be. You want to send him in the
right direction! So be ultra precise, don't say for example "I sell shoes" but "I sell leather boots
targeted at women aged 16-25 who buy online".

If you can try to include pictures of your products.

7
Market Analysis
The objectives of the market analysis section are to show the investors that: you know your
market the market is large enough to build a sustainable business

Demographics and Segmentation

Target Market

Market Need

Competition

Barriers to Entry

Regulation

8
Strategy
Strategy is a big word for what is really just explaining your view of the market, how you want to attack it
and why it should work. The first part of the strategy section is the Competitive Edge sub-section which is
where you explain your market positioning.

Competitive Edge

Pricing

Marketing Plan

Milestones

Risks and Mittigants

9
Operations
This section is where you get into the details of how your company will operate.

Personnel Plan

Key Assets and IP

Suppliers

10
Financial Plan
This is the most crucial part of your business plan. The tone of this section will depend on who the recipient
of your business plan is.

If it is a lender you need to show that your business is going to be stable, profitable and cash generative
and that you are not going to take too much risks. If it is an equity investor you need to show that your
business can become big and cash generative enough to make it easy to sell and enable him to reach his
target return.

As a minimum you will need to show a full set of financial statements (P&L, cash flow statement and
balance sheet) over three years and a monthly cash flow statement. It is also good practice to show a
monthly P&L and balance sheet for the first year.

Start-up Funding

Important Assumptions

Sales Forecast

Cost Structure

11
Appendix
This is where you add any detailed piece of data or backup materials you might have. The objective of the
appendix section is to serve as a reserve of materials that the investor can use either to investigate certain
areas of your business plan in more details or as a starting point to do his due diligence.

12