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  • Meesho CM ACM Case Study

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    SAURABH RANGARI
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    This document outlines a case assignment for scaling Meesho to become the leading consumer e-commerce destination. Applicants are asked to submit 3-5 specific growth ideas that could deliver 10x growth by expanding into new categories or growing existing ones. Submissions should not exceed 3 pages and should demonstrate understanding of Meesho users as well as research-backed, innovative, and specific ideas. The deadline for submission is November 28 at 12 noon.

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    This document outlines a case assignment for scaling Meesho to become the leading consumer e-commerce destination. Applicants are asked to submit 3-5 specific growth ideas that could deliver 10x growth by expanding into new categories or growing existing ones. Submissions should not exceed 3 pages and should demonstrate understanding of Meesho users as well as research-backed, innovative, and specific ideas. The deadline for submission is November 28 at 12 noon.

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    © All Rights Reserved
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    66 views1 page

    Meesho CM ACM Case Study

    Uploaded by

    SAURABH RANGARI
    This document outlines a case assignment for scaling Meesho to become the leading consumer e-commerce destination. Applicants are asked to submit 3-5 specific growth ideas that could deliver 10x growth by expanding into new categories or growing existing ones. Submissions should not exceed 3 pages and should demonstrate understanding of Meesho users as well as research-backed, innovative, and specific ideas. The deadline for submission is November 28 at 12 noon.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
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    Case assignment (eliminative round)

    Problem statement: How can you scale Meesho to become the one stop destination for
    consumer e-commerce spending? Come up with 3-5 specific 10x growth ideas.
    (Please ensure your ideas are a mix of entry into newer categories and scaling existing
    categories)

    ● You can share your response in any format (Powerpoint/Word Document) -


    we are not testing your presentation skills here
    ● Document should not exceed more than 3 pages/slides
    ● Extra points for:
    ○ Coming up with ideas that are specific, innovative and deliver 10x growth
    ○ Speaking to Meesho users and understanding their preferences and
    behaviours
    ○ Bringing in research backed ideas
    ● Deadline for submission: 28 November, 12 noon

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