North South University

SBE, Department of Marketing and International Business

International Business

Course Code: INB372

Semester: Fall 2021

SEC- 06

ISHAQ KHALIL MIMUN 1712285630 04

SHANTO SAHA 1721078030 06

RESALAT ALIF 1722166630 09

KUMKUM JAHAN 1731290030 11

NESHAT TASNIM HOQUE 1731400030 12

SHIFAT HOSSAIN 1821188030 17

Date: December 05 2021

1. What is the basis of Ecuador’s comparative advantage in the production of roses?

Ans: Ecuador’s comparative advantage in the production of roses lies within their unique
climate conditions and its innovation.

2. What are the key reasons that facilitated the growth of the Ecuadorian rose
industry?

Ans: The key reasons facilitating the growth of the Ecuadorian rose industry are-
a. Growth of best quality roses all year round because of geographical advantages.
b. Replacing drag trafficking by flower growing through the Andean Trade
Preference Act.
c. Highest minimum wages of flower workers in Ecuador.
d. Visitor’s attraction for Ecuadorean rose plantation.

3. How does the rose export industry benefit Ecuador?

Ans: The land of the Ecuador becomes fertile by cultivating roses because farmers get
natural light all year around, so they can grow in winter and don’t have to use a lot of
artificial illumination. The rose export industry also benefits economic stability of
Ecuador.

4. Which group of people in USA, Europe and Russian market benefits from the
importation of Ecuadorian roses and how do they benefit?

Ans: With sizes ranging from 90 centimeters to 100 cm Russian consumers prefer large
roses. Bella Rosa specializes in premium long-stemmed varieties with large heads that are
particularly prized in Russia and are mostly demanded by Russian people. On the
contrary, the people in US supermarkets and their customers favor shorter flowers, which
can cost significantly more.

5. Who are the main competitors of this Ecuadorian rose industry?

Ans: The main competitors of this Ecuadorian rose industry are:

a. Russia
b. Africa (Kenya, Zimbabwe and Uganda)
c. South America