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Waste Management 79 (2018) 48–57

Contents lists available at ScienceDirect

Waste Management
journal homepage: www.elsevier.com/locate/wasman

Factors driving the implementation of reverse logistics: A quantified


model for the construction industry
Nicholas Chileshe a, Raufdeen Rameezdeen a, M. Reza Hosseini b,⇑, Igor Martek b, Hong Xian Li b,
Parinaz Panjehbashi-Aghdam c
a
School of Natural and Built Environments, University of South Australia, Adelaide, Australia
b
School of Architecture and Built Environment, Deakin University, Geelong, Australia
c
Department of Civil Engineering, University of Tabriz, Tabriz, Iran

a r t i c l e i n f o a b s t r a c t

Article history: In the light of increased environmental concerns and the unsustainability of current construction prac-
Received 24 January 2018 tices, ‘reverse logistics’ (RL) has emerged as a remedial strategy, whereby decommissioned buildings
Revised 15 June 2018 are salvaged and returned back through the value chain for recovery, refurbishment and reuse. The dri-
Accepted 6 July 2018
vers that impact the uptake of RL are known, but if sustainability outcomes are to be enhanced, the
Available online 17 July 2018
strength of those drivers must be quantified in order to ascertain where efforts should be focused. This
study aims to quantify the effects of known drivers on RL, and in so doing identify action items with
Keywords:
the greatest potential to positively improve RL outcomes. RL drivers are culled from extant research,
Influencing drivers
Reverse logistics
and categorized as economic, environmental, or social forces. A conceptual model is developed and tested
Quantification against questionnaire results drawn from 49 expert respondents active in the South Australian construc-
Strength tion industry. The results are analyzed using structured equation modeling. Economic and environmental
Structural equation modeling drivers, such as the continuing relative high cost of salvaged items, along with expediency of cost, time
Construction projects and quality objectives overshadowing regulatory demands for use of such salvaged items, are shown to
predict 34% of the variations in implementing RL. Of particular interest is the finding contradicting pre-
vious studies, showing that social drivers, such as perceived benefits from ‘going green’ had no significant
impact. Thus, the road-map to improving RL outcomes lies in reducing costs of salvaged materials, aug-
menting environmental policies that promoted their use, and to initiate a regulatory framework to gen-
erate compliance. This insight will be of interest to industry policymakers and environmental strategists
alike.
Ó 2018 Elsevier Ltd. All rights reserved.

1. Introduction materials on construction sites (Banihashemi et al., 2018), generat-


ing 45–65% of disposed waste in landfills (Nikmehr et al., 2017),
The construction industry worldwide has an infamous reputa- mostly through the construction and demolition sector (Chileshe
tion for consuming large amounts of raw materials, water, energy et al., 2012). Recycling remains a widespread strategy employed
and for generating massive flows of green-house gases and carbon to reduce waste in the construction context. Even so, recycling
dioxide into the atmosphere (Dobrovolskienė et al., 2018). The con- does not necessary lead to an effective reduction of material use;
struction industry consumes around 40% of total energy, generates energy requirements for recycling are high, and the quality of sec-
30% of green-house gas emissions, utilizes 17% of fresh water ondary materials remains inferior, perpetuating demand for energy
resources, and exacerbates to deforestation, consuming 25% of har- and virgin materials (Haas et al., 2015).
vested wood around the globe (Li et al., 2017). Construction mate- Reverse Logistics (RL) is an effective remedial solution for
rials are wasted at the rate of 20–30 per cent, by weight, of all total addressing the problem of waste across a wide range of industries
(de Campos et al., 2017), especially including the construction
industry (Rahimi and Ghezavati, 2018). RL refers to operations
⇑ Corresponding author at: 1 Gheringhap Street, Geelong 3220, Victoria, and procedures for returning post-sale and post-consumption
Australia. goods back into the productive cycle, by way of reversing distribu-
E-mail addresses: Nicholas.Chileshe@unisa.edu.au (N. Chileshe), Rameez. tion channels (Nunes et al., 2009). Nevertheless, RL has not become
Rameezdeen@unisa.edu.au (R. Rameezdeen), reza.hosseini@deakin.edu.au
commonplace in the construction sector (Rameezdeen et al., 2016;
(M.R. Hosseini), igor.martek@deakin.edu.au (I. Martek), hong.li@deakin.edu.au
(H.X. Li), p.panjebashi92@ms.tabrizu.ac.ir (P. Panjehbashi-Aghdam). Rahimi and Ghezavati, 2018). In essence, RL is only accepted by the

https://doi.org/10.1016/j.wasman.2018.07.013
0956-053X/Ó 2018 Elsevier Ltd. All rights reserved.
N. Chileshe et al. / Waste Management 79 (2018) 48–57 49

market when both its drivers and contributions are well assessed, Soleimani, 2017). This dominant model based on the ‘take, make,
understood and promoted (Haas et al., 2015). This makes the and dispose’ approach has been criticized for its negative impacts
clearer understanding of the influence of drivers to RL implemen- on the integrity of natural resources and ecosystems (Ghisellini
tation in the construction context both relevant and urgent et al., 2016). Novel supply chain approaches are therefore required
(Chileshe et al., 2016). As argued by Diabat and Govindan (2011, to address the drawbacks of the classic supply chain paradigm
p. 665) ‘‘Decision makers must be aware of the relative importance (Gálvez-Martos et al., 2018). The ‘closed-loop’ supply chain pro-
of the various drivers.” vides such as solution by integrating the forward supply chain with
Research on the current state of drivers across the supply chain the backward looking RL, creating a closed-loop (Govindan and
of major industries, generally, (Govindan and Hasanagic, 2018), Soleimani, 2017; Govindan and Hasanagic, 2018). RL is defined
and of construction, in particular, remains scarce. Existing studies as: ‘‘. . .the design, control, and operation of a system to maximize
such as that by Chileshe et al. (2016) have identified key drivers, value creation over the entire life cycle of a product with dynamic
however, the influential strength of these drivers in the construc- recovery of value from different types and volumes of returns over
tion context remains undescribed (Rahimi and Ghezavati, 2018). time.” (Guide and Van Wassenhove, 2009, p. 10) In the last few
Thus, establishing frameworks, and identifying action items with years, RL has received considerable attention worldwide, given
the greatest potential to enhance RL use in the construction con- its potential for optimizing and promoting sustainable production
text remain wanting. and consumption (Govindan and Hasanagic, 2018).
The value of the present study lies in addressing these over- In the construction context, new approaches that take into
looked areas in the literature. Specifically, while previous work account the entire value chain of the construction sector provide
on RL uses qualitative and case study approaches, this study devel- the best available option (Di Maria et al., 2018; Gálvez-Martos
ops a quantified model that links drivers to implementation prac- et al., 2018). This is reflected in the concept of RL—the reverse
tices through a structural equation modelling (SEM) technique. In chain—that includes simultaneous processes: reuse, repair, recon-
doing so, the contributions of this study are twofold. First, oppor- dition, remanufacture, and recycle (Govindan and Soleimani,
tunities for enhancing RL adoption in the construction industry 2017). With RL, products such as bricks and structural steel ele-
are identified. Also identified are the drivers that offer the most ments, salvaged from demolished buildings, are used again in other
attractive prospect to increase the level of RL acceptance in the buildings, down-cycled for reuse for various construction pur-
construction industry. poses, or used in non-construction sectors (Nordby et al., 2009;
Densley Tingley et al., 2017b; Di Maria et al., 2018). Given current
technologies, traditional building demolition and material dis-
2. Background
posal, is no longer considered efficient (Smith et al., 2007;
Aidonis et al., 2008; Laefer and Manke, 2008; Kibert, 2012;
2.1. The urgent need for change
Hosseini et al., 2015). Material reuse, as offered through RL, is
one promising strategy for improving the material efficiency of
The construction industry represents around 13% of the global
the built environment (Densley Tingley et al., 2017b; Densley
economy, and is a key impetus to other industries due to its close
Tingley et al., 2017a; Di Maria et al., 2018).
integration with major activities like infrastructural and facilities
development (Ajayi and Oyedele, 2018; Banihashemi et al., 2018;
2.3. Drivers for implementing RL
Hosseini et al., 2018). Despite this significance, construction has
lagged behind other industries in accommodating environmental
The traditional supply chain model follows the procedure of
sustainability, largely due to its consumption of major amounts
take-make-use-destroy (Ghisellini et al., 2016). This model does
of raw materials, energy, and water, while also contributing hugely
not take into account factors such as the impact on societal and
to waste in landfill sites (Ajayi and Oyedele, 2018). Simply, the con-
human resources, and gives no priority to the conservation of
struction and demolition sector uses 40% of the total raw materials
scarce resources. Contrary to this, RL aims at increasing resource
extracted globally and generates about 35% of the world’s waste
efficiency, enhancing the quality of secondary materials, and opti-
(Di Maria et al., 2018). Construction and demolition waste (C&D)
mizing the use of natural resources (Govindan and Hasanagic,
is therefore a major problem facing the construction industry
2018). That is, the RL approach is an attempt to keep the added
worldwide (Akbarnezhad et al., 2013; Ahmadian F.F. et al., 2017;
value of products for as long as possible, working towards waste
Ding et al., 2018). It accounts for around 26% of total solid waste
elimination (Smol et al., 2015).
generated in the US (approximately 136 million tons annually),
RL initiatives generally address environmental concerns, dura-
and 34% of all industrial waste in Europe (Jin et al., 2017; Park
bility of products, and financial savings (Pirlet, 2013; Rahimi and
and Tucker, 2017).
Ghezavati, 2018). RL similarly provides opportunities for the con-
The harmful impact of various forms of constructional waste on
struction industry (Hosseini et al., 2015; Smol et al., 2015; Di
the environment and society is also well documented (Lu and
Maria et al., 2018). Notwithstanding, transition to RL requires
Yuan, 2011; Banihashemi et al., 2018). One ton of waste landfilled
changes throughout the entire construction value chain: design,
requires around 0.6 m3 of landfilling space, with knock-on effects
business and market models, change in models of turning waste
in environmental degradation (Yeheyis et al., 2013; Zhou et al.,
into a resource and modes of consumer behavior (Smol et al.,
2017; Hosseini et al., 2018) and resource depletion (Gorgolewski,
2015). The implementation of substantial changes necessitates rec-
2008; Shakantu et al., 2008; Tam et al., 2010). Consequently,
ognizing a justification of the advantages and benefits envisaged
urgent solutions are needed to tackle C&D problems (Di Maria
for transition to RL. These are the RL drivers (Govindan and
et al., 2018, p. 3). RL is seen as the most efficient available solution
Hasanagic, 2018). A review of relevant literature identifies ten
to this problem (Haas et al., 2015; Govindan and Hasanagic, 2018),
key drivers of RL across the construction industry. See Table 1.
as discussed next.
Drawing from the typology proposed by Seuring and Müller
(2008) and Denhart (2010), these are categorized into three sub-
2.2. Defining RL groups: economic, social and environmental.
The economic drivers (EcoDri 1 and 5) are those drivers that pri-
The classic supply chain, or forward supply chain, does not take marily embrace the advantages associated with cost, value and
into consideration products at the end-of-life stage (Govindan and financial considerations (Guide and Van Wassenhove, 2009;
50 N. Chileshe et al. / Waste Management 79 (2018) 48–57

Table 1
Drivers of implementing RL in the construction industry.

No. Category ID Description Reference


1 Economic EcoDri1 Lower costs of salvaged materials Shakantu et al. (2008), da Rocha and Sattler (2009), Huscroft et al. (2013), Shaik
and Abdul-Kader (2012), Chileshe et al. (2016), Rahimi and Ghezavati (2018)***
2 EcoDri2 Increased revenue Chini and Bruening (2003), Greer (2004), Leigh and Patterson (2006), Smith et al.
(2007), Aidonis et al. (2008), Denhart (2010), Shaik and Abdul-Kader (2012), Ho
et al. (2012), Hazen et al. (2012), Chileshe et al. (2016)*****
3 EcoDri3 Supporting deconstruction of buildings because Carter and Ellram (1998), Guy and McLendon (2002)*, Sassi (2008)*, Seuring and
of ‘Government regulation and financial Müller (2008), Ho et al. (2012), Hosseini et al. (2015)*, Rahimi and Ghezavati
incentives’ (2018)*
4 EcoDri4 Usage of salvaged materials because of
‘government regulation and financial
incentives’
5 EcoDri5 Lower cost for waste disposal Addis (2006b), Addis (2006a)*, Laefer and Manke (2008)*, Leigh and Patterson
(2006)*, Guy et al. (2006)*, Aidonis et al. (2008)*, Hiete et al. (2011)*, Hazen et al.
(2012)
6 Environmental EnvDri1 Usage of reverse logistics driven by compliance Carter and Ellram (1998), Addis (2006b), Addis (2006a)*, Seuring and Müller
with regulations (2008), Chileshe et al. (2016)*, Govindan and Soleimani (2017), Rahimi and
Ghezavati (2018)*
7 EnvDri2 Environmental policies as drivers for Guy et al. (2006)*, Kibert (2012)*, Seuring and Müller (2008), da Rocha and Sattler
deconstruction and reuse of salvaged materials (2009), Chileshe et al. (2016)*, Govindan and Soleimani (2017), Rahimi and
Ghezavati (2018)*
8 EnvDri3 Meeting environmental needs of the clients Addis (2006b), Addis (2006a)*, Seuring and Müller (2008), Sassi (2008)*, Hosseini
et al. (2015), Chileshe et al. (2016)*, Govindan and Soleimani (2017), Rahimi and
Ghezavati (2018)*
9 Social SocDri1 Improving the green image and reputation of Chini and Bruening (2003)*, Shakantu et al. (2008)*, Greer (2004)*, Leigh and
the businesses Patterson (2006)*, Smith et al. (2007), Aidonis et al. (2008)*, Denhart (2010)*,
10 SocDri2 Community expectations, generating large Gorgolewski (2008)*, Hosseini et al. (2015), Chileshe et al. (2016)*, Govindan and
number of jobs, increased competitiveness Soleimani (2017), Rahimi and Ghezavati (2018)*
*
References in bold are construction specific.

Hazen et al., 2012), including long term business goals (Seuring of implementing RL for construction companies, at both project
and Müller, 2008). and company levels.
Environmental drivers (EnvDri 1 to 3) are those affected by the An essential change at the project level is the utilization of
‘‘legislation factor,” where businesses are required to abide by deconstruction instead of the mechanical demolition of buildings
environmental regulations enforced by the government, and ‘‘cus- (Kibert, 2012; Akbarnezhad et al., 2014). Deploying deconstruction
tomer factor,” denoting the pressure customers can place on the of buildings might result in the reuse and recycling of as much as
enterprise regarding environmental concerns (Shaik and Abdul- 85% of the total weight of a building’s constituents (Endicott et al.,
Kader, 2012; Chileshe et al., 2016). Social drivers refer to the social 2005), and may cost between 30% and 50% less than demolition
values dominant in a community which direct an organization (Gorgolewski, 2008). While the initial costs of deconstruction
towards implementing RL in order to enhance its image in that might be around 21% higher than simply demolishing a building,
community (Seuring and Müller, 2008), including matters of social the revenues generated from reusing and reselling the recovered
justice, human rights, labor laws, and the delivery of social equity items will result in a final decommissioning cost 37% less than that
by sourcing from diverse suppliers. (Rahimi and Ghezavati, 2018). of traditional building demolition (see Guy and McLendon (2002)
for the case studies). Deconstruction is seen as a prerequisite for
2.4. Practices associated with RL implementing RL (Guy et al., 2006; Gorgolewski, 2008; Hosseini
et al., 2015) and can be considered at both the project and com-
Organizations need awareness of key drivers for influencing, pany levels, as shown in Table 2.
and similarly an appreciation of key practices for implementing The new term of Design for Deconstruction (DfD) has emerged
RL (Govindan and Hasanagic, 2018). Implementing RL in recent years within the construction literature (Gorgolewski,
however necessitates major changes in the current practices of 2008; Kibert, 2012; Vaughan, 2013), the closest concept to Design
companies (Smol et al., 2015): both project-based practices, and for Reverse Logistics (DfRL). The distinction between DfD and DfRL
organization-based practices (Carter and Ellram, 1998). Drawing is the separation and sorting of materials at source for DfD,
from Hosseini et al. (2015), Table 2 tabulates the major practices whereas sorting practices alone pertain to DfRL (Chini and

Table 2
RL practice variables.

RL Practice Definition
Project level practices
Current Practices 1 Deconstruction is implemented in our projects
Current Practices 2 We utilize salvaged materials in new buildings
Current Practices 3 Reducing the amount of waste generation in our projects is among my firm’s strategic objectives
Company level practices
Current Practices 4 Enhancing the green image of the company in South Australia is among my firm’s strategic objectives
Current Practices 5 My firm is supportive of using salvaged materials and components in new buildings
Current Practices 6 My firm is supportive of the idea of deconstructing buildings instead of mechanical demolition or implosion
Current Practices 7 My firm is supportive of the idea of designing buildings based on DfRL principles to ease the deconstruction of buildings
N. Chileshe et al. / Waste Management 79 (2018) 48–57 51

Bruening, 2003; Smith et al., 2007). In essence, implementing RL, The questionnaire for the study was divided into three sections:
when a building is designed with disregard for component recov- (1) general demographics, (2) current practices, (3) drivers for RL.
ery at the end of life, faces serious challenges (Kibert et al., General demographics of the respondents included organizational
2000b; Schultmann and Sunke, 2007). Inappropriate design, and characteristics, such as number of employees, type of construction
the ensuing construction method deployed, like using strong work undertaken, main role, years of operation (organization), and
cement mortar in bricklaying, might bring the material and com- individual characteristics, such functional title and tenure. The sec-
ponents to the end-of-life point, highlighting the necessity of tran- tion designated to the evaluation of current practices of reverse
sition of design practices towards DfRL (Nordby et al., 2009). logistics, set out to examine the practices associated with for RL,
In addition, consumer behavior and priorities must also align as discussed and tabulated in Table 2.
with the requirements of RL. That is, owners, clients, as well as The sample was selected from South Australia. South Australia
builders, must give priority to using salvaged and reused items in is a leading state in the area of construction and demolition waste
lieu of virgin products, in accordance with an overt company strat- management in Australia (Zero Waste SA, 2012), and is recognized
egy and as part of the project plan (Chileshe et al., 2016; internationally for demonstrating best global practices and enforc-
Rameezdeen et al., 2016). ing environmental legislative reforms (UN-HABITAT, 2010; Zaman,
2014).
3. Research method The target population comprised contractors, demolishers, sal-
vaging related organizations, members of the Civil Contractors
Developing a research approach begins with a conceptual Federation (CCF) of South Australia (SA), and Master Builder’s Asso-
model. A conceptual model is the synthesis of a review of the liter- ciations. Out of the 260 questionnaires sent, 26 useable responses
ature on a topic, designed to formulate intermediate theories were returned, representing a 9.09% response rate. This was
(hypotheses), to be tested with empirical data (Shields and deemed acceptable given the novelty of the topic; response rates
Tajalli, 2006). The procedure for creating conceptual models fol- as low as 10% are not considered untypical in contemporary con-
lows a three-staged procedure: (1) identifying the constructs of struction management research (Bing et al., 2005). The majority
the model, (2) classifying these constructs, and (3) defining the of respondents (78%) had more than 11 years of experience in
associations among these constructs (Christensen, 2006). This the construction industry, with around 45% active for over 21
was the procedure followed, and the resulting model is illustrated years.
in Fig. 1.
As illustrated in Fig. 1, causal associations have been defined 3.2. Analysis technique (structured equation modeling)
between the motivating factors that drive organizations towards
implementing RL on their projects, and the ensuing impacts of Structured Equation Modeling (SEM) is capable of handling
implementing RL, reflected in terms of a number of changes of latent variables in multivariate regression analysis (Ho, 2006),
practices in delivering construction projects. The associations as and is adopted in this study. The two broad methods of conducting
defined in Fig. 1 emulates the widely-accepted model proposed SEM are covariance-based (CB-SEM) and partial least squares (PLS-
by Carter and Ellram (1998), according to which, drivers of RL SEM) (Blunch, 2013; Hair et al., 2014). PLS-SEM is the most appro-
are the primary causes of change of practice at various levels, priate method when the nature of the study is more exploratory
where the changes eventually transit current practices to RL prac- than confirmatory, with a less developed theoretical background,
tices, hence implementing RL. based on a relatively small sample size (Wong, 2013; Hair et al.,
2014). Therefore, PLS-SEM was used to test the model in the pre-
3.1. Survey design sent study. A range of software packages for PLS-SEM has become
available in the last decade with SmartPLS (<www.smartpls.com>),
In order to investigate the drivers of innovations, perception being one of the most common (Hair et al., 2014), and this was the
data on the impact of candidate drivers must be collected package used. The PLS path modeling method relies on PLS algo-
(Bouzon et al., 2018). The justification for the use of such subjective rithm, basically a sequence of regressions in terms of weight vec-
data arises because it is the worthiness perception that decision- tors. The basic PLS algorithm analyzes models, following three
makers carry with regards to certain potential innovative ideas primary stages. First, model analyses with an iterative estimation
that inform the likelihood that they will be adopted (Slaughter, of latent variable scores consists, of a 4-steps iterative procedure,
1998). In recognition of this, a questionnaire survey of perception repeated until convergence has been obtained, or when the maxi-
data was the primary approach used. Survey questionnaires are mum number of iterations has been reached. The number of itera-
recognized as reliable in mapping perceptions elucidated from tions for the present study was set to 300 as recommended by
industry experts (Blunch, 2013). The research design involved six Wong (2013). Later the algorithm estimates the outer weights/
steps, as illustrated in Fig. 2. loading and path coefficients, and eventually provides the estima-
tion of location parameters. Interested readers are referred to
Henseler et al. (2012) for details.
Motivating factors of Implementation of
Driving
RL RL 4. Results

The SEM, illustrated in Fig. 3, replicates the conceptual model of


Reflected Reflected the study in Fig. 1. The details and classification of each of the con-
structs of the model (drivers, practices) were drawn from the items
identified from previous studies, in Tables 1 and 2.
List of drivers Change of practices According to Hair et al. (2014), the assessment of measurement
Table 1 Table 2 models comprises an estimation of: (1) reliability of individual
indicators; (2) composite reliability; (3) average variance extracted
(AVE); and (4) discriminant validity. The PLS Algorithm was run,
Fig. 1. Conceptual model of the study. following the lessons by Wong (2013): weighting Scheme: Path
52 N. Chileshe et al. / Waste Management 79 (2018) 48–57

Identification of the drivers Classification of the drivers Identification and definition


of the practices
(1) (2)
(3)

Development of a
conceptual model
(4)

Data collection using the


questionnaire survey
(5)

Modification of the
conceptual model
(6)

Fig. 2. Research design.

Fig. 3. Initial model of the study (outer loading values are illustrated on arrows; indicators with values below 0.65—highlighted—were removed from the model).
N. Chileshe et al. / Waste Management 79 (2018) 48–57 53

Weighting; Data Metric with Mean 0, and Variance 1; Maximum Table 4


Iterations of 300; Abort Criterion of 1.0E-5; Initial Weights of 1.0. Cross loadings to test discriminant validity of indicators.

Variables with outer loadings below 0.65 were deemed not to Indicator Economic Environmental Implementing social
meet this criterion, and were considered for elimination from fur- drivers drivers RL drivers
ther analysis, as recommended by Hair et al. (2014). That is such CurrentParctices3 0.361 0.277 0.698 0.145
loading >0.70 is the level at which about half the variance in the CurrentPractices4 0.390 0.377 0.741 0.320
indicator is explained by its factor, and represents the level at CurrentPractices5 0.339 0.333 0.763 0.224
CurrentPractices6 0.423 0.479 0.808 0.164
which explained variance is greater than error variance. That said, CurrentPractices7 0.466 0.405 0.771 0.143
slightly lower loadings are deemed acceptable in practical explora- EcoDri1 0.657 0.385 0.421 0.254
tory research applications (Wong, 2013), justifying the threshold of EcoDri2 0.748 0.321 0.374 0.216
0.65 here. This was the case with all the variables highlighted in EcoDri3 0.699 0.259 0.388 0.282
EcoDri4 0.724 0.279 0.269 0.220
Fig. 1, and consequently these four indicators were eliminated:
EnvDri1 0.488 0.907 0.464 0.378
‘EcoDri5’, ‘EnvDri3’, ‘Current Practices1’ and ‘Current Practices2,’ EnvDri2 0.317 0.900 0.447 0.460
as shown in Fig. 3. SocDri1 0.330 0.481 0.245 0.896
After elimination of these variables, a revised model was further SocDri2 0.182 0.167 0.139 0.618
assessed. Due to the limitations of Cronbach’s alpha, which mea-
sures sensitivity to the number of items involved, a composite reli-
ability (qc) was utilized to assess the internal consistency (Hair
(significance level = 5%). The value for ‘Social Drivers’ was however
et al., 2014). Values above 0.70 are acceptable for any type of
above this threshold, and the factor was not found to be signifi-
research (Hair et al., 2014), and above 0.60 for exploratory research
cantly associated with ‘‘Implementing RL,” as illustrated in Fig. 4.
(Wong, 2013). All constructs in the model met the threshold of qc
Again, as recommended by Hair et al. (2014), adjusted R2 is a
> 0.70, and therefore were accepted, as illustrated in Table 3. AVE is
preferred measure for assessing the power of the model in predict-
a common measure used to establish the convergent validity of the
ing endogenous constructs, since it removes any bias arising from
constructs in the model with values greater than 0.50 indicating
acceptable convergent validity, as recommended by Wong the complexity of the model. The adjusted R2 values for endogenous
(2013). Again, all constructs pass this test (see Table 3). constructs, that is, ‘Implementing RL,’ was 0.341. As such, ‘Eco-
Finally, checking the cross-loadings of indicators on constructs nomic Drivers’ and ‘Environmental Drivers’ predicted 34% of varia-
is a measure used to establish discriminant validity. Discriminant tions in ‘Implementing RL,’ with the relationships found to be
validity is established when an indicator’s loading on a construct significant.
is higher than all cross-loadings with other constructs (Hair
et al., 2014). The results of the discriminant validity are illustrated 4.2. Importance-Performance Matrix Analysis (IPMA)
in Table 4, examination of which shows that validity of all the indi-
cators was confirmed. PLS-SEM enables researchers to prioritize activities for potential
improvements by spotting the most influential variables of the
4.1. Assessment of the structural model model, for a specified endogenous latent variable (Hair et al.,
2011; Hair et al., 2014). This is done by conducting Importance-
The study’s structural model, including the relationships Performance Matrix Analysis (IPMA). IPMA involves contrasting
between the latent variables, was assessed using five features: the total effects of the structural model (importance) against the
(1) collinearity issues; (2) significance of path coefficients; (3) level average values of the scores for variables (performance) in the
2
of R2 values; (4) the effect size (f ); and, (5) the predictive rele- model (Hair et al., 2014). Total effects are the sum of all the direct
2 and indirect relationships between two variables in the model. As
vance (Q ). In the model, illustrated in Fig. 3, the constructs ‘Eco-
for the performance values, index values of variables are calculated
nomic Drivers,’ ‘Environmental Drivers’ and ‘Social Drivers’ are all
using Eq. (1) to rescale the variables (Hair et al., 2014).
predictors of the construct ‘Implementing RL.’ With ‘Implementing
RL’ as the dependent variable and the three other predictors as Y i  Minscale½Y
independent variables, a multiple regression was run. Tolerance Y rescaled i ¼  100 ð1Þ
Maxscale½Y   Minscale½Y
values below 0.2 or variance inflation factor (VIF) values above 5
are indicative of unacceptable collinearity among the predictors where Y i represents the ith data point of a specific variable in the
(Hair et al., 2014). Both values were within the acceptable range model.
and, consequently, there was no issue with collinearity (see sup- The outcome of deploying Eq. (1) results in rescaled variables
plementary data for details). with a value of 0 to 100. The mean scores of these rescaled values
The significance of path coefficients in PLS-SEM models can be produce the index value of performance, with lower values indicat-
estimated using the bootstrapping method. The number of boot- ing a poorer performance, thus finding practices that need more
strapping samples was set at 5,000, following the recommendation attention (Hair et al., 2014). Table 5 shows the outcome of IPMA
by Hair et al. (2014) for PLS-SEM models in a two-tailed test. As for manifest variables in the model, with ‘Implementing RL’ as
illustrated in Fig. 4, the p-values for ‘Economic Drivers’ and ‘Envi- the target variable.
ronmental Drivers’ were below the threshold (0.05), and as such, Of particular interest in IPMA are variables with high impor-
the corresponding associations in the model all proved significant tance (total effects) and low performance (Hair et al., 2014). As

Table 3
Construct Reliability and Validity Tests.

Constructs Cronbach’s Alpha rho_A Composite Reliability (qc) Average Variance Extracted (AVE)
Economic Drivers 0.672 0.663 0.800 0.501
Environmental Drivers 0.775 0.775 0.899 0.816
Implementing RL 0.815 0.825 0.870 0.573
Social Drivers 0.339 0.405 0.737 0.592
54 N. Chileshe et al. / Waste Management 79 (2018) 48–57

Fig. 4. Performing bootstrapping analysis (path coefficients and p-values are illustrated on the inner model; loadings and p-values are illustrated on the outer model).

Table 5 of construction organization to adopt RL practices. This is interest-


The outcome of Importance-Performance Matrix Analysis (IPMA). ing, given that previous studies like Chileshe et al. (2016) and
Variable Performances Total Effects (Importance) Addis (2006b) refer to the improvement in the ‘green image’ of
EcoDri1 44.898 0.155 an organization, as a an influential driving force behind RL prac-
EcoDri2 71.429 0.138 tices. These views are challenged by the findings here, which show
EcoDri3 58.673 0.144 no statistically meaningful association between practices of RL and
EcoDri4 41.844 0.099 social drivers. This is doubly interesting, given the South Australian
EnvDri1 58.673 0.189
context of this study where the South Australians are rated as one
EnvDri2 59.184 0.182
of the most sustainability aware communities in the world (UN-
HABITAT, 2010).
Therefore, the findings here provide quantitative support for
shown in Table 5, ‘EcoDri1’, ‘EnvDri1’ and ‘EnvDri2’ were found to arguments in studies—from different countries—indicating that
be variables among others with relative high importance but per- strategies of corporations in the construction context for imple-
formance values below other variables in the model. These repre- menting RL are fundamentally profit-driven (Shakantu et al.,
sent the variables that require managerial action and 2003; Laefer and Manke, 2008; Rameezdeen et al., 2016). That is,
intervention in order to improve their respective performance. many companies fail to acknowledge any value for implementing
RL, given the necessity of upfront investment, and later operational
5. Discussion costs (van Weelden et al., 2016). On the other hand, the findings do
not uphold the findings of investigators like Bai and Sarkis (2013),
Revised SEM models and the statistical values generated who argued that enhancing the environmental image of an organi-
through analyses of these models provide a sound basis for inter- zation is an influential driver for companies in shifting towards
preting the associations among the variables included in the implementing RL. Neither the findings support Lau and Wang
model. Several intriguing findings come to light in view of the anal- (2009) whose conclusions implied that an unprecedented aware-
yses and revision procedure. ness about environmental problems in the community can make
social concerns a major driver of the transition towards RL.
5.1. Social factors
5.2. Cost of salvaged items
The most important finding here is the refutation of the com-
mon perception generated by previous studies on RL which asserts The IPMA analyses revealed that a driver in need of intervention
that social drivers act as a major driving force behind the decision is the cost of salvaged items (EcoDri1). This driver is associated
N. Chileshe et al. / Waste Management 79 (2018) 48–57 55

with several context-specific factors. Of particular importance for which of these hold the greatest potential to transform the
RL are labor costs, disposal costs, the local market value of salvaged industry.
items, socioeconomic attributes of the context, and the affordabil- The clearest revelation is that social factors, such as responding
ity of virgin materials and products in the local market (Kibert and to community expectations or aiming to take on a ‘green’ image for
Languell, 2000; Dantata et al., 2005). All these need modification in reputational purposes, are not in fact significant motivators. This
order to make salvaged items affordable, as compared against the finding works counter to the conclusion of certain previous studies
cost of new products. Moreover, both the environmental drivers (cf. da Rocha and Sattler, 2009; Sarkis et al., 2010; Hosseini et al.,
(EnvDri1’ and ‘EnvDri2’) that stand out as in need of managerial 2015). In fact, it is monetary factors, such as revenue seeking, that
intervention are shown to be influenced by the local regulatory is the strongest driver. And given that the current cost of utilizing
environment. The findings here are in line with the overall salvaged materials remains relatively prohibitive, while govern-
perspective in the literature regarding the crucial role of ‘the gov- ment and regulatory incentives are unappealing financially, con-
ernmental perspective’: the maximum influence on the implemen- struction firms simply have no motivation to explore RL uptake.
tation of RL can be promoted through drivers associated with laws, On the other hand, there are other drivers besides revenue that
policies, risk reduction through tax levies and strict governance would incentivize firms to take on RL, if their imprint on construc-
(Govindan and Hasanagic, 2018). This is also supported by the idea tion companies was strengthened. These factors include a combi-
of local planning for RL, where the level of support coming from the nation of increased regulatory demands to use salvaged
government for RL can be a major driver for RL, even the difference materials, along with a drop in price associated with the use of
between success and failure (Kibert et al., 2000a). The findings give those materials. In essence, while firms appear to simply pursue
further support to conclusion on the central role of profit consider- the ‘bottom line,’ developing and strengthening a mandatory
ation, in line with previous investigators who asserted that eco- regime that imposed penalties for non-compliance to an RL frame-
nomic viability of implementing RL in the construction context is work would provide a financial ‘stick,’ while industry level invest-
tightly linked with government policies (Kibert and Languell, ment in R&D, and other initiatives in lowering the cost of RL, would
2000). provide a financial ‘carrot.’ Through a careful policy of such posi-
tive and negative incentives, we would expect to see construction
companies move deeper into the arena of RL practices as they con-
5.3. Business considerations
tinue to chase profits.
The nature of the drivers that turn out to be influential hint at
the dominance of business considerations, despite the push from
6. Conclusion
regulations. This insight resonates with previous studies proposing
the view that construction companies are inherently profit-driven
This study identifies the drivers and practices influencing the
(Ghisellini et al., 2018); they give top priority to business perfor-
implementation of reverse logistics (RL) for construction firms
mance, whilst less attention is paid to the social and environmental
engaged in construction and demolition business activities. Few
performance (Shen et al., 2010). The findings here also corroborate
studies have investigated RL within the construction context.
the view that RL drivers, of any nature, are only influential where
The present study, however, stands out among those now avail-
they are in line with business considerations (Rameezdeen et al.,
able in several respects. Firstly, it is the first quantified model
2016; Ghisellini et al., 2018). Regardless of what regulations
for RL in the construction sector. It thus enables practitioners
enforce, those that benefit the businesses are seen more influential.
and researchers to ascertain the strength of each driver of RL
That is, while regulations favor the use of salvaged items along
on associated practices of RL on construction projects. Second,
with implementing deconstruction, companies typically shy away
results contrary to commonly held assumptions are identified.
from deconstruction due to safety issues and long delays for man-
Specifically, the study challenges the view that social drivers are
ual operations needed for deconstruction (Chileshe et al., 2016).
a major force in promoting the adoption of RL practices, finding
And increased revenue is more influential than using salvaged
rather that social drivers in fact play no significant role in
materials, given that salvaged items are not always available in
influencing RL uptake.
reasonable prices, compared against virgin material and compo-
The study distinguished itself from past work by identifying
nents. To date, markets for salvaged materials are not mature
those drivers with the potential for managerial intervention, and
enough as opposed to that of virgin products (Nakajima and
thus for positive change. Specifically, actionable items within the
Russell, 2014). The findings, however, are not supporting previous
spheres of the economy, environment and society were identified,
findings such as one of Álvarez-Gil et al. (2007) that emphasize on
and their power to influence the practices of RL were assessed sta-
the cardinal role of customers, employees, and the government as
tistically. Societal factors were eliminated as offering an uncertain
drivers with significant influence on the final decision of implant-
influence, but the remaining two drivers were shown to account
ing RL in corporations.
for 34% of the variation, with a medium effect size. These drivers
were the cost of salvaged items – where the affordability of virgin
5.4. An agenda to enhance drivers products continue to be more competitive than recycled materials
– and primacy of business objectives – where regulations enforcing
It is incumbent on the construction industry to address the recycling compliance are dodged as best as can be managed in
heavily unsustainable practices by which it is characterized, and favor of more direct routes to time, cost and quality considerations
which contribute to its heavy resource usage and massive output in project delivery.
of pollution and waste by-products. Reabsorbing its own materials Moreover, the importance of the drivers on RL was calculated,
at the end of a building’s life and returning them through reverse along with actual performance. This study is thus especially novel
logistics (RL) practices to be recycled, is, in theory, an ideal solu- in revealing maximal impact areas for investing effort to increase
tion. The difficulty is that the uptake of RL remains stalled. If this RL outcomes. That is, to target low performing areas of operation
is to change and RL adopted as conventional, accepted practice, a that are of high importance, such as reducing costs of salvaged
catalyst is needed to bring RL into the mainstream. Indeed, the dri- materials, augmenting environmental policies that promoted their
vers that would see RL practices take effect have already been iden- use, and then to initiate a regulatory framework to sustain
tified, but this study adds to the understanding by quantifying compliance.
56 N. Chileshe et al. / Waste Management 79 (2018) 48–57

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