Proudly presents

A virtual classroom on

FACEBOOK MARKETING MASTERY

9th & 10th December 2020 (Wednesday & Thursday)

2:00pm – 5:30pm (Both days)

SBL/HRDF Claimable

Digital Certificate of attendance will be awarded for those who complete the course.

INTRODUCTION: PROGRAMME BENEFITS:

This 2-day training program will introduce Understand your sales funnel
Facebook and its feature for business branding
Understand how to create and
and marketing. Participants will learn how to
manage effective Facebook page
reach their target markets and how to run
effective Facebook advertisements. Learn to create super optimized
Facebook page & Groups for your
business

Understand effective Facebook

advertising methods
AUDIENCE:
Understand Facebook Ad manager
This program is a must buy-in for managers,
executives, sales, and marketing teams who want
to generate more brand exposure and leads.
METHODOLOGY:
Virtual Classroom: Participative and
practical - Emphasizing learning through
experience, both from structured
activities: Hands-on, video screening,
case studies, and exploratory discussions.

Ommtech Digital Marketing Academy Sdn. Bhd.

B-11-17, I-Sovo, Persiaran Multimedia,
I-City, Seksyen 7, 40000 Shah Alam, Selangor.
Email: sales@ommtech.com.my
Contact Person: Mr. Thina
Tel: 016-2024852
KEY CONTENT
DAY 1
TIME: 2:00 PM – 5:30 PM

MODULE 1 – INTRODUCTION TO FACEBOOK

● Introduction to Facebook
● How does Facebook fit into a wider social media strategy?
● What does Facebook have to offer businesses?
● Facebook terminology
● Personal Profile
● Personal branding thru Facebook
● Facebook Marketplace

MODULE 2 – FACEBOOK GROUPS

● Introduction to Facebook groups

● Effective use of Facebook groups – Learning & Customer Support

Ommtech Digital Marketing Academy Sdn. Bhd.

B-11-17, I-Sovo, Persiaran Multimedia,
I-City, Seksyen 7, 40000 Shah Alam, Selangor.

Email: sales@ommtech.com.my
Contact Person: Mr. Thina
Tel: 016-2024852
MODULE 3 – FACEBOOK VIDEOS

● Introduction to Facebook videos

● How business can leverage from Facebook videos

● Facebook Live Video Techniques

MODULE 4 – FACEBOOK PAGE

● Facebook Page

● What makes a successful Facebook Page?

● How to set up a page

● Post design & copywriting

● Content Creation vs. Content Curation

● Facebook Engagement

Ommtech Digital Marketing Academy Sdn. Bhd.

B-11-17, I-Sovo, Persiaran Multimedia,
I-City, Seksyen 7, 40000 Shah Alam, Selangor.

Email: sales@ommtech.com.my
Contact Person: Mr. Thina
Tel: 016-2024852
KEY CONTENT
DAY 2
TIME: 2:00 PM – 5:30 PM

MODULE 5 – FACEBOOK ADVERTISEMENT

● Facebook Ads - CAMPAIGN: Marketing Objectives

● Targeting – Data and demographic targeting
● Targeting – Custom audience
● Targeting –Lookalike audience
● What is Facebook Pixel?
● How to Install the Facebook Pixel
● Use the Facebook Pixel for Remarketing/Retargeting Ads
● Facebook: Reporting & Data
● Facebook Insight
● Successful Facebook Campaigns & Best Practices

Ommtech Digital Marketing Academy Sdn. Bhd.

B-11-17, I-Sovo, Persiaran Multimedia,
I-City, Seksyen 7, 40000 Shah Alam, Selangor.

Email: sales@ommtech.com.my
Contact Person: Mr. Thina
Tel: 016-2024852
Tel: 016-2024852
Tel: 016-2024852

TRAINER’S PROFILE
YATHAVAN NADARAJAN
BSC (HONS) IN SOFTWARE ENGINEERING

Summary
Yathavan Nadarajan is a social media strategist & founder of Ommtech Digital
Marketing Academy, a Digital Marketing agency. He holds a BSC (Hons) degree in
Software Engineering and has 13 years’ experience in Digital Marketing.

An HRDF certified trainer, Yathav is a seasoned Social Media practitioner and trainer,
helping brands to develop their digital marketing strategies and campaigns. He has
conducted numerous social media marketing training programmes throughout the
country as well as several social media marketing workshops for both SMEs/SMIs. He
is a popular invited guest speaker to various audiences and organizations, sharing his
passion for Digital Marketing.

Training Modules conducted by Yathav:

● Facebook & Instagram Marketing Mastery

● Social Media Marketing
● LinkedIn for Business
● Social Media Recruitment Strategies
● Digital Marketing Training

Training Experience
● 13 years in Digital Marketing

Ommtech Digital Marketing Academy Sdn. Bhd.

B-11-17, I-Sovo, Persiaran Multimedia,
I-City, Seksyen 7, 40000 Shah Alam, Selangor.

Email: sales@ommtech.com.my
Contact Person: Mr. Thina
Tel: 016-2024852
PARTICIPATION FEE

RM500 per person (Inclusive of 6% SST)

SBL Claimable
Fee inclusive of Course Notes (soft copy) and Digital Certificate of Participation

ORGANISER

Ommtech Digital Marketing Academy Sdn. Bhd.

B-11-17, I-Sovo, Persiaran Multimedia,
I-City, Seksyen 7, 40000 Shah Alam, Selangor.
Contact Person : Mr. Thina
Tel : 016-2024852
Email : sales@ommtech.com.my
 REGISTRATION FORM
(SBL/HRDF Claimable)
Participation Fees : RM500/person
FACEBOOK MARKETING MASTERY Contact person : Mr. Thina
TRAINING Tel. : 016-2024852
Date: 9th & 10th December 2020 (Wed & Thurs) Email address : sales@ommtech.com.my
Time: 2:00pm – 5:30pm (3.5 hours/day)
Email Registration Form to: sales@ommtech.com.my
PARTICIPANT’S DETAILS
1. Full Name
Designation
Email Address
Phone Number
2. Full Name
Designation
Email Address
Phone Number
3. Full Name
Designation
Email Address
Phone Number
4. Full Name
Designation
Email Address
Phone Number
ORGANIZATION DETAILS
Organization Name

Organization Address

Email Address
Telephone Number
Fax
Contact Person
Payment / Terms & Conditions:

Payment can be made to:

Name : OMMTECH DIGITAL MARKETING ACADEMY SDN BHD

Company No: 1289576-U
Organization
SST No : B16-2006-32000022
Signature
Bank : MAYBANK
Account No : 512905546015
Swift Code : MBBEMYKL

Proof of payment & payment by cheque email the receipt to: HYPERLINK
"mailto:sales@ommtech.com.my" sales@ommtech.com.my.

Note: Any cancellation made by the participation 5 days before the event is non-refundable.
The organization has the right to change the time & place of the event with notice to be given in