PUNTA NATIONAL HIGH SCHOOL

Punta, Dipolog City

SENIOR HIGH SCHOOL

2ND CYLCE
ENTREPRENEURSHIP

NAME SCORE

INSTRUCTION: Test I. Write the letter of the c. depression

correct answer on the space provided. d. hunger
____ 8 . It is the most common way to gather primary research
____ 1 . What is the relationship between unique selling
__ . proposition and value proposition. __ . with the use of questionnaires or interview schedule.
a. a framework of each business industry a. Interview c. Survey
b. meet your competitors needs wants. b. Focus Group Discussion d. Data Gathering
c. persuades another to exchange money for____ 9 . It is the traditional method of data collection which is
a product service’s __ . normally done on a personal manner with the respondents.
d. connected with only one particular thing. a. Personal Interview c. Survey
____ 2 The following variable to consider in behavioral b. Focus Group Discussion d. Data gathering
__ . segmentation, except.
a. perception ____ 1 . A data gathering technique where it can be done via direct
b. brand concept __ 0. mail, over the phone, internet or e-mail.
c. reaction a. Data Gathering c. Focus Group Discussion
d. benefits b. Survey d. Personal Interview
____ 3 What is the function of Value Proposition?
__ . a. use to power up sales
b. convince customer to purchase a particular Test II. Identify the following:
product or services.
c. customers buying habits 1. It is an information gathered directly from the
d. provide value to your customers respondents who answered set of questions.
____ 4 Give example in promotion using Value ______________________________
__ . Proposition and Unique Selling
proposition. 2. . It is the traditional method of data collection
a. with the slogan “Langhap Sarap” which is normally done on a personal manner
b. ordinary sari-sari store with the respondents. ____
c. multinational business
d. fruit shake stand 3. It obtains information on general attitudes,
____ 5 ________________ will determine entrepreneur understand the circumstances under which
customers might require your product or
__ . possible customers in one locality.
services, understand their desired
a. Market design c. market research
outcomes. ______
b. Market strategy d. market size

A data gathering technique where it can be done 4. It is the most common way to gather primary
____ 6
research with the use of questionnaire
__ . via direct mail, over the phone,
or interview schedule. _________
internet or e-mail.
a. Data Gathering c. Focus Group Discussion
5. It is the most valuable tool of any type of
b. Survey d. Personal Interview
research study.______
____ 7 It refers to information gathered directly from the
__ . respondents who answered set
of questions. Answer Key:
a. Primary Research c. Survey
b. Secondary Research d. Data Gathering Test I:
 1. A.
2. B.
3. B.
4. A.
5. C.
6. B.
7. C.
8. C.
9. A.
10. D

Test II.

1. . Survey
2. Interview
3. Data gathering
4. Survey
5. Data collection