Professional Documents
Culture Documents
3R MATRIX + = - Summary
Jubilant Foodworks (JFL), through the recently-formed subsidiary in Netherlands, acquired
Right Sector (RS) ü a 32.8% stake in DP Eurasia NV, the exclusive franchisee of Domino’s Pizza brand in Turkey,
Russia, Azerbaijan and Georgia.
Right Quality (RQ) ü JFL to pay Rs. 250 crore for 32.8% in DP Eurasia; deal valued at 0.5x its CY2020 sales of Rs.
1,635 crore; DP Eurasia operates the Domino’s brand in four countries through 770 stores
ü (Delivery to Dine-in mix 75:25).
Right Valuation (RV)
JFL’s domestic business hit pre-COVID levels in Q3; but recent rise in COVID cases remains
a key risk to sales in the near term.
+ Positive = Neutral - Negative
New ventures such as entering into Chinese cuisine and Biryani segments and strategic
stake buy augur well for long term; maintain Buy with revised PT of Rs. 3,380.
What has changed in 3R MATRIX
Old New Jubilant Foodworks Limited (JFL) will fully acquire Fides Food Systems Coöperatief U.A.,
Netherlands (Fides) for an agreed investment of approximately GBP 24.80 million (~Rs.
RS 252.2 crore) through its wholly owned subsidiary - Jubilant Foodworks Netherlands B.V
in all-cash deal. Fides is the beneficial owner of 32.81% of equity shares of DP Eurasia
RQ N.V. (DP Eurasia), which is the exclusive master franchisee of the Domino’s Pizza brand
in Turkey, Russia, Azerbaijan and Georgia. DP Eurasia (together with its subsidiaries)
RV offers pizza delivery and takeaway/ eat-in facilities (mix of 75:25) at 771 stores (568 in
Turkey, 190 in Russia, 9 in Azerbaijan and 4 in Georgia as on December 31, 2020).Since
2010, the group has rapidly expanded, opening a net average of ~70 system stores
Reco/View Change per year over 2011 to 2019, reaching 765 stores. The COVID-19 pandemic led to the
Reco: Buy closure of many non-profitable stores resulting in net addition of 6 stores in CY2020.
DP Eurasia registered revenues of TRY (Turkish Lira) 1569.9 million (~Rs. 1,635 crore) in
CMP: Rs. 3,126 CY2020, a growth of ~15%.Same-store-sales rose by 17.4%. Turkey contributes ~68% of
revenues while rest of Russia contributes 32% of revenues. Turkey operations clocked
Price Target: Rs. 3,380 á EBIDTA margins of ~13% while Russian operations recorded EBIDTA margins of ~5%.
The company has a decent liquidity position with over Rs. 130 crore cash on its books.
á Upgrade Maintain â Downgrade
DP Eurasia’s master franchisee agreement is valid until 2032 with an option to renew
agreement for another 15 years.At an investment value of GBP 24.8million,the deal is
Company details valued at CY2019 0.6x EV/Sales and 7.7x EV/EBIDTA (0.5x its CY2020 sales), which is
Market cap: Rs. 41,254 cr at discount. JFL will focus on utilising its expertise of 25 years in the Indian market to
improve the growth prospects of DP Eurasia’s and improve JFL shareholders’ value in
52-week high/low: Rs. 3127/1142 the long run. On the other hand, JFL’s domestic business has reached to pre-covid levels
with strong growth in the delivery and takeaway sales. We need to keenly monitor the
NSE volume: impact of the recent surge in the covid case on the performance in the coming months.
10.5 lakh
(No of shares) The company has maintained its strong store expansion strategy and offering better
quality products, which will help in achieving better same-store-sales in the coming
BSE code: 533155 years.
NSE code: JUBLFOOD Our Call
Free float: View - Maintain Buy with revised TP of Rs. 3,380: In the last couple of years JFL has
7.7 cr forayed into various ventures (such Hong’s Kitchen and EK!Dum Biryani) in the domestic
(No of shares)
market, started offering their brand-owned ready-to-cook range of sauces, gravies and
pastes under the Chef Boss brand and focused on increasing presence in neighbouring
Shareholding (%) countries such as Sri Lanka and Bangladesh to improve its growth prospects in long run.
Further the acquisition of 10% stake in Barbeque Nation and a ~33% stake in DP Eurasia
Promoters 41.9 has been done to improve shareholder value in the long run. With the long-term growth
FII 39.7 prospects of India’s QSR market remaining intact, we believe that JFL, with its strong
store expansions, will be one of the key beneficiaries of the same. We maintain a Buy
DII 12.8 recommendation on the stock, with a revised price target of Rs. 3,380 (valuing stock at 62x
its FY2023E EPS).
Others 5.6
Key Risks
Price chart Any significant decline in delivery/takeaway sales due to enhanced competition or
localise lockdown due to a rise in cases in the coming quarters would act as a key risk to
3500
our earnings estimates in the near to medium term.
3000
2500
2000
Valuation (Standalone) Rs cr
1500
1000 Particulars FY19 FY20 FY21E FY22E FY23E
500 Revenue 3,531 3,886 3,203 4,396 5,199
Feb-20
Feb-21
Jun-20
Oct-20
800
700
203 190
179
600 121
72
500 43
No of stores
400
300 568
522 545 550
466 495
200
100
0
CY15 CY16 CY17 CY18 CY19 CY20
DP Turkey DP Russia
Russia (contributes ~2% to revenues): DP Eurasia has improved its market position since acquiring the
exclusive master franchise rights in 2012. As on December 31, 2020, based on the Group’s data on competition,
it had the third largest store network in the chained pizza sub segment in Russia with 75 stores. In Russia, the
company expects to extract similar value from operating leverage as it plans to continue to grow the franchise
part of the business and increase the overall scale of the system.
1800
1569.9
1600
1370.3
1400
1200 1125.3
TRY Milllion
1000
859.8
800
600
400
200
0
CY17 CY18 CY19 CY20
35
28.9
30
26
25
like-to-like sales growth (%)
20
16
15 13.1
10.3 9.3
10
5
0.7
0
-10
-15 -12.6
Turkey Russia
80 75
70
70
60.8
60
51.8
Online contribution (%)
50
40
30
20
10
0
CY17 CY18 CY19 CY20
140
124.5
120 110.6
100 90.8
TRY Million
80
60
40
20
0
CY17 CY18 CY19
Financials in charts
(%)
-20
-30 13
-45
-40 9 6.3
-50
5
Q3FY18
Q4FY18
Q1FY19
Q2FY19
Q3FY19
Q4FY19
Q1FY20
Q2FY20
Q3FY20
Q4FY20
Q1FY21
Q2FY21
Q3FY21
Q2FY19
Q3FY19
Q4FY19
Q1FY20
Q2FY20
Q3FY20
Q4FY20
Q1FY21
Q2FY21
Q3FY21
Same Stores Sales Growth OPM (%)
Source: Company, Sharekhan Research Source: Company, Sharekhan Research
Mobile and online sales contribution gone up substantially No. Of stores of Dominos in India
120
1354
1400
1335
96 99 98 9998 9898
1325
95
1314
100 88 88 89 93
89 1350
1283
81 85 87
1264
75
1249
80 73 1300
1227
1200
60 1250
1167
1144
1200
1134
40
1127
(%)
20 1150
1100
0
1050
Q3FY19
Q4FY19
Q1FY20
Q2FY20
Q3FY20
Q4FY20
Q1FY21
Q2FY21
Q3FY21
Q3FY18
Q4FY18
Q1FY19
Q2FY19
Q3FY19
Q4FY19
Q1FY20
Q2FY20
Q3FY20
Q4FY20
Q1FY21
Q2FY21
Q3FY21
Avg. OLO cont. to delivery sales Mobile ordering cont. to OLO sales No. of stores (Dominos)
Source: Company, Sharekhan Research Source: Company, Sharekhan Research
3000
35x
2500
2000 25x
1500
15x
1000
500
0
Feb-18
Feb-19
Feb-20
Feb-21
Mar-14
Mar-15
Mar-16
Mar-17
Jun-18
Jun-19
Jun-20
Jul-14
Jul-15
Jul-16
Jul-17
Oct-17
Oct-18
Oct-19
Oct-20
Nov-14
Nov-15
Nov-16
Peer Comparison
P/E (x) EV/EBIDTA (x) RoCE (%)
Particulars
FY21E FY22E FY23E FY21E FY22E FY23E FY21E FY22E FY23E
Westlife Development - 130.3 73.2 137.3 29.1 23.2 - 6.8 11.0
Jubilant Foodworks 185.7 81.1 58.3 56.9 36.7 29.0 16.5 29.3 33.4
Source: Company, Sharekhan estimates
About company
JFL is one of India’s largest food service companies. The company is part of the Jubilant Bhartia Group,
India’s most respected conglomerate operating in diverse business areas with a strong global presence. JFL
currently operates Domino’s Pizza and Dunkin Donuts brands in India. The company also operates Domino’s
Pizza through its subsidiaries in Sri Lanka, Nepal, and Bangladesh. Domino’s Pizza is the largest pizza chain
in India in terms of restaurant numbers, as well as the world’s largest franchisee outside the US for Domino’s
Pizza brand. Dunkin Donuts is the world’s leading baked goods and coffee chain. JFL’s network comprises
1,354Domino’s Pizza restaurants, spanning across 288 cities, and 30Dunkin Donuts restaurants across 10
cities. The company has entered into the Chinese cuisine segment with its first owned restaurant brand,
Hong’s Kitchen; the company has four Hong’s Kitchen restaurants across two cities in India. The company has
also forayed into the ready-to-cook segment with a range of sauces, gravies, and pastes under the newly
launched brand, Chef Boss.
Investment theme
JFL has four strategic pillars: product and innovation, value for money, customer experience, and digital
and technology to drive growth, efficiency, and productivity. The company has introduced the Every Day
Value (EDV) offer to enhance its value-for-money proposition. With a revamped mobile app and website,
the company has been increasing its OLO share, which is in line with its strategy of technology-driven
growth. JFL has also entered into the Chinese cuisine market by launching its first-owned restaurant
brand, Hong’s Kitchen, recently. Expansion strategies along with robust SSSG, increasing number of
stores, cost optimisation, and customer-satisfaction initiatives would be key growth drivers for JFL.
Key Risks
Slowdown in demand: Any slowdown in the demand environment would impact revenue growth.
Increased raw-material costs:A significant increase in key raw-material prices would impact profitability.
Increased competition: Increased competition in the QSR category would act as a threat to revenue
growth.
Additional Data
Key management personnel
Shyam S Bhartia Chairman and Managing Director
Hari S Bhartia Co-chairman
Pratik Pota CEO & Whole Time Director
Prakash C Bisht Chief Financial Officer
Mona Aggarwal Company Secretary
Source: Company
Top 10 shareholders
Sr. No. Holder Name Holding (%)
1 Sands Capital Management 5.0
2 UTI Asset Management Co Ltd 2.6
3 JPMorgan Group 2.5
4 Kotak Mahindra Asset Management Co 2.3
5 Motilal Oswal Asset Management Co 2.2
6 Vanguard Group Inc 1.9
7 Arisaig Global Emerging MK 1.7
8 Hillhouse Capital Advisors Ltd 1.6
9 Dimensional Fund Advisors LP 1.4
10 Tata Asset Management Ltd 1.3
Source: Bloomberg; *As on May 20, 2020
Sharekhan Limited, its analyst or dependant(s) of the analyst might be holding or having a position in the companies mentioned in the article.
Disclaimer: This document has been prepared by Sharekhan Ltd. (SHAREKHAN) and is intended for use only by the person or entity
to which it is addressed to. This Document may contain confidential and/or privileged material and is not for any type of circulation
and any review, retransmission, or any other use is strictly prohibited. This Document is subject to changes without prior notice.
This document does not constitute an offer to sell or solicitation for the purchase or sale of any financial instrument or as an official
confirmation of any transaction. Though disseminated to all customers who are due to receive the same, not all customers may
receive this report at the same time. SHAREKHAN will not treat recipients as customers by virtue of their receiving this report.
The information contained herein is obtained from publicly available data or other sources believed to be reliable and SHAREKHAN
has not independently verified the accuracy and completeness of the said data and hence it should not be relied upon as such. While
we would endeavour to update the information herein on reasonable basis, SHAREKHAN, its subsidiaries and associated companies,
their directors and employees (“SHAREKHAN and affiliates”) are under no obligation to update or keep the information current. Also,
there may be regulatory, compliance, or other reasons that may prevent SHAREKHAN and affiliates from doing so. This document is
prepared for assistance only and is not intended to be and must not alone be taken as the basis for an investment decision. Recipients
of this report should also be aware that past performance is not necessarily a guide to future performance and value of investments
can go down as well. The user assumes the entire risk of any use made of this information. Each recipient of this document should
make such investigations as it deems necessary to arrive at an independent evaluation of an investment in the securities of companies
referred to in this document (including the merits and risks involved), and should consult its own advisors to determine the merits and
risks of such an investment. The investment discussed or views expressed may not be suitable for all investors. We do not undertake to
advise you as to any change of our views. Affiliates of Sharekhan may have issued other reports that are inconsistent with and reach
different conclusions from the information presented in this report.
This report is not directed or intended for distribution to, or use by, any person or entity who is a citizen or resident of or located in any
locality, state, country or other jurisdiction, where such distribution, publication, availability or use would be contrary to law, regulation
or which would subject SHAREKHAN and affiliates to any registration or licensing requirement within such jurisdiction. The securities
described herein may or may not be eligible for sale in all jurisdictions or to certain category of investors. Persons in whose possession
this document may come are required to inform themselves of and to observe such restriction.
The analyst certifies that the analyst has not dealt or traded directly or indirectly in securities of the company and that all of the
views expressed in this document accurately reflect his or her personal views about the subject company or companies and its or
their securities and do not necessarily reflect those of SHAREKHAN. The analyst further certifies that neither he or its associates
or his relatives has any direct or indirect financial interest nor have actual or beneficial ownership of 1% or more in the securities of
the company at the end of the month immediately preceding the date of publication of the research report nor have any material
conflict of interest nor has served as officer, director or employee or engaged in market making activity of the company. Further, the
analyst has also not been a part of the team which has managed or co-managed the public offerings of the company and no part
of the analyst’s compensation was, is or will be, directly or indirectly related to specific recommendations or views expressed in this
document. Sharekhan Limited or its associates or analysts have not received any compensation for investment banking, merchant
banking, brokerage services or any compensation or other benefits from the subject company or from third party in the past twelve
months in connection with the research report.
Either SHAREKHAN or its affiliates or its directors or employees / representatives / clients or their relatives may have position(s), make
market, act as principal or engage in transactions of purchase or sell of securities, from time to time or may be materially interested
in any of the securities or related securities referred to in this report and they may have used the information set forth herein before
publication. SHAREKHAN may from time to time solicit from, or perform investment banking, or other services for, any company
mentioned herein. Without limiting any of the foregoing, in no event shall SHAREKHAN, any of its affiliates or any third party involved
in, or related to, computing or compiling the information have any liability for any damages of any kind.
Compliance Officer: Mr. Joby John Meledan; Tel: 022-61150000; email id: compliance@sharekhan.com;
For any queries or grievances kindly email igc@sharekhan.com or contact: myaccount@sharekhan.com
Registered Office: Sharekhan Limited, 10th Floor, Beta Building, Lodha iThink Techno Campus, Off. JVLR, Opp. Kanjurmarg
Railway Station, Kanjurmarg (East), Mumbai – 400042, Maharashtra. Tel: 022 - 61150000. Sharekhan Ltd.: SEBI Regn. Nos.: BSE
/ NSE / MSEI (CASH / F&O / CD) / MCX - Commodity: INZ000171337; DP: NSDL/CDSL-IN-DP-365-2018; PMS: INP000005786;
Mutual Fund: ARN 20669; Research Analyst: INH000006183;
Disclaimer: Client should read the Risk Disclosure Document issued by SEBI & relevant exchanges and the T&C on www.sharekhan.com;
Investment in securities market are subject to market risks, read all the related documents carefully before investing.