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create a

Premium
group program
WITH OUR PROVEN FORMULA

© 2021 Cailen Ascher International, LLC | www.CailenAscher.com


IS 1X1 WORK TAKING UP
ALL OF YOUR TIME?

Do you have that “Monday morning feeling” because you’re


facing a day (or week!) of back-to-back calls?

Has your revenue plateaued because there’s no way to scale


with one-on-one?

Are you starting to worry that the one-to-one business


you've built is NOT the business you want anymore?

THE FORMULA IN THIS GUIDE HAS HELPED BUSINESS


OWNERS 2X THEIR REVENUE…

…and get on the six-figure track


...in as little as 30 days


…while working just 3 day a week!

© 2021 Cailen Ascher International, LLC | www.CailenAscher.com


Hi! I'm Cailen Ascher...
...a Business Coach with a 3-day workweek, a mom of two

little girls, a wife, podcast host and creator of Scale-Up™. I

help women replace their one-to-one work with a

Premium GROUP Program.

I love nothing more than helping women build businesses

that enable them to work just a handful of hours a week,

have consistent 5-figure months, get the occasional

weekday massage and take a totally unplugged vacation


Inside this guide you'll find...
without the stress of needy clients and non-stop 1x1 work.

If your one-to-one business leaves you with zero time and 01


energy, and you find yourself fantasizing about “walking
Training Video to walk you step-
away” simply so you can enjoy a much-needed break...
by-step through the High-Five
Formula for creating a Premium
...THEN, I HOPE YOU COME TO THE NEXT Group Program
VIRTUAL SCALE-UP DAY!

It’s specifically for 1x1 coaches and online service providers


02
who want to learn how to replace their current (time-
Worksheets to help you apply
sucking!) one-to-one offer with a the High-Five Formula as you
Premium Group Program. brainstorm your very own
Premium Group Program

For more info about attending the next virtual

Scale-Up Day™, so you can plan your

very own Premium Group Program, click HERE.


03
BONUS: "Define your Premium
Expertise" worksheet so you'll
know exactly how to stand out
from everyone else in your
industry with your Premium
Group Program
FIRST WATCH THIS!

High-Five
formula

WATCH NOW

In this 10min video training you'll learn...


...how to transition from exhausting one-on-one work to a Premium Group Program using
the "High 5 Formula" I've created for our clients (which is also outlined in this guidebook!).
If you love the idea of saying "goodbye" to one-to-one and transitioning to a
Premium GROUP Program so you can increase your revenue and decrease your work
hours, click here to join the waitlist for the next Scale-Up Day™ virtual event!
(Where we're going to teach you how to do exactly that!)

© 2021 Cailen Ascher International, LLC | www.CailenAscher.com


Premium Group Offer


SAY "GOODBYE" TO ONE-TO-ONE WORK FOR GOOD

If you would love a 3-day workweek and to be able to take off 2


months throughout the year while GROWING your business. You
need to consider shifting to a Premium Group Offer!
- Cailen Ascher -

There comes a time for one-to-one coaches when we realize that the business we’ve built is eating

up all our available time with sessions and client work.

If you’re in that place now, I feel ya. I was there too a few years back. I was super pregnant with my

second daughter, and my 3-day workweek was filled with back-to-back client calls. I was exhausted.

After she arrived, I made the decision to transition from 1x1 coaching to a Premium Group Program —

my Scale-Up Mastermind™ — and it did wonders for my schedule and my business.

My revenue doubled, I went from 10+ calls a week to just one, and I was able to take 2 months off

throughout the year with my family.

If you’re interested in learning more about replacing your one-to-one offer with a Premium Group

Program, you are in the right place! This guidebook will help you map out the core pillars of your

high-ticket group offer as you use my “High-Five Formula” to design a Premium Group Program that

is MORE VALUABLE than your one-to-one ever was!

Premium Group Offer (noun):


A leveraged group offer that replaces your one-to-one offer so you can
do the work you love while honoring your time + lifestyle. It's more scalalbe than
1x1 which enables you to increase revenue while cutting back yourworking hours.
Used by smart coaches + services providers who are "in the know" :-)

© 2021 Cailen Ascher International, LLC | www.CailenAscher.com


© 2021 Cailen Ascher International, LLC | www.CailenAscher.com
The High-Five
formula
When transitioning from one-on-one to a Premium Group Program, the High-Five Formula is the key to
creating a top notch group program that your Ideal Clients scramble to be a part of — and that you love to
deliver! In the left column, you'll find the 5 core pillars of the High-Five Formula. On the right, fill in the ideas
you have for building that pillar into your own Premium Group Program to make it the best it can possibly be!

THE HIGH-FIVE YOUR IDEAS

High-Ticket
Your program attracts high-
end clients which allows you
to replace your 1x1 income

High-Value
The solution or transformation
you're offer is highly valuable
to your Ideal Client

High-Converting
Your messaging is dailed-in,
very specific and makes it
easy to fill the program

High-Volume
The structure, content +
delivery are more scalable
than a 1x1 offer

High-Ticket
High-Touch
You include scalable high-
touch elements that do not
take up more of your time

© 2021 Cailen Ascher International, LLC | www.CailenAscher.com


GET TO KNOW YOUR

PREMIUM EXPERTISE
MY IDEAL CLIENT IS

THEY LOVE WHEN I HELP THEM WITH

MY FAVORITE THING TO DO FOR MY CLIENT IS

MY SUPERPOWER AS A COACH IS

WHEN MY IDEAL CLIENT SAYS THIS, I FEEL AMAZING

© 2021 Cailen Ascher International, LLC | www.CailenAscher.com


YourNotes

© 2021 Cailen Ascher International, LLC | www.CailenAscher.com


Let's Connect!
Click on the hyperlinks below the images
so we can hang out on other platforms!

01 02

@CAILEN.ASCHER @THECAILENASCHER

03 04

MY PODCAST ATTEND SCALE-UP DAY!

© 2021 Cailen Ascher International, LLC | www.CailenAscher.com

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