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Check out this comprehensive collection of MBA Summer Project

Titles

1. Product strategies of private life insurance companies


2. A study on "why companies should go for outsourcing"
3. Effectiveness of advertising on real estate sector after COVID 19
4. Study on consumer expectations and perceptions towards any type of loan
5. Impact of COVID -19 on Attrition rates at different sectors
6. Effectiveness and scope of employee referrals in the process of talent sourcing
7. Study of training needs across different industries for tackling COVID -19
8. Strategies used to build successful Internet based customer services and analytical
techniques
9. Measuring the effectiveness of retail banking of a nationalized bank compared to a
private sector bank
10. Changing trends in FMCG industry in India after COVID 19
11. A study of best HR practices in service industry during and after COVID 19
12. Fundamental analysis of Indian telecom companies
13. Study of consumer behavior in automobile industry pre and post COVID
14. Customer buying behavior towards insurance products
15. Impact of COVID 19 on Promotion strategies to be followed in Insurance sector
16. Study on changing consumer preference towards organized retailing from un-organized
retailing.
17. Study on "impact of advertising in B2B marketing"
18. Study on strategies for promoting private label brands
19. Study on changes ways of operations & marketing of chemical goods in SSI due to
COVID 19
20. The impact of GST on electronic goods & products
21. COVID 19 and change in E- marketing of financial services: Relationship approach
22. Understanding cross cultural literacy in international business
23. The study of operations & marketing of Indian Pharmaceutical industry
24. COVID 19 Impact of promotional activities on consumer’s behavior at E commerce

25. Viability of Micro Insurance in Indian scenario


26. Performance evaluation of initial public offers in India
27. Process of underwriting and valuation of any NSE/BSE listed industry
40. Risk management in foreign exchange
41. Asset liabilities management in Indian banks
42. Portfolio construction using fundamental analysis in mutual funds
43. Portfolio management and how it has helped increase effective investment in Indian
scenerio
44. Marketing strategy of retail banking in India
45. Comparative analysis of ERP software/Retail software
46. Measurement of financial efficiency of Bank/Insurance/ Asset management companies
47. Impact of COVID 19 on Fundamental analysis of financial sector
48. Impact of COVID 19 on Fundamental analysis of insurance sector

49. Asset liability management of life insurance companies

50. Recruitments trends Post COVID scenerio


51. Analysis of attrition in IT and ITES sector
52. COVID 19 and Work-life balance in IT sector/ Bank/Essential Services
53. Organizational culture issue in mergers and acquisitions
54. Performance management strategies in the manufacturing/service sector
55. Best practices in the field of CSR in corporations
56. Study of the online music industry, w.r.t. marketing in the Indian context
57. Future and business potential of gaming industry in India

58. Impact of small car segment on two-wheeler industry


59. Influence of branding on consumer purchasing behavior in Apparel sector
60. Analysis of factors influencing in selection of mobile service providers/Dish TV in
Pune
61. M commerce: Era of digital transactions in India during and after COVID 19

62. Mobile banking services in private sector and nationalized banks during COVID 19
63. A study on Consolidation & mergers in banks of India
64. Credit appraisal process in banks
65. Consumer behavior towards public sector and private sector banks
80. Analysis of the role of outdoor advertising and establishing strategies for managing space Media
81. A study of customer perception of service quality dimension in insurance industry
82. Factors affecting real estate markets in Pune
83. Study on medical tourism and growth of health care sector
84. Innovations in marketing in electronic and IT companies
85. Study on perception of customers on mutual fund advertisement
86. Impact of IT/ITES growth on real estate industry
87. The future of business intelligence & marketing analytics
88. The study of customer service in retail sector - an IT perspective
89. An analysis of external Commercial Borrowing of corporates
90. Analytical study on the voltality of securities traded on BSE sensex
91. Study on private equity investment by investment banking industry

92. Comparative study of FDIs and FIIs in the Indian context


93. Risk management through derivatives
94. Investors decision making pattern for life insurance products (designing of policies accordingly)

110. Competency of middle level managers& designing the training programs with special ref. to banking sectors

109.A study to understand the training and development practices followed in it – IT Industry"
110. Impact of customer relationship management (CRM) on communication industry"
119. A study on ‘ready to eat’ food industry and comparative analysis of ‘ready to eat’ food products of ITC foods and
MTR foods
120. Importance of public relations in service industry
121. Credit appraisal and risk analysis at banks
122. A study of employee perceptions about the effectiveness of the measures adapted by it companies with
respect to work-life balance
123. Analysis of framework for launching and building luxury brands in automobile industry"
124. A study on assessing the factors leading to the purchase of bikes and comparative analysis of urban and semi
urban buying behavior
125. Feasibility of investment in stock broking firms
126. Consumer's perception towards branded jewellery - a study
127. A study on impact of web 2.0 technologies on b2b marketing"
128. The study of customer perceptions towards ayurvedic health products"
129. Investors decision making pattern for life insurance products
130. A study on the perceptual mapping of four wheeler brands
131. A study on factors influencing adaptability & usability of consumer electronics
157.Customer perception towards multi-specialty hospitals in (City)
158.A study on the perception of the potential customers towards electric cars"
159.A study of talent acquisition management in apparel industry"
160.A study of HR costing as a function of the costs of various HR functions”

161.A comparative study on customer’s perception towards credit cards offered by nationalized banks and
mink banks
162.A study on the effectiveness of using banks as a channel for selling life insurance products
163.A study on cross sales of sequentially ordered products in the consumer banking industry”
164.Assessment of performance of public sector banks under CAMEL’s framework"
Marketing & International Business Specialization -
1) New Product Development Study
2) Brand Positioning Strategies
3) Brand Leveraging Strategies
4) Study of Distribution Channel & its effectiveness.
5) Study of Product Mix of a Company
6) Market Share and Market Potential Analysis
7) Analysis of Promotional Strategies of a Company
8) Sales Forecasting & Trend Analysis
9) Study of Marketing Strategies of a Company
10) Study of Customer satisfaction
11) Study of Effectiveness of a Advertising Campaign
12) Study of Sales Promotion methods in FMCG
13) Study of Consumer Behavior
14) Study of Market Potential for a Product
15) Comparison of Insurance Policies / Mutual Funds/ Investment Portfolio
16) Image makeover(Repositioning strategy) study of a Company
17) Study of Customer Satisfaction Index
18) Marketing strategies of Financial Products
19) Study of Market feasibility for introducing a new product.
20) Export Potential study for a Product
21) Study of Forex Market
22) Marketing Strategies of Pharmaceutical Products
23) Study of Competition & profitability for a product in a market
24) International Market Entry Strategies for a product in a market
25) Study of Cultural diversity and market potential for a product in foreign market.
26) Study of promotional schemes by Govt. for Exporters
27) Study of Marketing of Foods/ Beverages in International Markets.
28) Study of feasibility for importing raw materials /goods.
29) Study of licensing and testing procedures for exports in a country
30) Study of Distribution strategies in international markets

Topics for SIP in supply chain management & General management


 A study of factors affecting the supply chain management in multinational corporations (name of the
corporation).
 An evaluation of the role of vendor selection in the context of supply chain management.
 To find out how information technology is significantly affecting the supply chain management.
 To find out the different factors that positively and negatively affect the supply chain management
strategies.
 To examine how the effective management of the supply chain can help in promoting customer
satisfaction.
 To study the barriers to implementing the green supply chain management in manufacturing
industries.
 Determining the different parameters and success factors of supply chain management.
 To study the evolution of supply chain management and how technology has contributed to the
evolution.
 Critical evaluation of the implementation of a supply chain operating reference model in the
manufacturing industry.
 Studying the impact of 3PL outsourcing on the supply chain management in manufacturing
companies.
 Critical analysis of the different types of risks that influence the supply chain management.
 Studying the factors that affect the supply chain decisions in the automobile industry.
 Evaluating the impact of organizational culture on the strategic choices and supply chain
management.
 To study the role of procurement strategies in achieving the organizational targets.
 A study to Find out the key factors that help in securing the supply chains.
 A critical analysis of how the failure of supply chain management affect the customer satisfaction
for automobiles.
 Identifying the advantages of integrated supply chain practices and performance.
 Focusing on the impact on just in time inventory on enhancing the efficiency of the supply chain in
large organizations.
 Finding out the role of supply chain in large and diversified business organizations.
 Studying the role of e-commerce in the supply chain management in the 21st century.
 To study the influence of lean manufacturing techniques in the supply chain and operations
management.
 Investigating the relationship between customer satisfaction and quality management in the supply
chain context.
 Examining the inventory management systems and its evolution with time.

GENERAL MANAGEMENT

 Analyzing the Impact of Daily Psychological Power on Organisational Leaders


 Analysing the Impact of Cultural Diversity on Interaction Process and
Performance
 Analyzing the Impact of ‘Voice’ and ‘Silence’ on Destructive Leadership
 Examining the Relationship between Productivity, Management Practices, and
Employee Ability in the India Setting
 Analyzing the Factors that Impact International Differences in Gender Pay Gap
 Analyzing the Effect of Strategy, Innovation, Networks and Complexity on
Organisational Adaptability – The Mediating Effect of Leadership
 Evaluating the Relationship between the personality of a CEO and Employee
Motivation
 Assessing the Role of Managers in Bringing and Implementing Technological
Change in an Organisation
 An Analysis of Organisational Change Management: Why Employees Resist
Change

Human Resource management

 Analysis of leadership behaviours that nurture organisational learning with focus


on leadership models that help to implement learning activities

 To understand and establish the relationship between individual learning and


organisational learning

 The importance of appreciative inquiry with respect to organisational learning


and development culture – A case study

 To establish the correlation between organisation competency development and


learning activities & programme

 An examination of knowledge management and organisational learning for


sustained firm performance. A case study of Telecom

 The importance of HR learning and development activities for SMEs


 The impact of various training and learning based activities on employees’
productivity

 The role of HR analytics and metrics in improving organizational performance

"Work Commitment: Full-time versus Part time workers"


"HR Performance Management and Improvement in Coca-Cola Company"
"The Importance Of Flexibility In The Workplace"
"The Significance of Job Satisfaction in a Call Centre Environment"
"An Investigation into the Use of Ability Tests in the Selection Process at GE Capital"

"Analyse Whether Part-Time Employees At World Duty Free (WDF) Have Been The
Solution To Better Productivity"
"Risk And Innovation: A Cause For Tension?: Identifying And Understanding The
Internal Factors Which Influence Risk Taking In NHS Organisations"
"Is the Human Resources Function Essential in Achieving Successful Organisational
Change?"
"What Is The Current Practice Of Absence Management At A Large Local Authority"
"Identifying Critical Factors Affecting Employee Retention at an Automotive Call
Centre"
"An Investigation into Motivational needs and their influence on Social Identification
and Behaviour - An Organisational Context"
"An Analysis into the Place of Ethnic Minorities in Nursing and Midwifery NHS
Workforce"
"A Study into Recruitment and Selection Methods Deployed In the Growing Indian
Information Technology"
"To What Extent Do Recruitment and Selection Processes Impact Organisational
Objectives"
"HR Practices in the Telecommunications Industry and Their Application within British
Telecom"
"Impact of Employee Empowerment to Enhance Job Satisfaction within Vodafone "
"The Role Played by Human Resource Management in Business Growth - A Study of
Tesco"
"Determining the Strategies for Effective Cross Culture Training – An Analysis into
HSBC"
"Driving Performance through Employee Engagement"
"Exploring Part-time working and Its Impacts on Work Life Balance: A Case Study of
McDonalds Restaurant
"An Investigation into the Importance of Job Satisfaction within Multi-National
Companies"
"An in-depth Analysis into Staff Motivation and Team Work"
"What is the Contribution and Role Played by Human Resources in the Success of
Merger and Acquisitions? A Case Study of: Tata Corus"

"A study into the Opportunities of Implementing an e-HR System at British Energy"
"Can PA Consulting Group Harness Their Human and Technological Assets to Make
Knowledge-Sharing a Reality?"
"An Examination Into The Self-Esteem And Work Commitment Levels Of Employees
Operating Within Non-Profit Organisations"
"An Investigation into Employee Retention and Commitment through the Deployment
of Best HR Practice"
"The Relationship between Knowledge Management and Its Effects on Sustainable
Organisational Performance: A Study of HRM Practices within the Aviation Industry"
"A Study into Various Methods Used To Achieve Employee Productivity in Non Profit
Organisations"
"The Impact of Employee Motivation on Job Performance - A Case Study on Hotels"
"The Influence and Impact of Long-Term and Short-Term Contracts on Employee
Behaviour - A Study into the Hotel Industry"
"What are the Major Motivational Challenges Faced by Senior Management? A Case
Study "
"An Investigation into Key Factors Affecting Employee Productivity within the Banking
Sector. A Case Study of Bank"
"An Assessment into the Effectiveness of Reward Strategy Practices at Toyota UK"
"An Examination into the Impact of Effective Recruitment and Selection Practice on
Business Growth"

"Impact of Employee Turnover on Organisational Profitability"


"An Investigation into the Impact and Influence of Performance Management on
Organisational Success at McDonald's"
"What Are The Challenges Faced By Managers When Employee Motivation Levels
Become An Issue?"
"Impact of Employee Motivation on Organizational Output"
"The Importance of Performance Related Pay in Motivating Employees: A Study of
Frontline Employees at Holiday Inn"

"The Influence of Long-Term and Short-Term Contracts on Employee Behaviour? A


Study into the Hotel Industry"
"An Assessment of the Factors That Affect Employee’s Personal Decision to Leave
Employment"

IT Sector

"A Server Based Content Adaptation Architecture Using Content Switching and Server
Virtualization Technique"
"The Impact of the Information Age on Modern
Day Society: How do the Internet and Online
Gaming Influence Social Capital?"
"Do Poor Corporate Intranet Sites Have A
Negative Effect On Staff Performance In A Large
Call Centre Environment?"
"The Development Of Interactive Software
Engineering Teaching Tools"
"An Investigation Into Cyber-Crime With Focus
On Internet Piracy"
"IT Service Management: Best Practices For A
Call Intensive Support Desk & Network
Operations Center"
"Analysis into Data Management in E-
Governance Systems"
"The Software Project Manager’s Conflict: To
Allow, Or Not Allow, Change"
"Design, Develop and Implement - An E-
Commerce Solution"
"The Jikes RVM Copy Eliminating Baseline
Compiler Framework"
"A Mobile Application For Banking Processes"
"Monitoring Data On The Internet"
"Using GIS Maps for Planning of Services"
"Designing and Building a Content Management
System"
"An Exploration into Knowledge Sharing (KS) in
an IT Services Organisation"
"An Analysis Into Social Networking Websites"
"Analysis of Modern Day Social Networking
Websites"
"An Investigation on the Evolution of Social
Networking Websites"
"What Opportunities Has Broadband Technology
Brought To Teleworkers?"
"An Investigation on How Privacy Issues on the
Internet Impact Individual Lives"
"Method of Requirements Modelling and
Elicitation For Business Applications"
"Development of a Model for e-Government IT
Integration Management"
"Creativity and Effective Electronic Brainstorming"
"Organisational Decision Making Assessment and
Improvement"
"Modeling Internet Penetration: A System
Dynamics Approach"

"An Investigation on How Innovative Companies


Gain a Competitive Advantage through Effective
Management of Technology"
An Analysis into E-Commerce and Network Security Concerns for SME Sized
Organisations"

"Create an Application That Compares Two


Databases and Provides Feedback to the User
about the Differences in Structure and Content"

"A Study into the Threats of Email Phishing Attacks


on Online Banking Security"
"Data Mining and Customer Relationship
Management"
"Restaurant Management System"

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